🚀 Retention is key to predictable SaaS growth—and CFOs are in the driver’s seat. Optimizing renewals, expansions, and reducing churn directly impacts: ✅ ARR growth (Annual Recurring Revenue) ✅ NRR (Net Revenue Retention) ✅ Cash flow stability In our latest CFO Playbook, we break down: - How retention drives ARR → Revenue → Cash Flow. - The levers that matter most: renewals, upsells, cross-sells, and pricing. Actionable steps to align teams and hit measurable growth goals. - Whether you’re preparing for an IPO or scaling efficiently, this guide gives you a clear advantage. 👉 Read the Playbook here: https://lnkd.in/eHyJTUgg #SaaS #CFO #Retention #ARR #RevenueGrowth #CustomerSuccess
About us
The SaaS industry has been going through some pretty big changes lately. Growth isn’t as easy as it used to be, and everyone’s feeling the pressure to prioritize efficiency. But in this new environment, what’s normal? Understanding your own performance trends is helpful but only paints half the picture. You also need industry context – and we’re not talking about stale benchmarks released annually, but rather straight-from-the-source benchmarks that pick up on market changes just as they begin to manifest. Enter Discern. Our combination of deep performance analytics and real-time, system-validated benchmarks helps companies understand the full story behind performance, enabling fully informed decision-making. Whether you’re prepping for a big board meeting, pitching new investors, or fine-tuning your strategy, Discern helps you operate with confidence.
- Website
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https://www.discern.io
External link for Discern
- Industry
- Software Development
- Company size
- 11-50 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Founded
- 2020
- Specialties
- Analytics, Predictive Analytics, AI, Machine Learning, Data Science, Private Equity, Porfolio Company Management, Operating Partner, Revenue Operations, Sales Operations, Enterprise Software, Financial Data, Fintech, Sales, Customer Retention, Annual Recurring Revenue, Pipeline Management, Sales Productivity, Churn Management, Customer Management, business intelligence, business intelligence, benchmarks, ARR, and ARR Calculations
Locations
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Primary
1345 6th Avenue
Floor 33
New York, NY 10105, US
Employees at Discern
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Bob DeSantis
Board Member, Investor, Advisor, Retired SaaS Operating Executive
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Rohit Sood
Chief Revenue Officer @ Sorcero | Empowering breakthroughs in Lifesciences with AI that puts you first
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David Braccia
Product Executive | Digital Products and SaaS Applications | 0 to 1 Expert | Developing Transformational Products Enabling Growth and Scale for…
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An Chen
eng
Updates
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Why wait for renewal season to act? Our tools empower your customer success and finance teams to synchronize efforts, predict customer behaviors more accurately, and take timely action to secure renewals. Real Benefits: ※ Data Democratization: All teams have clear visibility into customer journey and spend, fostering collaboration to improve customer health. ※ Boost Retention Rates: Early churn predictions allow you to implement targeted retention strategies, increasing overall customer satisfaction and loyalty. ※ Optimize Resource Allocation: With finance and customer success aligned, you streamline operations, reducing overhead and focusing resources where they are most needed. Don’t just react to customer churn—prevent it. With transparent insights and predictive analytics, turn potential losses into opportunities for engagement and growth. #CustomerSuccess #FinancialForecasting #ChurnPrevention #SaaS #BusinessGrowth #ARR #MRR #DataDemocratization #Transparency
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🌍 CFO Roundtable: Master ARR Calculation for SaaS Leaders in Europe, Israel, and MENA When: Tuesday, December 10th | 🕗 8 AM EST / 2 PM CET / 3 PM IST Where: Virtual - Join us from anywhere! 🔗 Save Your Seat: https://lnkd.in/etB5qJFQ What’s on the Agenda? Keynote Speech: Navigating Complex ARR Scenarios Interactive Discussions: Best practices for ARR automation, handling complex subscription models including late renewals and usage-based pricing. Case Studies: Real-life challenges and solutions from leading SaaS companies. Live Q&A: Engage with top finance leaders and industry experts. Why Attend? Enhance your ARR & MRR accounting practices, streamline your subscription revenue management, and master real-world complex ARR scenarios. Gain actionable insights and expert strategies to optimize your financial operations and decision-making processes. 🌟 Join global financial leaders from Israel, MENA, and Europe for a transformative session designed to propel your SaaS company forward. #FinanceLeaders #SaaSCFO #ARRCalculation #FinancialAutomation #B2BSaaS #GlobalFinance
