Präsenz Schweiz

Beloved by generations in Japan, the iconic Heidi, Girl of the Alps takes on a new role as the official mascot of the Swiss Pavilion at Expo 2025. Embracing the spirit of friendship, Heidi recently welcomed her counterpart, Myaku-Myaku, the official Expo mascot, for a magical winter adventure across Switzerland. Together, they explored the UNESCO-protected Lavaux vineyards and ascended to the awe-inspiring heights of the Top of Europe, showcasing the beauty and wonder of Swiss landscapes. A heartfelt thank you to everyone who made this journey possible: Expo 2025 Osaka, Swiss Wine Promotion, Vin CD Bovy Domaine, Jungfraubahnen, Embassy of Japan, and Embassy of Switzerland in Japan

Switzerland will be part of EXPO 2027 Belgrade under the theme #PlayForHumanity! 🇨🇭✨ The event will showcase ideas and solutions in response to the question: "How to prepare the human body, mind and logic for a technology-led world full of insecurities and make humans more resilient for the coming decades?" Let’s play, inspire, and connect together in Serbia! 💡🌍 #Expo2027 https://bit.ly/3VwJHNH

📣 New Strategy for communication abroad: trust, innovation and Europe/G20 as priorities for 2025–28 The Federal Council has approved the Strategy for Communication Abroad 2025–28. The goal is to strengthen Switzerland's image abroad and safeguard the country’s interests effectively. 🇨🇭 Priorities for 2025–28: ▶️ Trust: Strengthening international confidence in Switzerland as a partner and in its actions. ▶️ Innovation: Increasing visibility as a hub for business and science. ▶️ Europe and the G20 states: Positioning Switzerland as a reliable, competitive, and cosmopolitan partner. Curious to learn more? Discover how this strategy will shape Switzerland’s global communication efforts and ensure flexibility in an ever-changing world. The full press release is now available, and the English version of the strategy will be published in the coming days. Stay tuned! 🌍 https://lnkd.in/ecu_-kiM

We’re thrilled to be part of #MilanoDesignWeek once again! Together with Pro Helvetia , we will showcase the cutting-edge talent driving innovation & shaping the future of 🇨🇭 design on this international stage ✨ #SwissDesign #HouseofSwitzerlandMilano #DesignSwitzerland #MDW2025 #Fuorisalone

How would you see your business at the 2026 #OlympicGames in #MilanoCortina ❓ #HouseOfSwitzerland will be present, celebrating #Switzerland's culture 🎨, innovation🔬, and sportsmanship🎾. If you would like to get involved in this exciting initiative and share your innovative vision, the #WinterVillage is the best opportunity to connect! 📅 11th of November, from 19:00 to 21:00 📍 Swiss Winter Village, Piazza Gae Aulenti, 20154 Milano ➡️ RSPV events@houseofswitzerland.org #WhySwitzerland #Olympics #Paraolympics #Milano #Cortina #Italy #2026 #Networking Presence Switzerland Consolato generale di Svizzera a Milano Switzerland Tourism Switzerland Global Enterprise

Calling All Artists! 🎨 📣 The Consulate General of Switzerland in San Francisco and the Heidiseum Foundation are hosting a Call for Submissions for moving and still images of Heidi that are AI generated.   📖 Heidi, the beloved character from Johanna Spyri's classic novel, has enchanted audiences worldwide since 1880. In the age of AI and generative technologies, how would you imagine Heidi? 🖌️ YOU: artists, professionals, and aficionados from all backgrounds from the United States and Switzerland are invited to showcase your interpretation of Heidi using AI!   💰 If selected by the international jury, your artwork could win up to USD 3,000. Selected artworks will be featured in an iconic exhibition in San Francisco and discussed in panels exploring AI, art, and copyrights.   Submission Deadline: December 16, 2024   Submit your artwork and learn more about Heidi and the competition here: https://lnkd.in/evmm7DSw   #HeidiGoesAI #ArtExhibition #AIArt #Heidi #SwissImpact #ArtCompetition

The Swiss Pavilion is preparing to welcome visitors at Expo 2025! With just 6 months remaining, the website is live, and the logo has also been unveiled. 🌏🇨🇭 Explore the focus themes: Augmented Human, Life, and Planet, and discover how global challenges are being addressed on the road to Expo 2025. An exciting exhibition program is being curated, with more details to follow soon. Stay tuned 👉https://lnkd.in/e9dUwM9W #Expo25 #6monthstogo #Expo2025iscoming #Swisspavilion #Switzerland #Swissinnovation

For the 14th year in a row, #Switzerland is the world's most innovative economy! 🥇 🇨🇭 Featuring 133 economies, the Global Innovation Index by World Intellectual Property Organization – WIPO consists of roughly 80 indicators aiming to capture the multidimensional facets of #innovation. Read more 👇 https://bit.ly/4dktIZg

🌟 Exciting Opportunity at Milano Design Week 2025! 🌟 Are you working in design, and motivated to showcase your creativity on an international stage? The House of Switzerland Milano is looking for projects that capture the power of Swiss ingenuity and innovation. This is your chance to shine at one of the most celebrated design events globally—Milano Design Week, happening from April 7-13, 2025. 🇨🇭 Presented by Presence Switzerland and Pro Helvetia, the House of Switzerland Milano serves as a dynamic platform for the Swiss design industry, boosting international visibility and opening doors to new business opportunities. 🎯 We're looking for: Emerging designers Institutions Brands 🤝 The 2025 edition theme : COLLABORATION 📅 Mark your calendar: Deadline for submissions: October 2, 2024 Apply via https://lnkd.in/ef935f2Y In association with the Consolato generale di Svizzera a Milano and Casa degli Artisti. Let's make a mark on the global design landscape together! 💼🎨 #MilanoDesignWeek #SwissDesign

The #MaisonSuisse during the #Paris2024 Olympic and Paralympic Games was a success with 60,000 visitors!🎉 🇨🇭 Beyond the numbers, the athletes presence, the official visits, our partners activations and a diverse cultural program have allowed the Maison Suisse to reach out to different audiences, using this communication platform to strengthen the ties with France and to showcase Swiss innovation and dynamism. Thank you to our partners, to the athletes and to all the visitors for bringing the Maison Suisse to life and making it a place for exchanges, encounters and celebrations. Presence Switzerland looks forward to seeing you at #MilanoCortina2026!