Creative Currency

As 2024 comes to a close, I’m filled with excitement, gratitude, and immense pride for the Enterprise Canada and Creative Currency teams. Every year, at our annual Current Connect event, I look around the room and am amazed at the growth of our firm. Bringing together our leaders, strategists, consultants, politicos, and creatives to share ideas, learn from one another, and celebrate our successes is what makes this team so special. It’s an environment that thrives on collaboration, innovation, and the relationships we have built. I feel fortunate to be part of it, year after year. To our incredible team: thank you for making 2024 another amazing year and for all you do to contribute to our success and deliver for our clients. Can’t wait for 2025!

As the year wraps up, we’re filled with immense gratitude! Being named ADWEEK's Fastest Growing Agency is an honour we owe to the trust and collaboration of our clients and partners. Together, we’ve executed campaigns, designed logos, crafted stories, and connected brands to culture in ways that inspire, engage, and create impact. Wishing everyone a wonderful holiday season and an exciting year ahead. Here's to more great ideas in 2025! 🎉

Top 5 social + digital trends we are watching in 2025. The advertising landscape is changing, and here’s what you can expect to see on social and digital platforms in the year ahead: 1️⃣ Authentic content is driving deeper connections as consumers crave transparency and relatability from brands. 2️⃣ Short-form and long-form video are dominating as versatile formats, offering both quick engagement and in-depth storytelling. 3️⃣ Thought leadership is emerging as a key strategy, with brands positioning themselves as experts in their field to build trust and authority. 4️⃣ AI for personalization is revolutionizing how brands create tailored experiences, delivering the right message to the right audience at the right time. 5️⃣ Community over followers is the new focus, as brands prioritize building engaged, loyal communities rather than just growing their follower count. #SocialTrends2025 #ContentMarketing #DigitalInnovation

Our Enterprise Canada and Creative Currency teams came together for a memorable holiday celebration filled with laughter, connection, and festive cheer! ✨🎄 This event was a reminder of the incredible collaboration and hard work that fuels our success. Thank you to everyone who made 2024 an unforgettable year—here’s to even greater things ahead! 🥂

Caffeinated and ready for a very business-like Round 2 of updates! 💭 Creative Currency 🏈 Fantasy Football Advisory Committee 🦞 Atlantic Canada 🍁 Government Relations

We’re thrilled to have collaborated with the City of St. Catharines on their Culture Plan 2025-2030: Stay for the Culture. This roadmap lays out clear steps to make the most of the city’s cultural assets, shows how arts and culture can improve livability and prosperity, and provides specific actions to protect and create cultural spaces. A big thank you to Creative Currency for their fantastic work on the report design! 🙌 We can’t wait to see this vision take shape and the positive impact it will have on the community! Read more about the process and explore the full report 👉 https://bit.ly/3YYdD6e

Enterprise and Creative Currency were everywhere at the Public Affairs Association of Canada Annual Conference yesterday, from Will Stewart discussing how to create value across various sectors to Lauren McDonald and Dennis Matthews sharing the latest digital strategies to engage policy makers effectively. We especially enjoyed the opportunity to celebrate Executive Chairman of Navigator Ltd. and friend of the firm, Jaime Watt as he received the PAAC Award of Distinction for his outstanding contributions to public affairs. #PAAC2024

We've been recognized as ADWEEK’s Fastest Growing Agency! 🚀 A huge thank you to our incredible team for their hard work and dedication over the last 3 years. We also want to extend our gratitude to our clients, partners and industry friends for their trust and collaboration.

🏆 Congrats to this year's Fastest Growing Agencies 🏆 1. Creative Currency 2. Salient 3. Saylor 4. LeadOrigin 5. Six Degrees Creative 6. Acadia 7. Idlewild Experiential 8. Majority 9. PixlGroup 10. SUPERHEROES The growth demonstrated by all of the winners is impressive: They’re defeating the odds to deliver rocket-like growth in a crowded and strained market. Each of these agencies has reached new heights by pushing into emerging areas of marketing, disrupting staid categories, and, most importantly, delivering breakthrough work that moves the needle for their clients. Check out the rest of the Fastest Growing Agency list here: https://adweek.it/40HO2kw

Did you see our design team at the Association of Registered Graphic Designers (RGD) DesignThinkers Toronto conference!? 👀 Our designers look forward to this conference every year and are excited by the opportunity to stay ahead in this ever-evolving industry. This event provided invaluable insights into the latest trends, tools, and software shaping the future of design. We’re excited to apply what we learned and continue delivering impactful design solutions! 🙌 Jennifer Gagnon Kyle Schruder Andy Kolenberg Karen Lee Jaclyn Chu Phil Scarano Ysabella Ocampo Meleana Conquer Marissa Bastarache Thompson Duff