AI in Marketing: The Big Shift Has Begun 🚀 Benjamin Dageroth, AI expert at Mapp, shares his top 4 predictions: 1. Hyper-personalization: AI will soon enable flawless email translations into native languages, opening doors to global audiences. 2. Smarter product recommendations: Beyond “people also bought,” AI will analyze product reviews, catalogs, and preferences to deliver precise, personalized suggestions. 3. Privacy meets personalization: AI could help users share just enough data for better recommendations—balancing trust and value. 4. Shopping in 2030: Imagine AI-powered mirrors in stores showing online stock or AI agents finding your perfect shorts effortlessly. The future is fast approaching—are you ready? 👉 Read the full interview: https://lnkd.in/dysGAr-N #AIInMarketing #Personalization #FutureOfShopping #MarketingInnovation
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Please stop using Chat GPT to write your content ❌ You might not think it's obvious... But it really is. And it's making you lose trust with your audience and potential clients, particularly if you are offering written content creation services💀 I am seeing so much content on LinkedIn and other platforms from businesses who are trying to position themselves as experts in their field, but they are harming their authenticity and authority by posting AI-generated copy with little to no editing. There is a very specific way that AI tools seem to generate content. Namely Using Camel Case For Every Single Heading, throwing around the same words like 'elevate' (vom), and using emoji bullet points. Not to mention the bland, boring, corporate tone of voice 🫠 AI tools are fantastic and I have been using them myself. Google Gemini (10/10 would recommend) has been helping me the past few weeks to get away from the blank page and generate content ideas. I've also been using it to summarise lengthy white papers and reports to generate bite-size pieces of content for my clients. BUT (and this is a big but) the content still goes through a stringent editing and sense check process by a real human being (that's me!) because the AI tools still can't quite capture that human tone of voice that makes community-building content so powerful. I know plenty of business owners are using AI to generate copy and some of them are doing it really well because they input all sorts of information into it that helps to create the right tone of voice and make it sound more authentic. But the content still gets edited and reviewed by a real human being that knows their business (or client) inside out. So learn to use it properly, or edit your content properly. PLEASE. If you are trying to appeal to human beings, build trust and show your expertise, a generic Chat GPT-generated post is not going to make me want to recommend you, nor is it going to make me think that you're the expert in what you do. Do you use AI tools? Do you share the same pet peeve as me? 🫠 p.s This post came 100% from my brain. No AI was involved. #AI #ContentCreation #CommunityBuilding
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In this post, I have compiled 29 of the best AI tools that I believe will be of great assistance to you. The AI tools you need to know in 2024 are listed below. 1. ChatGPT All of us are familiar with this awesome tool. It’s a large language model chatbot developed by OpenAI based on GPT-3.5. ChatGPT understands and responds to human conversation naturally, allowing users to have engaging conversations. Link: https://chat.openai.com/ 2. CopyAI AI-generated copy that actually boosts conversions. Write better copy for content marketing, blogs, websites, and more – all in one click! Link: https://www.copy.ai/ 3. Wordtune You can use Wordtune to rewrite and rephrase your writing with AI! Link: https://www.wordtune.com/ 4. Synthesia Synthesia allows you to create AI videos from text in minutes. A variety of 85+ AI avatars will be available, and you can choose from 120+ languages and accents. Link: https://www.synthesia.io/ 5. Looka Looka’s AI-powered platform lets you design a logo and build an awesome brand. With Looka, you’ll be able to launch your brand and look great from the very start. Link: https://looka.com/ 6. Ink You can create text and visuals 10X faster and easier with patented SEO and user engagement optimization. Link: https://inkforall.com/ 7. PictoryAI With this simple AI video creation tool, you can automatically convert long-form content into short, highly-shareable branded videos. Link: https://lnkd.in/dZdFA229 8. Flair Create branded content in seconds with AI. Link: https://flair.ai/ 9. Beatoven Create unique royalty-free music that fits your story. Using advanced AI music generation techniques, Beatoven.ai creates music that fits any video or podcast. Link: https://www.beatoven.ai/ 10. Cleanvoice Using Cleanvoice, you can remove fillers, stutters, and mouth sounds from your podcasts and audio recordings. Link: https://cleanvoice.ai/ 11. Krisp With Krisp’s AI, background voices, noises, and echoes are eliminated from all your business calls, so you can speak with confidence. Link: https://krisp.ai/ 12. Unbounce Using Unbounce, you can create beautiful, high-performing marketing campaigns in just a few minutes with its AI-powered features. Link: https://unbounce.com/ 13. Vidyo Create short-form social media videos from long-form content in just a few clicks with AI. Link: https://vidyo.ai/ 14. Maverick With Maverick, eCommerce stores are able to engage with each of their customers across their journey using AI-generated video. Link: https://lnkd.in/e4Yjkzj5 15. Quickchat With Quickchat, you can have a fully conversational and multilingual AI Assistant that is powered by OpenAI’s GPT-3. Link: https://www.quickchat.ai/ 16. SEO.ai With SEO.ai, you get high-quality SEO content in less time, and you can guarantee that it will perform. It is available in more than 50 languages. Link: https://seo.ai/
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Generative AI tools like ChatGPT can create content, but it doesn’t always sound natural. The content can come across as dull or robotic without the right guidance. Fortunately, there are techniques you can use to make AI-written text more human-like, engaging and fun to read. This article will explore ways to get more life-like, conversational content from AI. Specifically, we’ll look at how to customize the prompts you give ChatGPT so it better understands the tone, emotion and audience you want to target. https://lnkd.in/gNVy9R4g #DigitalMarketing #SEO #SocialMedia #LeadGeneration #PerformanceMarketing #Motivation #Leadership #Websites #ContentMarketing #MarketingTips #OnlineAdvertising #SocialStrategy #SearchEngineOptimization #InboundMarketing #DigitalStrategy #MarketingInspiration #BusinessLeadership #WebDesign #MarketingStrategy #ConversionRateOptimization
