✍️✨ ClickZ Stationery brings you the latest trends and strategies to elevate your stationery e-commerce game. Highlights include: Papier's TikTok Success: Personalized designs and Gen Z engagement fueling growth. Ohh Deer | Playful Paper Goods | B Corp™ x V&A: Luxurious collaborations driving pre-sale excitement. Clairefontaine-Rhodia x Frida Kahlo: Artistic craftsmanship meets global appeal. 🎄 Black Friday Unwrapped: Fospha's Black Friday Cyber Monday 2024 Report is live! 📊 Dive into the strategies top brands used to dominate the season and unlock insights to craft your 2025 campaigns. 👉 Download the report here: https://lnkd.in/eiy7rfbk From practical designs to luxury collaborations, let’s make 2025 the year your campaigns flourish! ✨ #StationeryTrends #EcommerceMarketing #BFCM #StationeryMarketing
ClickZ Stationery
Technology, Information and Media
New York, New York 85 followers
Providing in-depth insights and expert analysis on the most impactful news and trends shaping the stationery industry
About us
ClickZ Stationery provides in-depth insights and expert analysis on the most impactful news and trends shaping the stationery industry. Our weekly newsletter and content focus on industry niche topics relating to digital marketing trends, social media strategy, campaign innovation, sustainability, and industry-specific events like Black Friday. ClickZ Stationery is a leading industry resource operated by ClickZ Group, owned by Contentive. We deliver the knowledge and ideas that marketers and decision-makers across competitive verticals need to drive growth. Explore other industry-specific verticals and subscribe on our subscription page https://stationery.clickz.com/subscribe.
- Website
-
https://stationery.clickz.com/
External link for ClickZ Stationery
- Industry
- Technology, Information and Media
- Company size
- 11-50 employees
- Headquarters
- New York, New York
- Founded
- 2024
Updates
-
✏️ ClickZ Stationery: 2024 Wrapped ✏️ From productivity trends to stationery market insights, ClickZ Stationery has been your source for actionable strategies – and here’s how we delivered: 📝 16.4K words written. 👀 6.2K total impressions – making a mark. 📰 Our newsletter community has grown enough to fill Lost Springs, Wyoming – a town with plenty of room for growth! 🏔️ Want weekly insights and trends on the stationery market delivered straight to your inbox? Subscribe now and stay ahead of the curve: 👉 https://lnkd.in/enVnMkFc #StationeryMarketing #ClickZ #2024Wrapped #Trends #StationeryEcommerce #EcommerceMarketing
-
-
Elevate Your Stationery Game ✍️ This Week's Newsletter is Out Now! 🌟 Luxury Writing Instruments Boom: Parker and Montblanc are fusing craftsmanship, sustainability, and AI-driven features. Modern shoppers want more than tools—they want experiences. 📅 2025 Must-Have Planners: Papier: Personalizable and stylish. Moleskine: Compact for on-the-go pros. Aspinal of London Limited: Leather luxury for the discerning buyer. ✨ Shannon Willox’s Women Empowerment Corner: From planners to 380k+ Instagram followers, Shannon proves positivity sells. 💡 Die Cutting Revolution: Custom designs meet sustainability—are your products keeping up? 👉 Read the full breakdown: https://lnkd.in/eKjpYJAG #StationeryTrends #Ecommerce #LuxuryDesign #StationeryInsights
ClickZ Stationery - 12.12.2024
stationery.clickz.com
-
✏️ This Week in Stationery: Trends & Insights ✏️ 🔑 Quick Highlights for E-Commerce Success: "Exclusive doesn’t mean unreachable—it means unforgettable." Midori MD Cotton Paper shows how product differentiation builds loyalty. Papier's Paris Expansion at Le Bon Marché highlights the power of retail partnerships. Are you tapping into new markets? National Stationery Week's Award-Winning Campaign proves connection drives engagement. 💡 Strategic Tips: Seasonal Sales: Kuretake Inks shine during Small Business Saturday with curated offerings. "Inksgiving" Discounts: 10% off inks + free U.S. shipping over $75 = simple perks, big results. 📊 2025 Planning with Fospha: Adjust your channel mix—mature brands are scaling upper-funnel efforts. #EcommerceStrategy #StationeryTrends #RetailGrowth
ClickZ Stationery - 12.05.2024
stationery.clickz.com
-
