Mandy Hopp’s Post

The longer you wait, the more your ideas sit idle, generating $0 and helping no one. Imagine launching your program in just 90 days—*Get Launched* was built to make this possible. You’ll receive support, weekly accountability, expert guidance, and access to high-impact frameworks that have been tested and refined. No more wondering what’s missing in your launch strategy. Join us, launch your program in record time, and start 2025 with a new revenue stream you can rely on. If not now, when? #GetLaunched

Our operating partner, Kyle Duffy, has worked with over 100 portfolio companies on their go-to-market efforts. He noticed a pattern: Many exceptional technical teams spend months building a product before talking to potential customers, which can lead to building something nobody wants. Kyle developed a GTM Sprint framework, a 1-2-week experiment to validate your market assumptions early. Here's why they work - Clear deadlines push you to actually talk to customers - You quickly learn what people care about (and what they don't) - The focused approach beats random outreach - Short timeframes keep you moving forward Kyle breaks down exactly how to run these sprints in his latest blog👇 https://lnkd.in/giqHbRfH

The longer you wait, the more your ideas sit idle, generating $0 and helping no one. Imagine launching your program in just 90 days—*Get Launched* was built to make this possible. You’ll receive support, weekly accountability, expert guidance, and access to high-impact frameworks that have been tested and refined. No more wondering what’s missing in your launch strategy. Join us, launch your program in record time, and start 2025 with a new revenue stream you can rely on. If not now, when? #GetLaunched

Our Game Plan Going Into 2025: (Scaling to $1.5MM ARR) Here’s what we’ve achieved so far: ➔ $500k ARR in just 10 months ➔ A growing team of 4 ➔ Over 250k+ impressions on LinkedIn ➔ Churn under 10% We’re proud of the foundation we’ve built, but 2025 is about taking it to the next level. 3X EVERYTHING! Literally... ➔ Content ➔ Outbound campaigns ➔ Networking Events ➔ EVERYTHING My main goal going into the new year is to strengthen our operations and come up with new GTM strategies. Plus I am making it a goal to build out some awesome automations no one's seen, and maybe drop them here for everyone to use ;) My focus going into 2025 is to: ➔ Build processes that can handle the growth we're predicting. ➔ Identify inefficiencies and fix them before they slow us down. ➔ Automate repetitive tasks so we can focus on what drives results. ➔ Become one of the best GTM experts in the game (never stop learning). 2025 is about scaling smarter, building on momentum, and turning goals into reality. What’s your strategy for the new year? And what are you planning to achieve?

Brilliant insights on the importance of GTM fit in addition to PMF. GTM fit is often over looked and it’s just as critical.

What I learned from this launch: #1: I actually do like launching. I've spent the last year telling myself that I just don't like launching. That it's how other people do it, but it's probably just not for me. That I'm a special snowflake because I run all of my business, behind the scenes, social media, juggling speaking gigs and workshops, and being the coach and showing up for my clients. It's all me. And I told myself that is why it's so hard for me. That I'm the only one who is balancing personal issues along with all that my bizness requries. So launching just isn't for me. But for me, to focus in on one iota of what I teach, what I can bring, how this one thing will impact you... I like that. This launch was about self-trust. And I liked having the freedom to deep dive into that topic. I enjoy the container of launching. The simplicity in my launch style. The way I've learned to pace my launches in order to give myself the spaciousness for days I feel a little less clear or motivated. But it's a place I enjoy creating from. I enjoy playing in. I enjoy sharing about. I enjoy having intimate conversations about. I enjoy the focus. And, as always, every launch will push the very thing I'm putting out into the world. So for this launch, I had to keep coming back to self-trust. I had to keep choosing the tools I know work for me; I know work for my clients, to keep them in self-trust. And through that, my focus became even sharper & clearer. Not through magic & osmosis. Not immediately. But through clear & conscious awareness & choice. Tell me- do you like launching? For my career people- translate this to a big project you're working on, or a goal you're trying to hit in the immediate future.

