NRDC Equity Partners

A vision in red on Madison. A vision come true! We are excited to announce that our newest doorway is now open. 777 Madison Avenue — this address is magic. “Before I ever set foot in the space, I had a feeling it would be FoundRae’s newest home, because of its auspicious address: 777,” says Beth Hutchens, Founder & Creative Director. “Seven is my favorite number and has often appeared in my life as a sign that I’m on the right path.” The FoundRae space is a mix of a muted cinnabar red, a shade named for the faded stamp marks on centuries-old Japanese temple robes, and a scarlet hue used in FoundRae’s Strength tenet. These warm tones are paired with sophisticated deep walnut wood paneling and smooth camel leather. This new FoundRae location also includes an in-house workshop with a bench jeweler and a hand-engraver to assist in crafting a uniquely personal story.

We are excited to be opening three new doorways this Fall, and look forward to welcoming you at our new locations on Madison Avenue in New York, Melrose Place in Los Angeles, and in Miami’s Design District! 

Opening a new doorway in the City of Angels... "I’ve always associated these vine covered facades with LA. I am excited to welcome you with lush green leaves into a new FoundRae studio where the artisanship of a bench jeweler and hand-engraver can be used to create your unique personal story." - Founder & Creative Director, Beth Hutchens Coming Fall 2024.

Two iconic businesses finally coming together! Congratulations to everyone who worked hard to make this happen. #saks #saksfifthavenue #saksglobal #neimanmarcus #bergdorfgoodman #luxury

We are excited to share that we are opening a new doorway! "Before I ever set foot in the space, I had a feeling it would be FoundRae’s newest home, because of its auspicious address: 777 Madison. Seven is my favorite number and has often appeared in my life as a marker for when I’m on the right path." - Founder & Creative Director, Beth Hutchens Coming Fall 2024.

A peek into what's coming next!♠️

Introducing our newest collection, The Horizon: where the sea meets the sky! Therein lies a sense of limitless freedom, vast, boundless, expansive, open. Our newest golden layer, the Sleek Collar, shown here with a variety of Heart Slides. Explore all the new pieces in the collection: https://lnkd.in/dtggT4pk

NRDC Equity Partners is proud to partner with Bernd Beetz and the Galeria team to bring a compelling shopping experience to the German consumer.