How to make your AI-generated content sound more human
searchengineland.com
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Are you actually engaging with friends and colleagues on LinkedIn or are you just interacting with AI generated content? If the following format looks familiar its because the rest of my post was generated by ChatGPT 😉 🔍 4 Steps to Identify AI-Generated Content 🔍 In an era where AI is increasingly shaping content creation, it's vital to distinguish between human-generated and AI-generated content. Here are four steps to help you discern AI-generated content: 1️⃣ Examine Language Patterns: AI often produces content with consistent language patterns, such as uniform sentence structures or repetitive phrases. Look for subtle clues that indicate a lack of human variation in expression. 2️⃣ Check for Contextual Understanding: While AI has made impressive strides in understanding context, it can still falter. Assess whether the content demonstrates a nuanced understanding of the topic or if it feels disconnected from the broader conversation. 3️⃣ Analyze Creativity and Originality: AI excels at mimicking existing content but may struggle with genuine creativity. Evaluate whether the content offers fresh perspectives or merely regurgitates existing information. 4️⃣ Review for Errors or Inconsistencies: Despite advancements, AI-generated content often contains errors, inconsistencies, or nonsensical passages. Scrutinize the text for any signs of unnatural phrasing, factual inaccuracies, or abrupt shifts in tone. By mastering these steps, you can navigate the evolving landscape of content creation with confidence and ensure that your audience receives authentic, high-quality content. Let's stay vigilant in discerning the hand of AI in our digital interactions! 💡 #AI #ContentCreation #Authenticity
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The rise of AI search engines is transforming the digital marketing landscape, requiring businesses to adapt their strategies to focus on user intent, conversational marketing, and building strong online reputations to maintain visibility and success in this evolving search environment. Read this article to learn about how AI may be the search engine of choice for a new generation. https://lnkd.in/ej9PT_QE
The Rise of AI Search: How to Adapt & Thrive in the New Digital Landscape
https://www.arcintermedia.com
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Today's RAIZOR Report: Content Rights Disputes, Thoughtful AI Models, Compact Edge AI, and Personalized Shopping AI PLUS the latest AI tools, and more. Read the newsletter here and subscribe to stay in the loop.
Content Rights Disputes, Thoughtful AI Models, Compact Edge AI, and Personalized Shopping AI
https://raizor.co
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The various conversations I have had over the last week alone about AI led me to write down some initial thoughts on how AI fits into content creation landscape, if at all: https://lnkd.in/eVBrDxhT? #legalwriter #contentwriter #AI #chatGPT
What role is there for AI in content creation? — K.O.M. Consult
komconsult.com
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36% Content Marketeers find consistency a challenge! ⚠ 3 AI hacks to overcome this. ✅ We often suffer a creativity block, while creating content for marketing. Be it either visual or text-based content. Thanks to AI like ChatGPT, Bard & more! 3 AI hacks to beat inconsistency: 1. Generate Ideas 🧠 The capability of any GPT engine, To store huge amounts of data and retrieve it when needed, Is significantly higher than us. That's a fact! So we can use them to generate, 1000s of ideas in a couple of minutes. Are all the ideas worth it? Of course not! Use HI to filter out the relevant ones. HI + AI = Best Combination Ever! 2. Facts & Research 🔍 Credible content is core to successful content marketing! And to create one, We spend approximately 40% of our time doing that research. How do we leverage AI here? We can get started with the facts & figures. Once we have some basic numbers, We can ask AI to highlight, Recent regulations, news, trends & more! The information may not be accurate always. Therefore, it's advisable to cross-check the information. Nevertheless, it still saves you a lot of time & energy. 3. Structure & Frameworks 🛠 📎 ⚙ Writing content is creative work. I completely agree with this. However, revision is easier than ideation. Using AI, we can create basic content structures, And then use our HI to edit and make it purposeful. I've used ChatGPT and Bard a lot, But never found their content ready to use. I always have to spend some time editing it, To make it meaningful. But that's okay! Using AI saves you from Writer's Block, And gives you a fundamental block to work with. Worth 100%. ---------- Pro Tip - To get desirable results, it is essential to train the GPT Engines. Therefore, dedicate a single tab to one topic. Over time, GPT will create content close to your taste and requirements. PS: I've included examples of all 3 hacks on ChatGPT. #chatgpt #contentcreator #contentmarketing #AI #contentwithai #funnelprolabs
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Great article by Epsilon's Rachel Cascisa in The AI Journal with some demystification of #generativeAI and #predictiveAI for marketers. "Predictive AI works behind the scenes, optimizing how marketers connect with consumers by making interactions more relevant and less intrusive. Generative AI can then take this a step further by crafting personalized messages, advertisements, or emails based on individual preferences. While predictive AI provides the “science” of marketing through data-driven decisions, generative AI adds the “art” by creating compelling, tailored content. Together, they offer a powerful combination that truly helps marketers deliver the right message to consumers at the right time." #AI #publiciscommerce #epsilon #retailmedia
Unlocking the power of generative and predictive AI in marketing
aijourn.com
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Struggling with efficient and consistent content generation? Our latest blog dives into how AI Agents empower GenAI systems to automate content creation at scale. Discover the benefits, challenges, and strategies to unlock their full potential. Explore more here: https://lnkd.in/dpfwfjUt #AI #GenAI #ContentCreation #Automation #TechTrends #AIAgents #AIServices #GenAISolutions #Blog
AI Agents: The Power Behind Automated Content Creation
tenupsoft.com
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