"Think killer robots and job losses.” See what else Chief Creative Officer John Paolini had to say in Digital Frontier about whether brands should still be investing in .com domains or if .ai is the domain of the future. https://lnkd.in/eU2ek7Ag
Sullivan
Advertising Services
New York, NY 29,555 followers
We help organizations with complex, high-stakes offerings to build and activate brands that move audiences to action.
About us
Sullivan partners with organizations of consequence whose complex challenges bring forth decisions that have significant impact. Whether that’s deciding who to trust with your investments or retirement plan, choosing where you go to college, or selecting a technology solution that changes how your company will operate, we help our clients reach their constituencies when and where it matters most. Founded in 1990 by Barbara Apple Sullivan, we’ve helped top organizations uncover the humanity behind their complexity since our inception. Where other agencies focus on high-level awareness building, Barbara recognized an opportunity to help organizations with complex ecosystems use brand to reach customers at critical points of decision. Our parental leave policy can be found here: https://sullivannyc.com/ideas/parental-leave-policy/
- Website
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http://www.sullivannyc.com
External link for Sullivan
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Founded
- 1990
- Specialties
- Brand Strategy, Positioning, Visual Identity, Employee Engagement, Customer Experience, Communications Strategy, Digital Strategy, Digital Experience, Marketing Communications, Websites, Social, Campaigns, and Content Strategy
Locations
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Primary
292 Madison Ave
21st Floor
New York, NY 10017, US
Employees at Sullivan
Updates
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We’re heading to Boston! Our Managing Director of Strategy Annie Ferrer will be discussing the importance of brand in asset management marketing at The Gramercy Institute's Asset Management Marketing Awards on December 11 at 8 AM ET. Reach out and let Rachel Quintner know if you'll be at the conference, and check out an example of branding asset managers, Insight Partners. https://bit.ly/3Zvilc1
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Kicking off the holiday season with our annual Winter Wishes Wrapping Party! Every year, our Sullies are matched with a child in our community, and given the opportunity to fulfill their winter wish. Thank you to the JCO of North Bergen County for giving us the opportunity to help spread a little extra joy this season.
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Half of our Sullivan Strategists are proud Wahoos, so we’re always thrilled to return to the University of Virginia grounds. This time we had a wonderful time collaborating with University of Virginia Marketing and Communications teams to share some of our work at their Fall 2024 Brand Camp. Looking to stay connected? Drop us a line—we’d love to hear from you! https://bit.ly/4fGF2AX
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Thank you to the American Marketing Association for bringing together the best and brightest in higher ed marketing and to our partners at American University for joining us to share how to successfully launch a brand and fundraising campaign at the same time. We learned a lot, had a blast, and made wonderful new connections. https://bit.ly/4fE2uim
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What's in a domain name? See what Chief Strategy Officer and Partner Nicole Ferry has to say in Business Insider about the smart strategy behind OpenAI's new acquisition of chat.com. #techmarketing #brandengagement
OpenAI's splashy purchase of a 4-letter domain name is a smart play, brand pros say
businessinsider.com
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We’re headed to the American Marketing Association's Higher Ed Symposium in Vegas! Are you? Partner and head of our higher ed practice, Nicole Ferry will be speaking alongside Julie Zito, Courtney Surls, and Matt Bennett from American University on our panel: Which comes first: rebranding, fundraising campaign, or both? Join us on Monday, November 11th at 3:15pm for insights into how marketing, advancement, and communications came together to create a successful comprehensive campaign and a powerful new brand—all at the same time. Check out the work we did together and let Rachel Quintner know if you'll be at the conference. https://bit.ly/4fxtNtZ #AMAHigherEd #HigherEdMarketing