Do you know the 5 Myths and 5 Truths of GTM strategies? 🚀 Join us on May 8 for an insightful webinar on "Different Stages of GTM: 5 Myths and 5 Truths" hosted by Usersnap. 🚀 🔹 Speakers: Maja Voje, Renowned Author of "GTM Strategist" Emmet Gibney, CEO at Rewardful Emilia Korczynska, Head of Marketing at Userpilot 🔹 What You'll Learn: - Uncover the top 5 myths that could be holding back your #GTM efforts. - Discover the 5 core truths essential for navigating the GTM process effectively. - Gain actionable insights. Register here 👇 #GTM

Navigating Product-Market Fit is messy. We’ve wasted energy chasing ideas that didn’t stick. Spent weeks building solutions no one needed. The struggle is real. Here’s what we learned the hard way: - Start small. Talk to just 5 people in the industry who truly understand the problem. If your idea is an easy sell to them, you’re onto something. - Lower the barrier to entry. Make it really simple for potential customers to try your pilot—no heavy commitments, no big asks. Let the product speak for itself. - Listen more than you pitch. Understand what they actually need. We’ve been through this cycle while building Rise Global Education, speaking to 100+ education consultants globally. The insights we gained? Priceless. The work is far from done—we’re still iterating, still refining. But the journey is worth it. More insights coming soon.

Losing today, can mean winning tomorrow! 6 months ago I responded to a call for feedback, giving a blunt (but critical) answer to why I wouldn't use a mate's tool. Later pitching a product-discovery sprint to help close value gaps... which somehow turned into an intrim CEO role that to be totally transparent with you, I feel under-qualified for. Revenue was flat lining and founder hype running on dry. It's fair to say it was a full blown crisis mode. Luckily, Mike/James have an intimate respect for first-principles research. Here's what we did: –> Agree revenue wasn't the target. We knew the biz needed to change and trying to sell more of the same, wouldn't get us to where we needed to be. –> Ran discovery on the creator segment for opportunities. Turns out creators care about $$$ or audience clarity. –> Ran discovery on consumer. Turns too few marketers are willing and able to embrace code. So one of our key differentiator (templates that legit give you an edge) is only understood by a select few willing to actually test them. –> Workshops with founders to dig into the research and find common interests. Our research had bubbled up some meta insights about how the world works. Where the world is going. We pulled some strings and landed on an aligned focus, enough to point the discovery engine once more. (this step was delicate) –> 10 calls later and G2 reviews insights in hand, we had a map of how a select group work, and where they're experiencing pain. A problem that was solvable with our idea for the future of learning. This helped us build a prototype to showcase how L&D folk could create cheat proof simulations for certification. –> We're now looking to narrow our early design partners, speaking with a L&D certification owners, where chosen ones will get to pull out of us the tool they are currently only dreaming about. What a ride. From "this business is going know-where" to waking up each morning knowing we're helping level up humans! Existential pivots and getting everyone aligned behind a real market opportunity is no easy ask. But if you're willing to slow down enough to run the discovery well, it is possible to reinvent the company and keep your team alive. If you just so happen to be an L&D operator and want to see a glimpse into the future of certification and skill assessment.... Or... ...if you're a founder in existential pivot mode... Or... ... a PM looking to mine online reviews for unmet needs... Feel free to DM me. Happy to chat.

I always vote for kickstarting an optimization effort with potential quick wins before diving into bigger efforts. Here are a few reasons: 👉 Drive fast results - nothing will serve you better than delivering positive impact quickly. 👉 Build trust in your ability to move fast - people love to see progress. A fast kick-start will work for you. 👉 Build authority - Initial positive results can lead to being perceived as an expert, making it easier to get resources and time for larger initiatives 👉 Build Momentum & enthusiasm: Achieving small victories early on can energize your team and set a positive tone for the entire project. 👉 Demonstrate learning - You lost? We all do. Share what you’ve learned to enhance your expertise and your transparency, which also builds trust. 👉 Move fast to the next effort - You didn’t make it. Externally It’s easier to progress after a week's investment than after 3 weeks I met more than one who held a different view. These are their main takes: 👈 Small efforts have a limited scope 👈 The Tactic Bias: Focusing on quick wins may lead to neglecting strategic, long-term initiatives. They sure have a point. Maintaining a balance between the two is crucial. I use the quick-effort approach to pave the way to bigger moves. 2 small examples: 🍪 Cookie banners are often not looked at. My teams made a few +15% top-of-the-funnel leaps by improving them & I always recommend checking your approval rate. ⚖️ Legal disclaimers often have an impact on conversion. I found out that balancing between your lawyer requests and user experience can result in decent wins. As always feel free to reach out for growth advice #productgrowth hashtag #quickwins hashtag #productoptimization