IE Behavioral Economics Club

Overconfidence Bias: A silent yet powerful force that drives us to overestimate our abilities, knowledge, and the accuracy of our predictions. It’s the reason we sometimes make bold decisions without fully considering the risks—whether it’s forecasting financial markets, making strategic moves in business, or even tackling a personal project. This bias often blinds us to uncertainty and limits our ability to see the full picture. But what causes overconfidence, and why does it have such a strong grip on our decision-making? By exploring the psychology behind this bias, we uncover the subtle ways it shapes our judgments, often leading to costly mistakes. Understanding overconfidence is the first step toward making smarter, more informed choices in a complex and unpredictable world.

Atomic Habits by James Clear is a game-changing guide to transforming your life through the power of small, consistent changes. Clear breaks down the science of habit formation, showing how tiny adjustments in your daily routine can lead to remarkable long-term results. Whether you're looking to build better habits or break bad ones, this book offers practical strategies rooted in behavioral psychology, making it easy to apply to any aspect of life. From the "Four Laws of Behavior Change" to the concept of "Habit Stacking," Clear provides actionable insights to help you create lasting change with minimal effort. This is more than just a self-help book—it's a blueprint for mastering your habits and unlocking your full potential. Clear emphasizes that success isn't about big, dramatic shifts but rather about making 1% improvements every day. Over time, these small changes compound into extraordinary transformations. With relatable examples, inspiring stories, and clear steps, Atomic Habits empowers you to take control of your habits and design the life you’ve always envisioned.

Moral licensing is a subtle trap many of us fall into without even realizing it. It’s the idea that after doing something good—like helping someone, donating, or making an ethical choice—we might feel justified in letting our guard down or making less virtuous decisions afterward. It’s as if one positive action earns us a pass to ease up on our values, but true integrity means staying consistent no matter what. Let’s challenge ourselves to move beyond the one-and-done mindset. Real impact comes from sustained effort, not isolated moments of virtue. Every action builds on the last, shaping the person we become and the example we set for others. Remember, being your best self isn’t about perfection—it’s about staying mindful and intentional every step of the way.

Have you ever noticed how the same choice can feel entirely different depending on how it’s presented? Behavioral economics shines a light on this fascinating insight, showing how the way information is framed — whether highlighting gains or losses — can drastically influence our decisions. From choosing a product to making life-changing choices, our minds are surprisingly sensitive to context and presentation. This subtle yet powerful effect reminds us that it’s not just about what we’re offered, but how it’s offered. By understanding this, we can become more aware of the unseen forces shaping our choices — and maybe even use this knowledge to make smarter, more intentional decisions."

Ready to dive into the future of decision-making and privacy? 💭 Discover how neurotechnology transforms our choices with A. Patricia Llaque Gálvez at Mind Meets Machine. 🧠✨ Join us on November 21st at 1 PM! Don’t miss this chance to explore cutting-edge innovation

Ready to dive into the future of decision-making and privacy? 💭 Discover how neurotechnology transforms our choices with A. Patricia Llaque Gálvez at Mind Meets Machine. 🧠✨ Join us on November 21st at 1 PM! Don’t miss this chance to explore cutting-edge innovation

Ever wonder why you’re more likely to grab a healthy snack when it’s at eye level or why you stick with the default option on a subscription plan? This is the power of Behavioral Economics at work through choice design. The way options are presented—whether it’s the layout of a menu, the order of search results, or even the wording on a form—can influence our decisions in subtle yet profound ways. This concept, often referred to as ‘choice architecture,’ doesn’t take away your freedom to choose but nudges you toward certain behaviors by making some options easier, more visible, or more appealing. From encouraging healthier habits to boosting savings rates, thoughtful choice design proves that small tweaks can have a big impact. So next time you make a decision, ask yourself: was this really my choice, or was I guided there?

Ever wondered why some habits stick while others slip away? In Good Habits, Bad Habits by Wendy Wood, uncover the science of habit formation and learn how 43% of our daily actions aren’t choices but unconscious routines. Wood reveals how to rewire your brain, making good habits effortless and breaking free from the bad ones. With research-backed tips, she explains how small, consistent tweaks to your environment can reshape your routines and set you up for long-term success. Whether you’re looking to eat healthier, be more productive, or simply feel more in control, this book is your guide to making positive changes that last. #GoodHabitsBadHabits #WendyWood #behaviouraleconomics

Can the mind really influence the body just through belief? The placebo effect shows us how powerful expectations can be. When we believe in a treatment, our body often responds as if it’s real—even when it’s not. It’s a reminder of how our perceptions and decisions are tightly linked, shaping our health, choices, and daily lives in unexpected ways.

Join us for an inspiring journey led by A. Patricia Llaque Gálvez, as we delve into the psychology of behavior, motivation, and creativity in the age of Neurotechnologies, Big Data, and AI. 💡 Let’s embrace introspective self-awareness and a lifelong commitment to understand diverse approaches of psychology while advancing our knowledge at the convergence of technology and human capability! 💭