Single image ads

Last updated: 5 months ago

Single image ads are a Sponsored Content ad format that is supported by both Classic and Accelerate campaign types. The ads include one image and appear directly in the LinkedIn feed of professionals you want to reach, on both desktop and mobile devices.

Whether you’re creating a Classic or Accelerate campaign, you can create your ad manually or with AI. If you’d like to use AI to help create your ad, the features available vary depending on the type of campaign.

  • Classic - You can use AI to help you draft the introductory text or headline for your ad. When you select an image, the images in your media library are ranked using AI, and the first five images are automatically selected as suggestions for your ads.  
  • Accelerate - You can use AI to help you draft a full ad or each of the assets: introductory text, headline, and image.  

The following is an example of a single image ad on desktop.

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The following is an example of a single image ad on mobile devices.

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Here's a tip

When you view your ad in Preview or Show in feed mode before launching your campaign, the ad image might appear to be cut off. However, the entire ad will fully appear in the live version.

Single image ads support all levels of full funnel marketing. This ad format can be selected for the following ad objectives:

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