🎸 **Attention SMB Owners!** Dive into a nostalgic trip back to the '90s with the upcoming West End show, 'The Battle', exploring the iconic rivalry between Oasis and Blur. This isn't just about music; it's about branding, cultural influence, and the power of rivalry in shaping market dynamics. As business owners, understanding these aspects can provide valuable insights into competitive positioning and marketing strategies. 🌟 Why is this important for you? This clash reshaped pop culture and consumer behavior in ways that are still relevant in today's business world. How can you apply lessons from the Britpop battle to your business? Read more about the exciting theatrical retelling here: [Deadline Article](https://lnkd.in/gueQhzfD) 🔥 **Let's Discuss:** How do you think a public rivalry impact brand perception and customer loyalty? Share your thoughts below! #SMBTips #BusinessStrategy #OasisVsBlur #90sNostalgia #MarketingStrategy #BritpopBattle #SmallBusinessOwner #EntrepreneurLife #BrandRivalry #CulturalImpact
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"Building #Momentum: The 'Smells Like Teen Spirit' Approach In 1991, Nirvana quietly released “Smells Like Teen Spirit” without much fanfare. Yet, despite minimal #promotion, the song quickly gained traction, becoming a defining anthem for a generation and skyrocketing the band’s popularity. What began as a slow build soon evolved into a cultural phenomenon that reshaped the music industry. In sales enablement, we often find ourselves planting seeds that may not bear fruit immediately. Like “Smells Like Teen Spirit,” our efforts to equip #teams with the right #tools and #strategies can take #time to gain traction. But when we focus on #consistency, building #awareness, and aligning with the #needs of our #audience, the #results can be transformative. #Success in sales enablement isn’t always about the biggest launch or flashiest tactics — sometimes it’s about allowing the right initiatives to quietly build #momentum, until they reach a tipping point and create lasting impact. Let’s embrace the “Smells Like Teen Spirit” strategy: #trusttheprocess, build #awareness steadily, and watch as our efforts lead to breakthrough moments!
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🚀 Exciting News Alert! 🚀 Thrilled to announce the release of the final episode of the first season of "People in Sales, Not Sales People" featuring the remarkable Ed Porter, Chief Revenue Officer extraordinaire! 🎉 Link: https://lnkd.in/gVytCqTr Join us as we dive into Ed's journey from call center beginnings to becoming a powerhouse CRO and learn from his invaluable insights. 💼 Don't miss out - tune in now! 🔗 Plus, stay tuned for more exclusive interviews and insights coming your way in Season 2! 🌟 Keep inspiring and elevating your sales game with "People in Sales, Not Sales People." 🔥 #SalesLeadership #RevenueGrowth #SalesInsights #PeopleInSales #LinkedInPost
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Ever wondered about the brains behind those 'limited-time offers' and restock notifications during festivals? 🤔 Discover how marketers use the Scarcity Principle to create urgency and boost sales! Dive into the psychology of scarcity and see how it drives your buying decisions. 🛒💥 #ScarcityPrinciple #EcommerceTips
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Be a Rockstar. Be Different. Today in our Creator Spotlight on Mornings in the Lab with Keith & Nicole, we were joined by Christopher Martin & Matt Rouse. We featured Christopher Lautemann who recently posted about the power of personal branding and how it relates to being a "Rockstar." Why a Rockstar? Think about it. - Taylor Swift, Drake, Eminem. They sell not just music, but feelings. - They connect. They stand out. Christopher’s insight? Be your brand's rock star. Be different. Stop being the same as everyone else! Celebrate Your Unique Vibe - In a sea of copycats, dare to be different. - Authenticity isn’t just key, it’s everything. Let's not just blend in. Let’s stand out like true rock stars. I invite you to follow Christopher Lautemann and be inspired to be the Rockstar you actually are! P.S. How are you making your mark? Share your story below! Let’s inspire each other.
