C Space

What were the standout trends of 2024 for the insights industry? Melissa Sauter, CEO at Escalent, and other market research leaders contributed their perspectives to ResearchLive's end-of-year review series. Don't miss it! 👉 https://lnkd.in/eu29fEBm #MarketResearch #InsightTrends

✨ Wishing you a peaceful holiday season, and toasting to a healthy, prosperous 2025! ✨

It’s C Space’s 25th anniversary – and we’re celebrating big with a special edition of Customer Inside, our most popular guide reimagined to look at where communities have been, where they are and where C Space is taking them next. Scheduled for release in late January, the updated guide will provide a roadmap for the future of insight communities, highlighting key trends that C Space has identified as central to their evolution, including: ⚡ Specificity in Audiences and Engagement ⚡ Balancing Technology with Humanity ⚡ Driving Impact The guide is rich with perspectives from cross-sector insight professionals, thanks to our partnership with the Market Research Society (MRS), as well as secondary research and an existing knowledge audit from 25 years of practice. Check out our press release for more – and pre-register to get on the first-access list now: https://lnkd.in/eENYt3UX #insightcommunities #marketresearch #cspace Escalent Hall & Partners

Where are you on your journey with AI? Actively experimenting in controlled settings? Learning from early adopters? In a new blog, check out key takeaways from a conversation with Escalent and insight experts in healthcare where we explored the evolving role of AI in market research and how it's being leveraged today: https://lnkd.in/eSG7tNHp. #AI #AIinInsights #HealthcareMarketResearch

Check out C Space’s Alan Moskowitz on stage with Sutter Health's Jessica Lilie and Haleon's Teresa Correa-Pavlat at #TMRE24, where they led an engaging conversation on how to keep the human element front and center in an age of advancing technology and data-driven insights. Below are key takeaways from C Space and how we partner with clients if you missed it: 👉 Capturing the strength of human behavior and decision making starts with how you engage with your customers. Creating deep, meaningful relationships over transactional, surface-level interactions is fundamental to yielding impactful insights. 👉 Share what the data means, not what it says, and what brands do from there with compelling storytelling and creative techniques that cut through the noise and land within your organization. 👉 AI is a tool to aid and support market research, not a replacement. The art of understanding the space between words and the context surrounding our community members that influences them can’t be left to AI. It’s more than what the data says that matters, and that’s where C Space thrives. If you’re onsite, stop by C Space’s conversation station to chat with Alan and Brie Schwarz, Sarah Timmings and Christopher Barnes! #MarketResearch #TMRE24 Escalent Hall & Partners

❄️❄️ In Orlando for #TMRE24? Come say hi – and enter to win this sweet, C Space blue Yeti cooler! ❄️❄️ Find Sarah Timmings, Alan Moskowitz, Brie Schwarz and Christopher Barnes at our conversation station towards the left when you enter the exhibit hall. And don’t miss the “How to Keep Insights at the Core of Market Research” panel from 2:55-3:25pm ET this afternoon, 12/3! #MarketResearch #TheMarketResearchEvent Escalent Hall & Partners

If you're at #TMRE24, today is the day! Check out C Space's Alan Moskowitz, VP; Sutter Health's Jessica Lilie, VP, Research, Insights & Analytics; and Haleon's Teresa Correa-Pavlat, Insights & Analytics Lead, as they explore the influence of human-powered insights and ways to capture the strength of human behavior and decision making. They'll be in Grand Caribbean 8-10 from 2:55-3:25pm ET. Sarah Timmings, Brie Schwarz and Christopher Barnes are also in Orlando! Say hi at the C Space Conversation Station: https://hubs.li/Q02Y4jj30. #TMRE24 #MarketResearch Escalent Hall & Partners

#COP29 wrapped up last week, and the outcome? Consumers are left with more questions than answers. The term “sustainability” has grown heavy with implications, and while the climate crisis looms large, one thing is undeniable: consumers want brands to lead the charge, no matter the political landscape. 🌍 But brands are asking themselves: how do we execute against our sustainability strategy, for all our teams, in a way that feels truly customer centric? It's a challenging, often overwhelming space to navigate. That’s where C Space steps in, starting with The S Word. 💡 Our new report will dive into how the treatment of “sustainability” can paradoxically stall action, as brands, consumers, and governments get stuck in a cycle of mistrust and competing priorities. We spoke to over 4,000 people across 11 markets to figure out how we can align sustainability with real benefits, and inspire real change. Be the first to explore these insights when our report launches in January: 👉 https://lnkd.in/eQWCY5Zu If you’re finding it hard to keep up, we’d love to help you navigate this space. Let’s co-create your next moves when taking sustainability to customers    #TheSWord #Sustainability #ClimateAction #MarketResearch #Insights #CSpace Hall & Partners Escalent

We’re celebrating 25 years of Market Research Online Communities, and we want to hear from you! C Space is preparing the next edition of our Customer Insight guide in partnership with the Market Research Society (MRS). As part of this, we’re conducting a short survey to better understand your challenges, needs and experiences as an insight professional. Take five minutes to help shape the future of the industry by answering 12 simple questions now: https://lnkd.in/eMgsNrBs Escalent Hall & Partners

✨ Live from GIF 2024: "Innovation thrives at the edges—where snow melts, where ideas collide, and where the unexpected happens." Dr Nick Coates and Amy Concannon from C Space delivered a highly creative session, “The Alice Code,” exploring how looking-glass thinking can transform innovation and unlock new possibilities. ✅ Key insights shared: - Shifting perspectives and breaking norms are at the core of transformative innovation. - Methods like reverse brainstorming and clashing worlds reveal new solutions to complex problems. - Emotions, whether frustration or joy, are powerful starting points for creative ideas. - Imaginative thinking thrives when we challenge the impossible and dare to reimagine the rules. 👉 Stay tuned for more updates and groundbreaking ideas from the Global Innovation Forum on 20 and 21 November in London, UK. #GIFLondon #LifeIsAPrototype #innovation #design #creativity #entrepreneurship #technology #leadership #future #inspiration #motivation #londonconference #innovationconference #livevent