Simon Høiberg’s Post

Your SaaS hero section is leaving money on the table. Most founders overcomplicate this. But conversions require simplicity. And Podia's hero section is the proof of it: 1. Clear Messaging - "The all-in-one for teams of one" - 9 words - Instant clarity - No confusion 2. Social Proof - "150,000+ solo business owners" This isn't just a number - it's social validation at scale. It screams - "We've solved this problem 150,000 times" People don't buy what they don't trust. 3. Display USP Showcases 3 core solutions above the fold, each addressing a specific pain point. 4. Conversion Focused CTA - Single action button = no decision paralysis - Action-oriented text = clear next steps - Strategic placement = maximum visibility But here's what most people miss: The power isn't just in the elements - it's in the whitespace between them. The clarity comes from what they chose NOT to include. How many elements in your hero section are truly essential? — Follow me → Ahfaz DM me to get a new landing page for your SaaS in 7 days

Great checklist for “winning through differentiation” from Ton Dobbe in one of his daily newsletters (The Daily SaaS Traction Reflection (https://lnkd.in/gRcHfNJg)): What defines remarkable difference? Here's Ton’s checklist: 1. It's ultra-relevant, i.e., aimed at a specific context. 2. It's desirable, i.e., valuable + critical 3. It's clear, i.e., easy to explain and understand. 4. It's easy to prove. 5. It's defensible, i.e., not easy to copy 6. It's silencing competitors 7. It's memorable

𝐈 𝐰𝐚𝐧𝐭 𝐭𝐨 𝐜𝐫𝐞𝐚𝐭𝐞 𝐚 $𝟏𝟎𝟎𝐤+ 𝐌𝐑𝐑 𝐒𝐚𝐚𝐒 𝐛𝐲 𝐃𝐞𝐜𝐞𝐦𝐛𝐞𝐫 𝟐𝟎𝟐𝟓. My strategy is simple. It's the same as Marc Lou Ship like a madman 😅 So I’m going to launch a new SaaS every month. ✅ 𝐖𝐡𝐞𝐧 𝐈 𝐫𝐞𝐚𝐜𝐡 𝐭𝐡𝐢𝐬 𝐠𝐨𝐚𝐥, 𝐭𝐡𝐞𝐧 𝐢𝐧 𝐃𝐞𝐜𝐞𝐦𝐛𝐞𝐫 𝟐𝟎𝟐𝟓... I'll have launched 18+ SaaS. Obviously, I can't know exactly where I'll be in December 2025. But what I do know is that if I continue to ship SaaS with the same frenzy as Marc Lou... 𝐈'𝐦 𝐠𝐨𝐢𝐧𝐠 𝐭𝐨 𝐝𝐞𝐯𝐞𝐥𝐨𝐩 𝐬𝐨𝐦𝐞 𝐤𝐢𝐥𝐥𝐞𝐫 𝐬𝐤𝐢𝐥𝐥𝐬. And I'm bound to get results. Because there's one thing I've learned in business: When you get your fingers out of your a**, it's IMPOSSIBLE not to make money. 🫡 𝐒𝐎 𝐋𝐄𝐓’𝐒 𝐒𝐇𝐈𝐏!

This is great advice for both your broader growth strategy and divining deeper into your Google Ads or LinkedIn Ads keyword and audience strategies respectively! Well summed, Ton!

You can easily beat better-funded SaaS competitors with 3 things. Ask a fan of your SaaS product to: 1 - Explain what's the most valuable problem you solved AND exceeded their expectations on. 2 - Think about who in their network would happily pay a premium for this value as well. 3 - Make a warm introduction to that peer with their story. Seriously, no need to overcomplicate this. ------ Now, if you're looking for a daily tip to get more customers to talk about your SaaS product, my email list is for you. Subscribe via the link at the top 👆of this post

Many Sales-led SaaS scaleups are obsessed with Gross Margin today. Few know that one of the easiest ways to achieve this is to sharpen their ICP. Here's the secret: Ideal Customers ... 1. See & value your uniqueness like no one else. 2. Happily pay a premium instead of asking for a discount. 3. Buy in less time, buy more often, and inspire peers as well. 4. Implement faster and achieve meaningful value with less effort. 5. Don't distract your R&D department with irrelevant feature requests. ...and so on The result: Gross Margin doesn't only increase - it compounds. It's pure leverage. _________ Eager to learn about the 10 traits that define the software businesses we start talking about and keep talking about? Download my book The Remarkable Effect: valueinspiration.com/book

SaaS Founders: Fix The 3 Basic Mistakes In Your SaaS Positioning That Kill MRR. Give me the next 3 minutes and I will show you how to identify and correct the three fundamental positioning errors that are strangling your SaaS growth, using simple 24-hour tests that cost less than a cup of coffee. Drop me a line below, and I'll send you my step-by-step 24-hour Conversion Book Checklist to help you nail your positioning in just 24 hours!

Free plans: revenue killers or lead magnets? It’s common in SaaS... But it's not a one-size-fits-all. Aytekin used a free plan to grow Jotform quickly. They learned from user feedback and got millions on board in record time. Here's why it worked: - Free plans are great for word-of-mouth. - They let you test features and get feedback. - You can spot loyal customers who are ready to upgrade. But success isn't guaranteed. It depends on your product, market, and goals. For JotForm, the free plan was a lead magnet. For others, it might not be. 🎧 Listen to my entire conversation with Aytekin here: https://lnkd.in/eakrm_Dz

I've interviewed over 50 SaaS founders about how they launched their first pricing offer. From these interviews, I've compiled 5 main principles to keep in mind when you want to launch your SaaS pricing. This will be the main topic of the first article in Pricefast's newsletter. Among the people mentioned in the article: Asma Makni from Tggl, Arthur d'Achon from Sidely, Louis Chenais from Specify, Luuk de Jonge from Contrast, James de Wasseige from Cycle App and more... We will be publishing this first edition tomorrow, so subscribe to receive the article directly in your inbox! Link to the newsletter in the first comment below 👇

Learn the secrets to stealing SaaS clients from your competitors. Hosted by Ryan James, founder of Rocket SaaS. You’ll learn… ✅ How & where to find your client’s customers ✅ How to make the ultimate competitor comparison campaign   ✅ Examples of brilliant competitor campaigns to copy 📅 Date: Wed 9th Oct  ⏰ Time: 2 pm BST (45 mins)  💰 Cost: 100% FREE Reserve your spot today:  https://bit.ly/3MNOmpI #Webinar #FreeWebinar #SaaSbusiness #SaaSMarketing