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How confident are you in your team's pipeline forecasts for 2025? Transform your revenue planning with AI-powered Pipeline Planning. Let's be honest - historical patterns matter, team performance varies by segment, and spreadsheets can only take us so far in predicting future revenue. Looking at the fundamentals, what matters most is: - Understanding true conversion rates by segment - Using past data to shape smarter targets - Getting granular pipeline coverage requirements - Spending less time wrestling with formulas Curious to hear from other revenue leaders - what tools or approaches are you using to build confidence in your 2025 planning? #RevOps #Planning #SalesLeadership #Revenue
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Happy Thanksgiving from all of us at Discern! 🦃🍂 As we reflect on this season of gratitude, we want to express our heartfelt thanks to our clients, partners, and community of SaaS leaders. Your trust and collaboration inspire us every day. Wishing you a wonderful holiday filled with gratitude, joy, and meaningful connections. #Thanksgiving #Gratitude #SaaSLeadership #Discern
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📊 Live TODAY at 12 pm EST/ 9 am PST! Join our ARR Reporting Webinar. Master complex revenue scenarios, get the latest SaaS benchmarks & standardize your reporting. Last chance to register: https://lnkd.in/ec3Nu7wF ⏰
LP - Event - ARR Webinar
discern.io
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📊 How do you handle complex ARR scenarios like late renewals, FX conversions, or usage-based pricing? Join us for a solutions-focused webinar on mastering ARR calculations beyond the basics: 🗓️ Wednesday, November 20th ⏰ 12 PM EST / 9 AM PST 📍 Virtual Gain practical solutions for your most challenging edge cases that impact reporting accuracy. #CFO #arrreporting #finance #investorreporting #operationalintelligence https://lnkd.in/ec3Nu7wF
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Incredible time this week co-hosting with Spendflo in San Francisco! 🌉 We gathered with brilliant minds across finance and technology to discuss the evolution of financial operations and where we're headed in 2025. The energy in the room was electric as we shared learnings from 2024 and explored emerging trends in modern finance. Special thanks to our wonderful guests for making this night truly meaningful. Here's to building stronger partnerships and transforming the future of finance together! 💫 Nitya Baskar Rajiv Ramanan Helen Lin #FinTech #AIFinance #SpendManagement #FinanceTransformation #CFOTech #IntelligentAutomation #FinancialOperations #BusinessIntelligence #SpendAnalytics #FinanceOptimization
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📊 Master Complex ARR Reporting ScenariosJoin us for a solutions-focused webinar that goes beyond standard ARR calculations to address your most challenging edge cases. 🗓️ When: Wednesday, November 20th ⏰ Time: 12 PM EST / 9 AM PST 📍 Where: Virtual (Zoom) You'll get battle-tested solutions for: ✅ Late Renewals & Win-Backs ✅ Free Periods & Usage-Based Pricing ✅ Committed ARR ✅ Managed Services Fees ✅ FX Conversions ✅ And more edge cases! 🎯Move beyond basic ARR calculations and gain practical solutions for those challenging edge cases that impact your reporting accuracy. Walk away with frameworks you can implement immediately. 👉 Register here: https://lnkd.in/ec3Nu7wF
Master Complex ARR Reporting Scenarios Join us for a solutions-focused webinar that goes beyond standard ARR calculations to address your most challenging edge cases. When: Wednesday, November 20th Time: 12 PM EST / 9 AM PST Where: Virtual (Zoom) You'll get battle-tested solutions for: - Late Renewals & Win-Backs - Free Periods & Usage-Based Pricing - Committed ARR - Managed Services Fees - FX Conversions - And more edge cases! Move beyond basic ARR calculations and gain practical solutions for those challenging edge cases that impact your reporting accuracy. Walk away with frameworks you can implement immediately. Register here: https://lnkd.in/ec3Nu7wF
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Master Complex ARR Reporting Scenarios Join us for a solutions-focused webinar that goes beyond standard ARR calculations to address your most challenging edge cases. When: Wednesday, November 20th Time: 12 PM EST / 9 AM PST Where: Virtual (Zoom) You'll get battle-tested solutions for: - Late Renewals & Win-Backs - Free Periods & Usage-Based Pricing - Committed ARR - Managed Services Fees - FX Conversions - And more edge cases! Move beyond basic ARR calculations and gain practical solutions for those challenging edge cases that impact your reporting accuracy. Walk away with frameworks you can implement immediately. Register here: https://lnkd.in/ec3Nu7wF
This content isn’t available here
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