VERO

VERO

Real Estate

New York, NY 3,620 followers

Leasing for the Future. Confidence for Today.

About us

VERO offers a game-changing technology that eliminates application fraud and automates residential applicant screening and leasing. The platform enables lead to lease in less than 1 day, delivering renters, owners, and operators with unprecedented efficiency. VERO's patent-pending technology verifies critical applicant metrics which results in a quick leasing decision, VERO's modern leasing infrastructure helps customers track and close more deals for more income with less headache. VERO’s success is predicated on its ability to use powerful financial technology to transform the antiquated – and historically painful — apartment leasing process into a frictionless experience that is as efficient and mobile-friendly as online shopping. The company’s diverse team of engineers, designers and real estate experts have combined operational real estate expertise with next-generation technology to develop a platform that brings peace of mind to renters and increases rental income for owners and operators. By implementing VERO’s advanced financial technology, landlords, property management firms and brokers are able to provide a truly mobile solution for submitting an application and signing a lease, while reducing the amount of time it takes to turn a lead into a renter by more than 99 percent relative to the market leader.

Website
https://sayvero.com/
Industry
Real Estate
Company size
11-50 employees
Headquarters
New York, NY
Type
Privately Held
Founded
2018
Specialties
multifamily, residential, leasing, residential leasing, new york city real estate, rent regulationsr, rent control, fintech, financial technology, real estate technology, RE Tech, proptech, leasing software, SaaS, new york city, new york city real estate, nyc real estate, startups, venture capital, underwriting, renter screening, and risk mitigation

Locations

Employees at VERO

Updates

  • View organization page for VERO, graphic

    3,620 followers

    What are your thoughts on the NYC broker’s fee laws? Will it help or hurt? #multifamily #nycbrokers #realestate #brokerfees

    View profile for Robert Clark, graphic

    COO at Vero

    As both an NYC renter and someone deeply engaged in the real estate industry, I have a vested interest in the recently proposed broker's fee law—and I can’t help but reflect on the ripple effects it might create across the city’s rental market. On the surface, this change appears to ease the financial strain on renters by removing a steep upfront cost. Yet, landlords won’t absorb this expense without consequences. In a city where rents are already under pressure from rent-stabilized units, landlords can’t simply raise rents indiscriminately to offset broker fees. The real challenge lies elsewhere: keeping units occupied, and avoiding costly vacancies. Vacancy is the silent killer for landlords. Every day a unit sits empty means lost income, compounded by the pressure of maintaining competitiveness in a tight market. This new law will force landlords to rethink their strategies—prioritizing faster turnover times, reducing downtime, and, most importantly, ensuring that tenants are financially stable, reliable, and less likely to turnover once the lease ends. This is where careful tenant screening becomes critical. If landlords are shouldering broker fees, they’ll need to mitigate risk by ensuring the tenants they choose aren’t just filling a space but are capable of long-term, consistent payments. A single delinquent renter can quickly eat into margins already thinned by these new costs. Landlords may also shift how they screen their future tenants, placing greater emphasis on liquid cash reserves over traditional metrics like creditworthiness, as they prioritize immediate financial stability to minimize risk. Ultimately, this legislation doesn’t just shift financial responsibility—it shifts the way landlords and tenants interact. Landlords will need to adapt, focusing on operational efficiency and tenant reliability, while renters may face indirect costs in the form of stricter qualification processes. This law has the potential to rebalance the financial dynamics of NYC’s rental market, but it’s also a wake-up call for landlords: reducing vacancy and minimizing risk will be the key to thriving under these new rules. What are your thoughts? Will this law help NYC renters, or are we looking at a more complex outcome than meets the eye? #NYCRealEstate #BrokerFeeLaw #Leadership #MultifamilyTrends #RiskMitigation

    New York City Council Puts an End to the Payment of Brokers' Fees by Residential Tenants - Landlords May Get Stuck with the Brokers' Fees

    New York City Council Puts an End to the Payment of Brokers' Fees by Residential Tenants - Landlords May Get Stuck with the Brokers' Fees

    natlawreview.com

  • View organization page for VERO, graphic

    3,620 followers

    84.3% of rental housing providers encountered falsified pay stubs or employment references in the past 12 months. 😮 Here's what our Director of Sales Carson Milner had to say about that:

    View profile for Carson Milner, graphic

    Director of Sales @ VERO Leasing • Applicant Screening • Risk Management • Modern Leasing Infrastructure | Mentor | Board Member | Relationship Builder | Problem Solver | Impact Focused | Prop Tech

    As we wrap up 2024 and reflect on VERO's incredible year, one metric stands out to me: 👉 84.3% of rental housing providers encountered falsified pay stubs or employment references in the past 12 months – @NMHC The rise in fraudulent applications calls for multifaceted solutions that don’t just verify, detect, and automate information but also approach the process with empathy. Everyone needs housing, and every applicant has a unique story. In today’s economic climate, where every applicant’s story is different, our multifaceted approach blends AI-powered verification with a human touch to create a fair and secure process for everyone. That’s why I’m so proud of what we’ve built at VERO. Our tools don’t just fight fraud—they provide a transparent, secure, and fair process for both property teams and applicants. From AI-driven automation to human expertise, we ensure every application has context. As we head into 2025, I’m excited to see how we continue making an impact in this space, empowering leasing teams and supporting renters alike. What trends or challenges have stood out to you in the rental industry this year? Let me know below! #VERO #MultifamilySolutions #EmpoweringHousing #PropertyTech #FraudPrevention #ApplicantFraud #RealEstate #RealEstateInvesting 

