Copy.ai is the perfect solution for enterprise marketing teams looking to improve their go-to-market strategy and streamline their content creation process. With Copy.ai, teams can quickly generate targeted sales copy that speaks directly to the pain points and needs of specific customer segments, helping them to more effectively engage with potential customers and close more deals. Additionally, our platform can be used to generate content that helps to establish thought leadership and build trust with potential customers, which can also help to improve the effectiveness of the team's GTM approach.
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Join the Copy.ai team in our upcoming webinar, "How to Run Virtual Events More Efficiently with AI Workflows," where we’ll break down how using AI streamlines the entire virtual event lifecycle.
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New Year, new conversations 🎉 Check out this conversation between one of our favorite partners, The Juice, and our Head of Content Strategy, Nathan Thompson. At Copy.ai, we believe the future of marketing lies in workflows, not just task-based AI tools. Our approach ensures better alignment and consistency across teams. AI copilots can be helpful for one-off tasks, but they often create data silos and inconsistent messaging. Different team members prompting AI differently leads to disjointed campaigns and extra friction. That's why we've embraced workflows instead. Here's how it works: Instead of "Write me a blog on XYZ," a Copy.ai workflow generates: - External research - Sitemap scraping for internal links - An SEO brief based on SERP data - An 80% complete draft that's on-brand and ready for polishing. With our workflows, teams can now queue up 10 blog posts in a batch, all with aligned messaging across channels. But these workflows also help align sales and marketing by: - Converting sales call transcripts into bottom-of-funnel content. - Automatically generating content ideas from real conversations. - Providing sales reps with instant access to relevant assets without needing to contact marketing. AI isn't just about faster content creation. It's about more connected marketing. If you're still relying on manual task-based AI tools, it might be time to rethink your strategy. Check out the full conversation with Nathan and The Juice at the following link: 🔗 https://lnkd.in/gTKGCCBD #MarketingStrategy #AIWorkflows #ContentMarketing #GoToMarket
Is AI the future of marketing? According to Jean English, CMO at Juniper Networks, AI is transforming marketing by supporting personalization at scale, improving efficiency, and driving unprecedented results. But successful implementation requires more than just adopting new tools. In this discussion, Jean shares her insights with our CMO, Kyle Coleman, for using the power of AI in a more meaningful way: 🔍 Focus on data quality and architecture 📊 Standardize processes and workflows 🙌 Empower teams to embrace AI With a holistic, human-centered approach to AI implementation, Juniper has seen dramatic improvements in key metrics, faster go-to-market execution, and more strategic use of resources. As a result, they've seen: ✅ 9x increase in open rates ✅ 46% higher lead conversion to meetings ✅ 4–5x growth in demand generation This conversation is a must-listen for any marketing leader looking to unlock the potential of AI while navigating organizational barriers. Tune in to learn how you can put AI to work in your organization. Listen to the full episode here (linked in the comments) #ArtificialIntelligence #MarketingTransformation #LeadershipStrategy #B2BMarketing #ThoughtLeadership #marketingautomation #aiautomation #gtmbloat
In 2024, Copy.ai committed to becoming the first-ever comprehensive Go-to-Market AI platform—and the bet paid off. We achieved 480% revenue growth as enterprise companies increasingly adopted AI workflows to solve their go-to-market challenges. With four consecutive months of over 20% ARR expansion, our momentum is undeniable. Why? Because GTM Bloat is crushing teams. Siloed AI tools, fragmented data, and manual processes are dragging organizations down. But we split the difference between human and machine with automated workflows that codify best practices and connect the entire org. As a result, companies are able to: ✅ Eliminate bottlenecks ✅ Automate workflows ✅ Scale growth unlike ever before Our customers—like Lenovo, which saved $16M this year by automating marketing workflows—are seeing unparalleled growth by replacing isolated point solutions with a single, purpose-built GTM AI platform. Our CEO, Paul Yacoubian, explains it best: "We took a clean-sheet approach to solve the root cause of inefficiencies. Our platform isn’t just smarter—it’s faster, cohesive, and scalable. We’re helping teams finally put GTM Bloat behind them." This is the future of AI-driven go-to-market: autonomous, evolving, and built to scale across sales, marketing, support, and ops. Want to learn how your company can unlock AI’s potential? You can do two things: 👉 Join our webinar on December 17, 2024, at 9 AM PT (the official announcement is coming later today, so stay tuned) 📩 Learn more about our story from this press release: https://lnkd.in/gXHeaG-d #GoToMarket #AIWorkflows #RevenueGrowth #gtmbloat
