Startup CPG

Grocery Run is making its first stop: Austin! 🤠 What do you get when you combine brand founders, retail buyers, and Startup CPG? Grocery Run — a U.S. tour helping local brands meet the epic buyers in their community through a fun panel + sampling format! We’re partnering with Whole Foods Market for our first-ever Grocery Run, exclusively for Female Founders as part of our Further initiative. Further brings visibility, support, and opportunities to female-founded CPG brands within the Startup CPG community. Meet our Whole Foods panel: ↗️ Alyssa Vescio - SVP Merchandising ↗️ Casey Gaston - Exec Leader | Local & Emerging Brands ↗️ Caroline M Freedman - Leader of WFM Lending Program ↗️ Whitney Herrera - Principal Category Merchant - Functional Snacks ✨ Sampling spots available — female founders, apply via Slack to showcase your product! 👩💻 Learn more at the link in our bio and register today! . . . #femalefounders #wholefoods #emergingbrands #cpg #womanowned

🆕 New Series Alert! NielsenIQ experts are here to break down the trends, tools, and data emerging brands need to know! First up: Trends in Supplements + 2025 predictions. 💊 Have you noticed these trends? What do you see for 2025? Drop your thoughts below! 📈 Ready to step up your data game? Startup CPG has an exclusive offer with NIQ to give you 3 Byzzer™ data reports for free! Check the link here: https://lnkd.in/eXZS5tRB . . . #niq #cpg #industrydata #welovedata #supplements

✨ The 2025 Shelfie Awards are Coming Soon! ✨ Five years ago, Startup CPG created the first and only awards program specifically for emerging CPG brands: The Shelfie Awards. These awards spotlight exceptional small brands, recognizing their hard work and eliminating the typical barriers to entry. The Shelfies celebrate: 🏆 Next-level product innovations 🎉 Inspiring brand stories 📦 Packaging that stops us in our tracks Ready to show us what you’ve got up your CPG sleeves this year? Applications open February 1, 2025, and submissions are category-specific by month. ➡️ Visit our official Shelfies guide for all the details and to meet our incredible judges! Link here: https://lnkd.in/dhNnk_cP . . . #cpg #emergingbrands #shelfieawards #cpgawards #entrepreneurship

Who else loves spotting Startup CPG brands while shopping? 👀🛒 It’s basically our favorite hobby! Come along as we hit up Wegmans Food Markets to discover some amazing CPG finds from our community. 🍹hiyo 🍟 Wholly Veggie 🍔 Actual Veggies 🥜 Oat Haus 🍠 Moku Foods 🍩 Drumroll Snacks 💦 Recoup Beverage 🫐 Bear's Fruit 🍋 Aura Bora 🥚 Crafty Counter 🍸Mocktail Club Let us know where we can find your products in the comments 👇 . . . #CPG #emergingbrands #groceryhaul #grocerystore #wegmans #entrepreneurship

🗞️ Time for another Newswire Roundup! Check out the latest buzz in CPG straight from brands in our community. ↗️ beituti ↗️ better made easy ↗️ Michele's Granola ↗️ Righteous Felon Craft Jerky ↗️ Huxley ↗️ For Bitter For Worse ↗️ the drinkable company ↗️ Wild Era Energy Tea Co. ↗️ Panic Panties Got exciting product news? You can submit your brand’s updates to Startup CPG’s Newswire—for FREE! Hit the ‘learn more’ button to submit your news or catch up on the latest roundup! . . . #cpg #pr #news #foodandbeverage #snacks #pets #beauty #wellness #cpgnews

🏆 Meet a Shelfie Winner 🏆 Meet Whims Delights, one of our team’s absolute favorites! 🍫 They craft chocolates that are low in sugar, gluten-free, and dairy-free—without skimping on flavor. Their mission? To revolutionize snacking with indulgent, better-for-you treats that combine joy and wellness. Now you can savor every bite without compromising your health! . . . #cpg #health #chocolate #emerginbrand #sugarfree

Do you think they'll be chill about it? 🤭 . . . #businesshumor #cpg #sales #operations #unfi #entrepreneurship

We 💙 Data! Laurel Orley, CEO of Daily Crunch, shares how Byzzer™ by NielsenIQ turbocharged her brand after their NIQ Pitch Slam win. Byzzer™ gives you powerful retail and consumer insights to fuel your next move—all without breaking the bank. Ready to grow? Check the "learn more" link at the top of our profile for the Startup CPG exclusive free trial! . . . #CPG #emergingbrands #data #report #retail

Ashley Waldman’s words = ALL the feels 🥰 Grateful to be a safe, creative space for CPG founders to thrive. What’s your fave part of this community? Drop your story below! 😎💬 . . . #CPG #emergginbrands #socialproof #testimonial

Meet Andre, the creative genius behind the Startup CPG logo and our iconic arrow! 🎨 As the owner of Olsa Designs he’s the mastermind behind our branding. Thanks Andre for everything you do! . . . #cpg #branding #graphicdesign #brandlogo