Increase engagement on your content through likes, comments, shares, clicks to a landing page, LinkedIn Page, or LinkedIn Page follows by running ad campaigns through the Engagement objective. These ad campaigns are in the middle of the marketing funnel, which engages your targeted audience.
Only ad formats that support your Engagement advertising objective are displayed. Available ad formats are:
-
Single image ads
-
Carousel image ads
-
Video ads
-
Follower ads
-
Conversation ads
-
Event ads
-
Document ads
-
Thought leader ads
-
Article and newsletter ads
-
Maximum delivery (Automated)
-
Cost cap
-
Manual bidding
-
Performance metrics
-
Engagement
-
Conversions
-
Bid and Budget
You can also view professional demographic data about members who are interacting with your ads.
Learn more