"From a product-led growth standpoint, how much friction can you eliminate through the product itself?" - Paul Yacoubian Check out the insights shared from Copy.ai CEO Paul Yacoubian on driving growth in AI-native companies from the latest podcast by McKinsey & Company on Building Products. A few things you'll learn from this listen... • Why winning teams in 2025 need to embrace experimentation • How to balance PLG with enterprise sales • What meaningful metrics like user growth and retention you should track Want to learn more about scaling AI products? Check out the full conversation + recap here: 🔗 link is in the comments! #ProductLedGrowth #AIStartups #SaaS #plg #ainative #ai
⏳ The countdown is on! Join us tomorrow, December 10th, at 9 AM PST / 12 PM EST for an event dedicated to Account-Based Marketing with AI Workflows. Your hosts, Kyle Coleman (CMO of Copy.ai), Jennifer Junkin (Account Director), and Nathan Thompson (Head of Content Strategy) will dive into how AI is account-based marketing more personalized and at a larger scale than ever before. Here's why this is a must-attend: - Personalize at Scale: Discover how to create highly personalized landing pages without sacrificing quality. - Align Sales and Marketing: Learn how shared data access can enhance your ABM strategy. - Beyond AI Writing: Explore AI workflows that go beyond traditional AI tools. This session is tailor-made for marketing and sales leaders eager to tackle 2025's go-to-market challenges head-on. Don't miss out on actionable insights that could redefine your strategy. 🔗 https://lnkd.in/g2dhVSU4 #gotomarket #gtm #gtmstrategy #gotomarketai #accountbasedmarketing #abm #abmautomation
"AI can personalize content for every account... but can it truly align sales and marketing?" That's the million-dollar question we're tackling head-on in our upcoming webinar. Join Copy.ai's CMO, Kyle Coleman, on December 10th at 9 AM PST / 12 PM EST as we dive into the world of Account-Based Marketing (ABM) powered by AI workflows. Kyle will be chatting with Jennifer Junkin, Account Director, and Nathan Thompson, Head of Content Strategy, about an absolutely new approach to ABM that, until now, simply wasn't possible. Here's why you can't afford to miss this event: > Learn how to create hyper-personalized landing pages at scale without sacrificing quality > Discover the secret to finally aligning your sales and marketing teams (hint: shared data that's *actually* accessible to everyone) > See why AI workflows beat both AI copilots and fully automated tools for ABM If you're a marketing or sales leader looking to: - Scale your ABM efforts - Leverage AI beyond basic writing assistance - Create truly personalized experiences for your target accounts ...then this webinar is for you. Don't let another account slip through the cracks because of misalignment or generic messaging. Join us and learn how to turn every account into an opportunity. 🔗 https://lnkd.in/g2dhVSU4 #AccountBasedMarketing #AIinMarketing #SalesAndMarketingAlignment #GoToMarket #ABM
Did you know sales spend less than 30% of their time actually selling, and marketers believe 63% of their data tasks could be automated? Imagine a future where AI handles time-consuming tasks like account research, content personalization, and campaign creation—empowering teams to focus on strategy and impact. Today, check out our latest post from Océane L., founder and CEO of NextGenABM. Having worked at leading companies like Google Cloud and Shopify, Océane has seen ABM evolve from a niche tactic to a core strategy. Today, AI is pushing this evolution even further by not just automating processes but transforming how we connect with buyers. 👉 In her latest article, Océane explores how AI is reshaping account research, hyper-personalization, and campaign execution, with real-world examples and insights. The question isn’t if AI will transform ABM—it’s how ready we are to embrace it. Click to read the full article and prepare your team for the future of GTM strategies: https://lnkd.in/gPGvNcXW #AI #ABM #B2BMarketing #GoToMarket #MarketingInnovation
AI isn't coming for your job - it's here to supercharge it. On November 21, Kyle Coleman of Copy ai and Julian Alvarez, VP of Sales Development at Gong, will discuss how SDR leaders can leverage AI to redefine their GTM strategy for 2025. They will dive into: • Streamlining lead management (bye-bye, spreadsheet hell) • Boosting outreach efficiency (hello, personalization at scale) • Slashing SDR turnover (because happy reps = more revenue) If you're an SDR leader looking to: > Stay ahead of the AI curve > Crush your numbers > Build a team that actually sticks around ...then this is the playbook you need.
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