Bradley Wilson’s Post

57 million tons of office furniture is trashed each year. NORNORM is on a mission to fix that. Most office spaces have 1 thing in common: they buy tons of furniture. But when it's time to move, change, or when it breaks, it all goes to waste. With NORNORM, you don't buy office furniture. You subscribe to it! Suddenly, all the incentives change: Instead of quantity, you get quality. Instead of end of life, you get end of-use. The best thing? This circular business model is:  ✅ scalable  ✅ sustainable  ✅ cost competitive Tired of waste? Share this video further for a greener workplace! #startups #circulareconomy #sustainability

One successful strategy for creating a more circular economy is for customers (in this example businesses) not to own and dispose of assets, but instead rent them, so that manufacturers reclaim them and either re-manufacture / repair / reuse them. Here's a good case study. And be sure to check out MBTN's new sustainability modules including Sustainability2: Circularity. Available now and easy to add to your course! #sustainability #circularity https://lnkd.in/d7mzbgtN

At last we have a thought leader in the #CircularEconomy space shining a spotlight on the significant and often overlooked issue of office furniture waste 👏🏻 Office furniture is a key contributor to global waste, with millions of tonnes discarded annually, much of it ending up in landfills despite being largely reusable or recyclable. This presents a huge opportunity for innovation and sustainability in a sector that has traditionally operated on a linear “take-make-dispose” model. NORNORM as showcased by Vojtech are making remarkable strides to address this challenge with their subscription-based approach. Their model not only keeps office furniture in circulation for longer but also redefines how businesses think about ownership. By subscribing to furniture rather than buying it outright, companies can access high-quality, flexible solutions while leaving the responsibility for maintenance, refurbishment, and end-of-life recycling to the supplier. Of course there are still challenges to overcome. Scaling subscription models in a way that is both economically viable and environmentally impactful requires solving issues like reverse logistics, refurbishing infrastructure, and customer behaviour shifts. Additionally the economic feasibility of subscription services can be a bottleneck, particularly for smaller companies or organisations in markets where such models are less established. That said subscription models offer a rare and much-needed mechanism for holding manufacturers and suppliers accountable for the entire product lifecycle. This creates incentives for designing products that are durable, repairable, and recyclable—essential principles of the circular economy. It’s encouraging to see companies like NORNORM taking bold steps in this direction. If we’re serious about achieving a more sustainable future, tackling waste in sectors like office furniture is an essential part of the journey. This could be the start of a broader shift in how we think about consumption, responsibility, and resource efficiency. Awesome work guys! 👏🏻🛠️♻️

The circular economy isn’t just about upcycling or relying on high-tech innovations. It’s about reimagining business models to reduce waste and maximize resource efficiency. Subscription-based services and rental strategies, for example, focus on utilization over ownership—keeping products in use longer and reducing abandonment after a single use. NORNORM, is an amazing example. Founded in 2020 by former IKEA manager Anders Jepsen along with venture capitalist and Skype co-creator Jonas Kjellberg with the purpose and vision to apply a circular model to office furniture. It is growing in Europe (likely more to come) for office furniture, where businesses rent instead of owning, maximizing value and minimizing waste. Similarly, that makes me recall Interface pioneered circular solutions in commercial flooring, including carpets, now accessible in major cities worldwide. These innovative models show us that thinking outside the box can drive a better, more sustainable future. The circular economy isn’t just a concept—it’s a solution. Let’s embrace it! 🌍 "𝑾𝒆 𝒏𝒆𝒆𝒅 𝒕𝒐 𝒍𝒆𝒂𝒓𝒏 𝒉𝒐𝒘 𝒕𝒐 𝒘𝒐𝒓𝒌 𝒘𝒊𝒕𝒉 𝒏𝒂𝒕𝒖𝒓𝒆 𝒓𝒂𝒕𝒉𝒆𝒓 𝒕𝒉𝒂𝒏 𝒂𝒈𝒂𝒊𝒏𝒔𝒕 𝒊𝒕" - 𝖲𝗂𝗋 𝖣𝖺𝗏𝗂𝖽 𝖠𝗍𝗍𝖾𝗇𝖻𝗈𝗋𝗈𝗎𝗀𝗁 #CircularEconomy #RethinkOwnership #BusinessModelDrivesValue Credit: Vojtech Vosecky

Anyone in the Caribbean doing this? Emerson John-Charles a Circular Caribbean Economy has significant opportunities for #localinnovation and #localvaluadd. Products As A Service (PAAS) can do wonders for our local service economy, backed by technology, thereby improving standards of living amongst the more vulnerable segments of society (eg, youth) and at the same time, reduce landfilled waste. In the example below, there would be need for repair, refurbishment and even creative services. Trinidad and Tobago Coalition of Services Industries (TTCSI)

This is very cool. An interesting model to solving office furniture watse with a rental model supported with circularity. Is this the future? #circularity #sustainbility

This is so good especially for short term projects as well as long term.

Investing in a good office, safe / accessible location, with well-done interiors is one of the biggest productivity hacks for any co. Any team-member spends the most number of their non-sleeping hours in the workspace, even more than home. ( Yes, do the math :) ) And if that space is not appealing enough to them, there’s no reason for them to feel the most energetic / focused / creative over there. And that'll start reflecting in their outputs soon. -- Office interiors is an investment, not an expense :) #startups #productivity #people #workspaces

Jump into the Booming Office Furniture Market in North America! The demand for innovative, ergonomic, and smart office spaces is skyrocketing with a projected growth rate of 4.9% CAGR for commercial furniture through 2030. Now is the perfect time to ride this wave! Join the movement with Stellar - cater to large enterprises, startups, and small companies investing in productive work environments. Visit our website and import best quality office furniture now. #FurnitureBusiness #CommercialFurniture #MarketGrowth #InvestmentOpportunity #OfficeTrends

Attention Investors & Startup Founders: Stretch Your Investment Dollars Further 🚀 Launching a startup is an exciting journey, but it's also a resource challenge. Every penny counts, especially when it comes to furnishing your office. At toqri.com, we understand the needs of startups and growing businesses. That's why we offer a wide selection of high-quality, pre-owned office furniture at unbeatable prices. Here's how Toqri can help you invest wisely: - Save Up to 70% on Premium Furniture: Equip your office with comfortable chairs, ergonomic sit-stand desks, and stylish workstations - all at a fraction of the cost of new furniture. - Focus on What Matters: Free up valuable capital to invest in your product, marketing, and team. Let Toqri handle your office furniture needs. - Same Comfort, Exceptional Value: Our pre-owned furniture is meticulously inspected and refurbished to ensure it provides the same level of comfort and functionality as new furniture. Beyond Savings, Toqri Offers: - Sustainable Choice: Give pre-owned furniture a second life and reduce your environmental impact. - Quick & Easy Setup: Browse our online selection, schedule a delivery, and get your office furniture up and running fast. - Variety & Flexibility: Find the perfect furniture to match your style and workspace needs. Are you an investor looking to empower the next generation of entrepreneurs? By recommending Toqri.com to startups you support, you're helping them stretch their investment dollars further and focus on what matters most - building a successful business. Visit Toqri.com today and discover how we can help you furnish your office for success, without breaking the bank! #startupfurniture #investors #entrepreneurlife #officedesign #preownedfurniture #sustainability www.toqri.com Abhishek Gupta Abhishek Ks Gupta Jose Jacob K Govardhan M Reddy Nawal Lodha Nilakanta Mallick Anmol Jaggi Shri Ramdeobaba College of Engineering and Management