Creative Words

Did you know 68% of people choose online retailers based on the quality of search results? In today's crowded online marketplace, visibility is key. SEO helps e-commerce businesses improve search rankings, driving more traffic and sales. The rise of long-tail keywords, which make up 20% of searches, is especially valuable as they indicate high buying intent. By optimizing for these keywords, businesses can boost conversion rates. Higher search rankings build trust, increase visibility, and give businesses a competitive edge, ultimately leading to more sales opportunities. To grow your business globally, SEO localization is key. It means tailoring keywords, content, and website elements to match the language, culture, and search habits of your target audience. By optimizing for different regions, you can connect with consumers in their native language, meet their expectations, and improve visibility in local search engines—driving engagement and increasing conversions worldwide. Curious to learn more? Click on the link in the first comment to read our new article titled “E-commerce SEO: A Powerful Search Ranking Strategy To Drive Sales”. ⤵️ #SEO #Ecommerce #Localization #GlobalGrowth #CreativeWords

As we hinted last week, on December 17th the entire Creative Words team gathered for our year-end global meeting. Curious about how it went? • We reviewed our year-end results and laid the groundwork for the upcoming year. • Fabrizio De Maria led engaging training sessions on feedback and emotional intelligence, mixed with creative drawing activities and tips to counter negative emotions. • We ended on a high note with team-building moments and celebrated with our annual "Creative aWords" ceremony. A big thank you to everyone who participated! Stay tuned for updates on what we are up to next! 🧡 #CreativeWords #GlobalMeeting #TeamBuilding #Goals

Confindustria, Italy’s main organization representing manufacturing and service companies, just recognized Creative Words as champions of #innovation. 🏆   This award means a lot to us as a strong validation of our focus on R&D and staying ahead with cutting-edge solutions for our clients.    "𝘊𝘰𝘯𝘧𝘪𝘯𝘥𝘶𝘴𝘵𝘳𝘪𝘢 𝘴𝘵𝘳𝘰𝘯𝘨𝘭𝘺 𝘣𝘦𝘭𝘪𝘦𝘷𝘦𝘴 𝘪𝘯 𝘵𝘩𝘪𝘴 𝘢𝘸𝘢𝘳𝘥, 𝘸𝘩𝘪𝘤𝘩 𝘰𝘷𝘦𝘳 𝘵𝘩𝘦 𝘺𝘦𝘢𝘳𝘴 𝘩𝘢𝘴 𝘩𝘦𝘭𝘱𝘦𝘥 𝘵𝘰 𝘴𝘵𝘳𝘦𝘯𝘨𝘵𝘩𝘦𝘯 𝘢𝘯𝘥 𝘴𝘱𝘳𝘦𝘢𝘥 𝘤𝘰𝘮𝘱𝘢𝘯𝘺 𝘤𝘶𝘭𝘵𝘶𝘳𝘦 𝘰𝘯 𝘬𝘦𝘺 𝘪𝘴𝘴𝘶𝘦𝘴 𝘴𝘶𝘤𝘩 𝘢𝘴 𝘳𝘦𝘴𝘦𝘢𝘳𝘤𝘩, 𝘥𝘦𝘷𝘦𝘭𝘰𝘱𝘮𝘦𝘯𝘵 𝘢𝘯𝘥 𝘪𝘯𝘯𝘰𝘷𝘢𝘵𝘪𝘰𝘯. 𝘛𝘩𝘦 𝘸𝘪𝘯𝘯𝘪𝘯𝘨 𝘱𝘳𝘰𝘫𝘦𝘤𝘵𝘴 𝘢𝘳𝘦 𝘢𝘯 𝘦𝘹𝘢𝘮𝘱𝘭𝘦 𝘧𝘰𝘳 𝘰𝘵𝘩𝘦𝘳 𝘤𝘰𝘮𝘱𝘢𝘯𝘪𝘦𝘴 𝘢𝘯𝘥 𝘢 𝘥𝘳𝘪𝘷𝘪𝘯𝘨 𝘧𝘰𝘳𝘤𝘦 𝘪𝘯 𝘵𝘩𝘦 𝘰𝘱𝘦𝘯 𝘪𝘯𝘯𝘰𝘷𝘢𝘵𝘪𝘰𝘯 𝘦𝘤𝘰𝘴𝘺𝘴𝘵𝘦𝘮,” - commented Riccardo Di Stefano, Confindustria's Delegate for Education and Open Innovation. “𝘉𝘶𝘴𝘪𝘯𝘦𝘴𝘴𝘦𝘴 𝘵𝘩𝘢𝘵 𝘪𝘯𝘷𝘦𝘴𝘵 𝘪𝘯 𝘙&𝘋 𝘨𝘳𝘰𝘸 𝘮𝘰𝘳𝘦, 𝘯𝘰𝘵 𝘰𝘯𝘭𝘺 𝘤𝘰𝘯𝘴𝘰𝘭𝘪𝘥𝘢𝘵𝘪𝘯𝘨 𝘵𝘩𝘦𝘪𝘳 𝘢𝘤𝘩𝘪𝘦𝘷𝘦𝘮𝘦𝘯𝘵𝘴 𝘣𝘶𝘵 𝘣𝘦𝘪𝘯𝘨 𝘢𝘣𝘭𝘦 𝘵𝘰 𝘴𝘵𝘳𝘢𝘵𝘦𝘨𝘪𝘤𝘢𝘭𝘭𝘺 𝘱𝘭𝘢𝘯 𝘧𝘶𝘵𝘶𝘳𝘦 𝘴𝘤𝘦𝘯𝘢𝘳𝘪𝘰𝘴.”   A huge thank you to Marta Castello, our Innovation Manager, and her team, for keeping us laser-focused on our vision and inspiring us to push further every day.    Big congrats to our fellow innovators as well, particularly to our friends at Attilio Carmagnani "AC" S.p.A. ❤️ Confindustria press release below 👇

