Mapp

Introducing Mapp AI Chat: Your Personal Data Analyst 💬 We’re excited to launch Mapp AI Chat, a new Mapp Marketing Cloud feature designed to make understanding and acting on your data easier than ever. With its real-time conversational interface, Mapp AI Chat helps you find valuable insights so that you can optimize campaigns instantly and resolve performance issues—all without the need for advanced data skills. 👉 Learn more and see it in action: https://t.ly/mapp-ai-chat #DataAnalytics #MarketingTech #AI #AIChat

🍕 PizzaExpress, the nation’s most iconic pizzeria brand, renowned for its world-famous pizza and delicious Dough Balls, partnered with Mapp to embark on a transformative journey in customer engagement. In just three years, PizzaExpress built a membership base of 2.8 million app users, using Mapp’s personalised marketing, customer intelligence, and AI-driven insights to gather key data like customers' preferred restaurants and dietary preferences. Want to know how they did it? Swipe through the carousel to know more and explore the full case study here: https://mapp.news/J7dWh #personalisation #customerloyalty #AIInMarketing #digitalanalytics

🗽 Are you heading to NRF 2025: Retail's Big Show in New York next month? With the UK establishing itself as one of the leading retail markets in the world, home to the highest proportion of international retailers and Europe’s largest e-commerce market, we are thrilled to be joining the UK Department for Business and Trade on their trade mission at the event. Mapp’s CEO, James Brooke, and VP of Sales and Marketing, Maurizio Alberti, will be present in person to chat about the pioneering marketing solutions that are reshaping retail's future. 📅 Dates: January 12th-14th 📍 Find us at: Stand #867 🔗 Learn more about the show: https://lnkd.in/e3abBBn We look forward to sharing our vision for 2025 and beyond with you at NRF. #UKatNRF #GreatRetailTech #ConnectedRetail #NRF2025

🎯 Nail Your Q1 Planning Before the Holidays Hit! You’ve almost wrapped up your holiday campaigns (and deserve that break!), but don’t let Q1 2025 sneak up on you! 🗓️ From riding the momentum of New Year’s resolutions to spreading Valentine’s Day love 💘 and channeling the luck of St. Patrick’s Day 🍀, our eCommerce Marketing Calendar is packed with everything you need to make Q1 and beyond a success. Make the most of every moment—kickstart your Q1 plans now and set the tone for a successful 2025! 👉 Grab it here and thank yourself later: https://lnkd.in/dbqsDU2i #MarketingCalendar #eCommerceSuccess #Q1Planning #MarketingMadeEasy

AI in Marketing: The Big Shift Has Begun 🚀 Benjamin Dageroth, AI expert at Mapp, shares his top 4 predictions: 1. Hyper-personalization: AI will soon enable flawless email translations into native languages, opening doors to global audiences. 2. Smarter product recommendations: Beyond “people also bought,” AI will analyze product reviews, catalogs, and preferences to deliver precise, personalized suggestions. 3. Privacy meets personalization: AI could help users share just enough data for better recommendations—balancing trust and value. 4. Shopping in 2030: Imagine AI-powered mirrors in stores showing online stock or AI agents finding your perfect shorts effortlessly. The future is fast approaching—are you ready? 👉 Read the full interview: https://lnkd.in/dysGAr-N #AIInMarketing #Personalization #FutureOfShopping #MarketingInnovation

🎄🎅 Season’s Greetings from Mapp! 🎅🎄 We're feeling festive at the office with our annual Christmas Jumper Party and Secret Santa gift exchange! It's amazing to see everyone's holiday spirit showcased through vibrant and creative jumpers. Thank you to everyone who participated and made this day memorable. Here’s to keeping the holiday spirit alive and spreading joy wherever we go! Happy Holidays to all! 🌟 #ChristmasJumperDay #SecretSanta #MappHolidays

🍕 PizzaExpress, iconica catena di pizzerie del Regno Unito, ha intrapreso una collaborazione strategica con Mapp con l’obiettivo di ridefinire la customer experience. In soli tre anni, l’azienda ha conquistato 2,8 milioni di utenti con la sua app PizzaExpress Club, grazie a strategie di marketing iper-personalizzate, customer intelligence e insight basati sull’Intelligenza Artificiale. Scopri come PizzaExpress sta utilizzando i dati di prima parte per fidelizzare i propri clienti e offrire loro una customer experience indimenticabile. Leggi il case study integrale: https://mapp.news/s9r6L #CustomerExperience #AI #loyalty #CX

As we step into 2025, we’re thrilled to welcome James Brooke as our new CEO! With his extensive experience and inspiring vision, James is poised to lead Mapp to even greater achievements. 📝 In his first blog as CEO, James reflects on key milestones from 2024, including AI-driven innovations and enhancements to Mapp Marketing Cloud that enable smarter data use, advanced customer journey orchestration, and deeper personalization—all while prioritizing that "all important" privacy. He also shares his vision for the future and offers insights into the exciting opportunities ahead in digital marketing. 📖 You can check out his blog here: https://lnkd.in/d2-SGKtc #Leadership #Innovation #DigitalMarketing #Mapp

📧 Email marketing remains a powerhouse in digital strategies, but with inboxes brimming daily, standing out is not easy! Capturing your audience’s attention requires more than just hitting “send.” Every email needs to resonate—speaking directly to your recipients’ needs, interests, and pain points. With the right strategies, your emails can do more than just reach inboxes—they can drive engagement, foster brand loyalty, and spark valuable conversions. In our latest edition of the Mapp Newsflash, we explore the essential email marketing best practices, from crafting compelling subject lines to optimizing visual appeal. Whether you're aiming to improve open rates or increase click-throughs, these tips will help you create emails that not only get opened but also deliver results. Check out our newsletter for 6 tips for boosting your email marketing campaigns 👇 #EmailMarketing #CustomerEngagement #DigitalMarketing #Marketingtips

Black Friday seems to have stretched into Black November for many brands, turning into a month-long shopping marathon. 🖤✨ Here’s what our clients achieved during the "official" #BFCM 2024: 📩 Email Delivery Rate: above 99% across key industries such as retail, eCommerce, luxury, and more. Because, let’s face it, high volume means nothing if your messages don’t land in the inbox. 🚀 Email Volume: More than 3 billion emails sent seamlessly, thanks to a native infrastructure. No third-party dependencies = unbeatable scale and reliability. How did your marketing performance measure up during this extended Cyber Week frenzy? Tell us in the comments section below. Want to see how your results compare to industry benchmarks? Let’s talk 💬 > https://t.ly/V3qhI #BlackFriday #CyberWeek #EmailMarketing