📝 Fresh from ClickZ Stationery! While your Black Friday campaigns are in full flow... Faber-Castell Group's strategic retail display at Castlegate is driving major conversion gains (perfect holiday season timing!). Manuscript Pen Company Ltd expands the Tom Hessin Collection with two new colorways, showing how heritage positioning can capture premium market share. Retail insight: Kaweco - h&m gutberlet GmbH's Classic Sport Piston Filler launch demonstrates the sweet spot between functionality and accessibility in price-conscious markets. Mobile stat worth noting: 50% of last Black Friday sales were on mobile - how's your product photography looking on smartphone screens? #StationeryMarketing #RetailStrategy #BlackFriday2024 #EcommerceMarketing #RetailDisplay 👏 https://lnkd.in/eyTFCVV2
ClickZ Stationery - 11.28.2024
stationery.clickz.com
-
📚 Stationery Trends That Drive E-Commerce Growth 🛒 This week in the ClickZ Stationery Newsletter, we explore how top brands are capturing consumer attention and boosting online sales: ✨ Lamy x Harry Potter: Leveraging fandom to fuel sales, this limited-edition collection shows the power of brand collaborations in expanding reach and driving demand. ✨ Craft Buddy’s Licensed Kits: Disney and Marvel crafts cater to nostalgic, hands-on experiences—perfect for boosting customer engagement in a tech-heavy world. ✨ Papier’s Pink Campaign: A guerrilla marketing strategy that turns offline buzz into online traffic, showcasing creativity and gifting season excitement. ✨ Fountain Pen Ink Trends: Educating consumers about ink care and unique finishes creates opportunities for personalized upselling and repeat purchases. E-commerce marketers, these strategies highlight the growing appeal of creative, themed products and how to connect with collectors, crafters, and hobbyists. Read now 👉 https://lnkd.in/e6DpcV7z #StationeryEcommerce #CreativeMarketing #ConsumerEngagement #ProductPersonalization #EcommerceInsights #BrandCollaborations
ClickZ Stationery - 11.21.2024
stationery.clickz.com
-
Papier’s first-ever guerrilla campaign turns the streets of London into an interactive playground. With posters scattered across iconic neighborhoods, the brand invites Londoners to hunt for them, snap pictures, and share their finds online. Why it works: 🎯 Playful engagement: Adding a "spot-and-share" element transforms a typical campaign into an interactive experience. It makes the audience an active participant, fostering organic engagement and a sense of fun. 📈 Boosts brand awareness: The vibrant posters “hidden” across London grab attention in unexpected places, extending Papier’s reach while visually embedding the brand into its home city. 📱 Social media amplification: Encouraging people to tag and share their finds creates a ripple effect, boosting visibility beyond the campaign's physical scope. For marketers, Papier’s campaign is a reminder that a touch of creativity and interactivity can turn an offline activation into a memorable, online sensation. #GuerrillaMarketing #BrandEngagement #CreativeCampaigns Subscribe our weekly newsletter to get fresh insights on the trends shaping the stationery industry: https://lnkd.in/emBj46Sr
Our Papier posters are officially up across London, turning the city pink! 💗 From Soho to Notting Hill, it’s surreal to see our first guerrilla campaign out in the wild, bringing the brand to life in the streets of our home city. Have you spotted one yet? Tag us if you do!
-
Stationery enthusiasts, it's here! ✍️✨ The latest ClickZ Stationery Weekly Newsletter has just dropped, filled with exclusive insights into the stationery industry and business strategies: 📣 DEAL DAY INSIGHTS: Fospha's Jamie Bolton shares tips on leveraging platforms like TikTok and Snapchat for BFCM 2024 success, along with insights on timing ad spend for maximum impact. ✨ Business Expansion: Discover how Maruman is going global to counteract domestic market challenges, focusing on sustainability and innovation. ✨ Product Innovation: Kaweco's Classic Black Piston Sport fountain pen redefines functionality and elegance just in time for the holidays. ✨ Stationery Insights: A deep dive into Teranishi Guitar inks, known for their vibrant colors and quality flow. Plus, 🛍️ Learn how multi-channel e-commerce strategies and emotionally resonant holiday campaigns are shaping customer loyalty in the stationery industry. 👉 Read it now and subscribe to stay ahead! #StationeryTrends #OfficeSupplies #ECommerceInsights #StationeryMarketing #BlackFriday2024
Ecomdigest Stationery - 11.14.2024
stationery.ecomdigest.io