The holiday season is magical, but it can be tricky for freelancers to balance festive fun with work commitments. Finding that balance takes planning—set boundaries, prioritize tasks, and recharge while staying open to opportunities. Serena, our AI Language Specialist with extensive freelance experience, shares her top tips to help you enjoy the holidays without compromising your work. With her advice, you can manage your schedule, stay stress-free, and make the most of this special time of year. Have your own strategies? Share them in the comments and help our translation community thrive! #CreativeWords #TranslationTips #FreelancerLife #HolidaySeason #TranslationCommunity

We’re excited to announce that ELIA - European Language Industry Association #Together2025 will take place on February 20-21 in Barcelona! This ninth edition brings together industry leaders, language service companies, and freelancers to explore the future of translation. This year’s theme - “Shaping the Future of Translation Together” - focus on how the industry is evolving through collaboration and technology. The event will explore how we can combine human expertise with AI tools to tackle modern challenges. What to expect? As Chair of the Program Committee, our Diego Cresceri can anticipate that participants will experience insightful talks, interactive workshops, and valuable networking opportunities that will inspire innovative solutions while keeping the human element at the forefront. 📌 Early bird tickets are available until January 22. Check the complete program and reserve your seat now (link in the first comment)! #CreativeWords #ELIATogether #TranslationInnovation #Barcelona2025 #ShapingTheFuture #Localization

Localization has the power to significantly boost your e-commerce revenue by helping your products connect with a global audience. However, it's easier said than done. Many challenges arise along the way. Download our paper to discover more about these key challenges, and reach out to us for expert and personalized support!   Link to the paper available in the first comment below. 👇

Attention everyone, we have an important communication! We're gathering all our teams for a global meeting—united by one purpose. It's a chance for us to connect, share, and grow together. We'll spend some quality time together, reflecting on this year's journey, swapping ideas, and laying down the groundwork for future goals. We'll be back in action the following day, ready to assist you as usual! #creativewords #wherelanguagemeetsinnovation #globalmeetings #objectives #teamwork

Did you know that, according to Nimdzi Insights, 7 out of 10 people prefer shopping in their native language? And in some places, it jumps to 9 out of 10! Do you remember the last time you felt comfortable making a purchase on a site in a language you didn’t understand? It probably didn’t happen, right Localization creates that comfort zone and connects with users worldwide. But how to localize without overloading your team or budget? You don’t need to cover every language out there to go global. Many organizations successfully expand their reach by focusing on about a dozen core languages. Also consider applying the Minimum Viable Localization (MVL) for content prioritization. It will help you focus on localizing the essential content that grabs and converts customers. Curious to learn more? Click on the link in the first comment to read our new article titled “Content Localization: Why It Matters and What to Prioritize”! #Localization #Ecommerce #GlobalGrowth #BusinessStrategy #CreativeWords

Great news! The results are in and we're happy to announce that our Daniela D'Amato has been elected to the Globalization and Localization Association (GALA) Board of Directors for the 2025-2026 term. Thanks to her long experience in the industry and her current role as Operations Manager, we’re sure she will bring valuable insights to the table. An innovative spirit is exactly what these times call for! Congratulations and best of luck on this exciting journey🎉 Click the link in the first comment to read the official announcement.

Get ready for a monumental event: starting December 24th, the 25th Universal Jubilee of the Catholic Church kicks off, continuing until January 6th, 2026. The Vatican anticipates welcoming an incredible 32 million pilgrims from around the globe. Now is the perfect time for hotels and accommodations to shine and embrace the opportunity to welcome international guests. It's a chance to show off what makes your services special and create memorable experiences for visitors from all around the world. Curious about how high-quality localization services can make a difference in attracting international clients? Scroll through the carousel below to discover why speaking their language can make all the difference! #Jubilee2025 #GlobalGrowth #Localization #Tourism #CreativeWords #Hospitality