OpsStars

The Balancing Act: Achieving Fairness and Efficiency in Territory Design In the latest OpsStars podcast episode, Kevin Davis, Co-founder and CEO of BoogieBoard, shares game-changing insights on: ✅ Automating territory planning ✅ Ensuring fairness in territory distribution ✅ Balancing stakeholder needs in territory design ✅ Overcoming data quality challenges Don't miss this deep dive into the future of territory management! 🎧 Listen to the full episode here: Apple Podcasts: https://bit.ly/4fa0fSE Spotify: https://bit.ly/3Djoh0b #RevOps #SalesTerritory #DataDrivenDecisions

Take a page out of Jordan Henderson’s playbook to build a winning revenue operations tech stack. 🏆 RevOps is key to aligning sales, marketing, and customer success—and the right tech makes all the difference. Here are 4 key things Jordan considers when evaluating tools: 1️⃣ Integration: Does it work with current and future systems? 2️⃣ Scalability: Will it grow with us? 3️⃣ Usability: Will the team actually use it? 4️⃣ Focus: Does it keep the team where they need to be (like Salesforce)? Catch the full #OpsStars24 session on-demand 👉 https://hubs.ly/Q02_FWlj0 #RevOps #TechStack

It’s the most wonderful time of the year… for cocktails, connections, and closing out 2024 in style! ✨ Modern Sales Pros Holiday Happy Hour is coming to NYC and SF on Dec 11 at 6 PM (local time), and you’re invited. What’s on the menu? 🍸 Incredible cocktails 🍴 Delicious bites 🤝 Networking with the best in Sales, Enablement, and Ops Let’s raise a glass to a successful 2024 and kickstart 2025 with the right crew. You don’t want to miss this! RSVP now 💌 https://hubs.la/Q02ZjvhZ0 #Sales #HolidayParty

Breaking down silos and building a data-driven future in RevOps! In this episode of the OpsStars Podcast, Camela Thompson, Head of Marketing at RevOps Co-op, shares invaluable insights on: ✅ Transitioning from finance to RevOps ✅ The critical importance of empathy in operations ✅ Strategies for effective board presentations ✅ Aligning RevOps initiatives with company objectives Don't miss this deep dive into the evolution of revenue operations and the future of go-to-market strategies! 🎧 Listen to the full episode here: Apple Podcasts: https://bit.ly/4ijfxr1 Spotify: https://bit.ly/3OCiy8o #RevOps #DataDrivenDecisions #BreakingSilos

Had a great time talking with Chris Dent at OpsStars this year about leveraging AI for RevOps. Thank you to the OpsStars and LeanData team for hosting! #OpsStars2024 #NVIDIA #RevOps

"We don’t say kill the MQL. We say deprioritize the MQL." Jeremy Schwartz from Palo Alto Networks shared how his team rebuilt people, process, and tech to roll out a Buying Groups motion—and drive serious revenue gains. You’ll learn: 🤝 How to transition to Buying Groups 🤝 Tips for managing a phased rollout 🤝 Aligning Sales, Marketing & Ops for results Watch the on-demand #OpsStars24 session now: https://hubs.ly/Q02Z58jJ0 #BuyingGroups #MQL

MQLs... are they dead? 👀 We posed the question at OpsStars and let’s just say the experts had some thoughts.👇 Huge shoutout to: Jordan Henderson, Kelly Goles, Trinity Nguyen💎, Robert Sur, Evan Liang, Marcos Urrutia, Mark C., and Anthony Alves! #MQL #ABM #BuyingGroups

Revolutionizing CRM: The Case for Contacts over Leads 🔥 In the latest OpsStars podcast episode, Kyle Sosa, Marketing Operations Leader at Etumos, shares invaluable insights on: ✅ Transitioning from leads to a contact-only model in CRM ✅ Best practices for implementing this significant shift ✅ Gaining buy-in from sales leadership ✅ Ensuring data integrity in large-scale operations ✅ Emerging trends in marketing operations and CRM integration Don't miss this deep dive into the future of CRM management! 🎧 Listen to the full episode here: Apple Podcasts: https://bit.ly/3ZfPKst Spotify: https://bit.ly/4hUPKoU #RevOps #CRM #MarketingOperations

Traditional GTM strategies got you feeling stuck? You’re not alone. At #OpsStars24, Terry Flaherty, VP and Principal Analyst at Forrester, broke down exactly why most GTM motions are holding back your revenue growth—and what you can do to fix it. In this on-demand OpsStars session, Terry dives deep into: 💡 Why moving to an opportunity-centric motion is the game-changer your revenue process needs 🔄 The iterative process that tightens Sales and Marketing alignment (and boosts your win rates) 📈 Building a bulletproof business case for Buying Groups—so you can sell it up the chain with confidence If you’re ready to leave outdated strategies in the dust and align your revenue process to match your buyers’ journey, this is your playbook. Watch the full session here ➡ https://hubs.ly/Q02YqRb20 #RevOps #BuyingGroups

SPILL THE TEA: What's the worst lead routing disaster you've ever faced? 👀 Trust us—you’re not alone. We asked the experts at #OpsStars24 to share their biggest lead routing horror stories, and their answers did not disappoint. 😅 Check out what went down with: ⭐ David Dulany from Tenbound ⭐ Matthew Volm from RevOps Co-op ⭐ Jacki Leahy ✨ from Activate the Magic Got a story of your own? Drop it in the comments ⬇️ #Ops #LeadRouting