  • View organization page for VERO, graphic

    3,620 followers

    Introducing VERO Weekly: Reflecting on the Past, Building for the Future 🚀 As we step into a pivotal year for the multifamily and property management industry, we're excited to launch our new weekly series: VERO Weekly. In this series, we’ll explore how key events and trends from 2024 might shape the future of the industry in 2025. From policy changes to technology advancements, we’ll dive deep into the forces driving transformation and share insights to help multifamily operators navigate what’s ahead. Tomorrow's topic: How Might the New Administration Reshape Multifamily Real Estate in 2025? As we reflect on these dynamics, we’ll unpack potential opportunities and challenges for multifamily operators and share strategies to stay ahead. 💡 We want to hear from you! What key trends do you think will shape multifamily and property management in 2025? Drop your ideas in the comments, and they might feature in an upcoming VERO Weekly post. Let’s build the conversation together—one week at a time. 🌟 #MultifamilyLeadership #VEROWeekly #RealEstateTrends #ThoughtLeadership

  • View organization page for VERO, graphic

    3,620 followers

    Great insights into common #multifamily industry questions from our Director of Sales! 💪 #goteam #insights #proptech

    View profile for Carson Milner, graphic

    Director of Sales @ VERO Leasing • Applicant Screening • Risk Management • Modern Leasing Infrastructure | Mentor | Board Member | Relationship Builder | Problem Solver | Impact Focused | Prop Tech

    As Director of Sales at VERO, I spend a lot of time in conversations with multifamily owners and operators. These discussions have given me a front-row seat to the challenges our industry is tackling—and the innovative solutions that are emerging. As the year winds down, I’ve been reflecting on some of the key concerns operators have been sharing with us and thought it would be a great time to discuss how we at VERO are working to address them!  1️⃣ Are my site teams always following the standard operating procedures we set? 🥇 Operators need more than just a “yes” or “no” applications. VERO provides a full view of applicant quality, from income verification to employment stability, helping operators make fair, data-driven decisions while promoting equitable housing access. 2️⃣ How can we stop fraudulent applications who use CPNs? 🛑 Fraud is rising, with CPNs as a major issue. VERO’s 6-point verification process leverages direct data from government and financial sources, eliminating room for falsified or manipulated information. You can’t get away with a CPN on VERO   3️⃣ Can we balance customization with efficiency? 📝 Every property is unique. VERO’s modular platform lets operators tailor workflows to specific unit, building, market or portfolio needs—without slowing down operations. 4️⃣ How do we save time for leasing teams? ⏰ Leasing teams are stretched thin. VERO automates document collection and verification while integrating seamlessly with existing workflows. We also provide easy-to-follow training and live human support to quickly get site teams up to speed, allowing them to focus on high-value tasks for your business. What challenges are you seeing in your market? Let’s connect to discuss solutions! #MultifamilyInsights #LeasingSolutions #FraudPrevention #PropertyManagement #PropTech

  • View organization page for VERO, graphic

    3,620 followers

    🌟 Celebrating the Spirit of VERO 🌟 At our last town hall, we had the privilege of recognizing Conner Key as embodying the true Spirit of VERO. Not only is Conner a positive presence with a great attitude, he is the definition of a team player—always eager to learn, connect, and find ways to serve our VERO customers. One of our new clients said it best: "If I wasn't already impressed with VERO, [Conner] has beyond topped that today with training. [He is] engaging and thorough and let my mind know that we made the right decision to move to VERO." We couldn’t agree more! Conner, your dedication, positivity, and commitment to excellence inspire us every day. We’re so grateful to have you on board and can’t wait to see the incredible impact you continue to make for our team and our clients. 👏 Thank you, Conner, for living the Spirit of VERO! #TeamVERO #CustomerSuccess #EmployeeSpotlight #VEROSpirit #Proptech #ApplicantScreening #Celebrate

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  • View organization page for VERO, graphic

    3,620 followers

    Looking forward to catching up with everyone at Optech in a few weeks! Come have a drink on VERO

    View organization page for VERO, graphic

    3,620 followers

    VERO is thrilled to team up with team members at Experian and CICReports to host our 🎲 Don't Take a Gamble on Your Applicants happy hour 🎲 at the FELT Cocktail Lounge at the MGM Casino after Optech 2024! Join us for Cocktails & Connections as we let loose after a busy day and toast to making winning decisions when it comes to applicant screening + insights. RSVP to reserve your spot—space is limited! 📅 Date: October 22, 2024 ⏰ Time: 6pm–8pm 🎰 Location: FELT Cocktail Lounge, MGM Casino https://lnkd.in/e6ttyD8j #NMHC #Optech2024 #Optech #Networking #HappyHour #VERO #Experian #CIC #PropTech #ApplicantScreening

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  • View organization page for VERO, graphic

    3,620 followers

    VERO is thrilled to team up with team members at Experian and CICReports to host our 🎲 Don't Take a Gamble on Your Applicants happy hour 🎲 at the FELT Cocktail Lounge at the MGM Casino after Optech 2024! Join us for Cocktails & Connections as we let loose after a busy day and toast to making winning decisions when it comes to applicant screening + insights. RSVP to reserve your spot—space is limited! 📅 Date: October 22, 2024 ⏰ Time: 6pm–8pm 🎰 Location: FELT Cocktail Lounge, MGM Casino https://lnkd.in/e6ttyD8j #NMHC #Optech2024 #Optech #Networking #HappyHour #VERO #Experian #CIC #PropTech #ApplicantScreening

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Similar pages

Funding

VERO 4 total rounds

Last Round

Series B

US$ 9.0M

Investors

Fifth Wall
See more info on crunchbase