End2End Japan Market Entry- [White Labeled Operations for OEMs]*Distribution * Retailing *eCommerce * Marketing & Advertising * Import & Market Compliance * Logistics * Customer Care * Depot Repair * Field Service.
Fake products still being sold in Japan During initial calls with clients, the question always arises: Why is Japan import compliance so strict? The answer is simple: to ensure foreign sellers follow the same rules as local sellers, including compliance with ingredients, labeling, manufacturing practices and taxes. The majority of Japan's compliance is focused on consumer safety. Since October 1, 2023, Japan has been rolling out new rules and enforcing those already introduced, slowly eliminating cross-border fulfillment for e-commerce D2C. Many argue this is a step backwards, but I disagree. I've witnessed hundreds of illegal tunnel companies cheating taxes leave the market over the past 5 years. Good riddance, I say. If your business model relied on cheating, it was never a real business. I'm also witnessing the reduction of fake products on the market. Unfortunately, as long as cross-border remains unchecked, it will continue. There has been improvement and it will continue as Japan tightens the noose of import compliance and enforcement. Requiring sellers to fulfill within Japan also means adhering to Japan's regulatory compliance. The reduction of fake products on the market is a good sign, but there is still work to be done. Consumers can reduce their risk by purchasing from the brand's web store or brand marketplace store. If you still prefer a reseller, make sure your order is fulfilled from within Japan. Image reference: last saturday, a consumer brought this one to my attention. Purchased on Amazon Japan. Batch (serial) number was the indicator that it was fake. Real product provided for comparison. #fakeproducts #crossborder #ecommerce #japanesemarket #marketaccess #amazon
Eric Cole
9mo
Rule of Law is good. Following the rules is good for everyone.
Chief Commercial Officer International at HexClad Cookware
9moReturn it through Amazon Japan who have a very clear returns process and dont knowingly sell counterfeit merchandise so bring it to their attention .