OpsStars’ Post

Revolutionizing CRM: The Case for Contacts over Leads 🔥 In the latest OpsStars podcast episode, Kyle Sosa, Marketing Operations Leader at Etumos, shares invaluable insights on: ✅ Transitioning from leads to a contact-only model in CRM ✅ Best practices for implementing this significant shift ✅ Gaining buy-in from sales leadership ✅ Ensuring data integrity in large-scale operations ✅ Emerging trends in marketing operations and CRM integration Don't miss this deep dive into the future of CRM management! 🎧 Listen to the full episode here: Apple Podcasts: https://bit.ly/3ZfPKst Spotify: https://bit.ly/4hUPKoU #RevOps #CRM #MarketingOperations

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