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Stay ahead in the music industry with The Manager's Playbook by Mauricio Ruiz. This week's "Pay Attention" segment highlights key trends, data tools, and essential tactics. Learn more: https://lnkd.in/gw7TdRMX #TheManagersPlaybook #MusicIndustry #ArtistManagement #Newsletter
Ruiz - The Manager's Playbook
the-managers-playbook.beehiiv.com
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It's another Friday afternoon where the double espresso is hitting in all the right ways, Spotify is cranking (Bob Moses Radio anyone), and as I gear up to watch Caitlin Clark drain another insane amount of threes, I find out from the one and only Molly Falco that shes returned from a conference and learned about an absolute travesty. The need for data, but the fear of the lengthy registration form. This is a very warranted fear, just this week I went to the doctor for the first time in way too long, and I almost left when they handed me that clipboard with the 10-page questionnaire. So if I'm not even willing to fill out this lengthy form about what's most important, my health, of course, we can't expect registrants to sit down and spend 20-30 minutes filling out a reg form. So what do you do? Option 1 - Create a 10-page form and sacrifice your registration numbers but ensure you get the data you need Option 2 - Create a quick form, sacrifice the ever-important data, but ensure your registration numbers hit the mark. Having to choose between two bad options is never the path, and you shouldn't be left with this impossible decision. Well, if you've made it this far, I've got a Friday afternoon treat, drum roll please, it's Option 3. Option 3 combines 1 and 2, giving you the data you need while providing an easy registration form for your guests. Don't sacrifice your reg numbers and don't sacrifice the data, they both are equally important - instead, shoot me a message so we can chat further - and at the very least, jam out to some Bob Moses, cuz it's Friday, and why not. https://lnkd.in/gfdmr8yj
Bob Moses - "Love Brand New" (Official Video)
https://www.youtube.com/
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I’m not a fan of Beyoncé’s music (I like band R&B), but I am a huge fan of her business strategy. As a marketer, I have to appreciate the brilliance behind the roll-out of her latest product, Sir Davis. A few days before its release, rumors started swirling about a potential performance at the DNC. Whether or not that performance was ever really on the table, the buzz worked in her favor. By leveraging the speculation, Beyoncé created even more anticipation for her brand without ever stepping on stage. It's a masterclass in strategic marketing, taking advantage of moments and creating a conversation that benefits the brand. What are your thoughts on leveraging rumors and timing to boost a product launch?
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🎤Musicians, creators, brands: stop leaving money on the table - Merch isn’t just for the big leagues. 🌱Build your brand, connect with your fans, and do it all sustainably. 💬 Let’s make it happen. DM us! #CreatorEconomy #MusicIndustry #CreativeEntrepreneur #BrandBuilding #SustainableBusiness
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🎤 Kendrick Lamar: Redefining Performance Excellence 🎤 Kendrick Lamar is not just counting numbers—he's revolutionizing what performance means. As someone who's already wowed the Super Bowl crowd, his relationship with the audience is well established. Here's why Kendrick stands out: - **Theatrical Experience**: Attending a Kendrick Lamar show is like stepping into a world of drama and creativity. - **Beyond Numbers**: It's not just about how many albums he sells or streams he garners. - **Best in the Game**: Right now, he is the most captivating performer out there. Remember, a powerful performance isn't just about stats. It's about delivering an experience that lingers in the minds of your audience. What's your favorite Kendrick Lamar moment, and how has it impacted your view on performance? Share your thoughts below! 👇 #KendrickLamar #PerformanceExcellence #MusicIndustry #LivePerformance #CreativeArtists #AudienceEngagement
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Profitable growth isn't a one-person show - it's a synchronized symphony. If your sales team is playing jazz, your marketing team is humming classical, your delivery team is all electronica, and your success team is tuned to pop, your business isn't scaling 🎵. Cross-functional alignment isn't just a buzzword 🐝 ; it's the difference between hitting a growth plateau or breaking through. Let's stop calling it 'soft skills' and start labeling it what it really is: a meaningful foundation for profitable, efficient growth. A simple recent example of how sharing the sheet music across teams played out... we created a dramatic increase in lead share from front-line team members just by enabling an easy to use process and clarity on ICP. What's your favorite approach for 'sharing the sheet music' to keep team's aligned? share below - I'd love to find a few ideas this community can benefit from.
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