Nika Mlinarič Hribar’s Post

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Doing a PhD in physics & running a board game publishing startup

(#SpoilerAlert - there's a but to this 'success' post...) For the past two years, my LinkedIn account has been having a split personality. And I guess so has my #professionalLife. I have been balancing my time between research and running a board game publishing #startup. But this week, it’s all about the board games. We are launching our second #Kickstarter campaign, for a #boardGame called Secret Recipe, in which players decipher clues and make pacts to discover grandma’s secret recipe and win her recipe book. It's pretty, it's personal and it's fun. Don't take my word for it - check it out and hear what the reviewers say. 😄 We're really proud of the product. It’s been an interesting #launch and the campaign reached its funding goal in less than half a day and is well on the way to its first stretch goal. But we feel we haven’t unlocked its full potential yet - we feel we’re hitting a wall and we aren’t reaching enough people. And one of the reasons for it seems to be that competition in games is much fiercer than usual. Bad timing from our side here, unfortunately. But we’re learning. (And I’ll be writing a blog about it soon. 🙂) We are having a hard time competing with teams that have 10-100x bigger marketing budgets than we do, and at the end of the day, passion can only get you so far. This is why I am asking for your #help. Please help us spread the word. Share the project and help us reach more people! We sincerely appreciate it. Nika (The link is in the comments)

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Ha, hudo! To pa mogoče še jes naročim, sam da se z ženo zmenim😁 Vabljena sicer kdaj na game night, jes ful rad hostam take zadeve :)

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