⏰ When The Cookies Crumble: Are You Ready? ⚠️ As third-party cookies phase out, it's time to rethink your data strategy. But here's the thing: this shift isn't just about compliance, it's a chance to turn data into your competitive advantage! 💡 This week, we're diving deep into a pivotal theme: Owned, Shared, and External Data Signals that offer a pathway to unlocking sustainable, effective ABM strategies. ▶️ Read Now: https://lnkd.in/erSfVCPv ➡️ Subscribe on LinkedIn https://lnkd.in/eskC_X9s #ABM #DataDrivenMarketing #FirstPartyData #ZeroPartyData #Signals
NextGenABM
Information Services
Transform B2B Marketing with Efficient Growth Through Unified Go-to-Market and GenAI
About us
NextGenABM is a consulting and technology firm that transforms B2B marketing and sales strategies with ROI driven pipeline results through account-centric pipeline marketing. For B2B brands aiming to evolve from traditional lead-centric demand generation to account-based sales and marketing, NextGenABM serves as a trusted growth partner, delivering a proven and cost-efficient approach to drive a ROI-proven sales pipeline and revenue growth. Leveraging our industry-best-in-class ABX (Account Based Go-to-Market) expertise and tailored solutions, we empower marketing and sales teams to align, optimize your revenue tech stack, and make successes trackable, measurable, and repeatable, ensuring a seamless transition to account-centric marketing and maximizing ROI on your marketing and sales development investments. As a trusted strategic partner to leading ABM tech providers, our expertise in strategy and operationalization helps marketing and sales teams overcome data fragmentation and engage prospects intelligently. We infuse Account Intelligence into the buyer journey, identifying opportunities earlier, interacting more effectively, and driving faster closures. Our comprehensive services span account selection to campaign execution, sales development, customer success, and MarTech services. With NextGenABM, navigate account based sales and marketing (go-to-market) complexities with confidence.
- Website
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https://www.nextgenabm.io
External link for NextGenABM
- Industry
- Information Services
- Company size
- 2-10 employees
- Headquarters
- Los Gatos
- Type
- Privately Held
- Founded
- 2024
- Specialties
- Demand Gen, ABM, ABX, B2B Marketing, Pipeline Strategy, Campaign Management, Go-to-Market, Marketing Operations, Revenue Operations, Demandbase, 6Sense, Hubspot, Marketo, Sales Development, Account Intelligence, Account Insight, Digital advertising, Sales and Marketing alignment, ABX Strategy, ABX Consulting, and Full Funnel Strategy and Execution
Locations
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Primary
Get directions
Los Gatos, US
Updates
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😯 What B2B Marketers Are Stealing from B2C (And Why It Works for ABM)? #B2Cinspiredstrategies In our 20th edition of Weekly ABM/ABX Insights, we explore: 🌟 Hyper-targeting and influencer impact in ABM 🌟 Cross-channel integration for a unified buyer journey Discover how #Quora, #HubSpot, and #Integrate are leveraging B2C-inspired strategies to help B2B marketing drive success. 👉 Read now: https://lnkd.in/gvX9TZua 👉 Subscribe on LinkedIn https://lnkd.in/eskC_X9s What's your take on B2C-inspired strategies in B2B marketing? Share your thoughts!
Weekly ABM/ABX Insights - What B2B Marketers Are Stealing from B2C (And Why It Works for ABM)
nextgenabm.io
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Holiday Hack for Marketers: Turn Downtime into GTM Innovation with Gen AI December's quiet weeks are the perfect time to supercharge your GTM strategy with Gen AI. Learn how you can leverage ChatGPT and Google Colab to solve long-standing GTM challenges without needing a developer or coding skills. 👉 Ready to transform your approach and make 2024 your most efficient year yet? Read more: https://lnkd.in/gcvgmJdP 👉 Subscribe on LinkedIn for future insights: https://lnkd.in/eskC_X9s #GTM #GenAI #MarketingInnovation
Holiday Hacks: How Marketers Can Turn December Downtime into GTM Innovation with Gen AI
nextgenabm.io
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⚠️ The Great ABM Shift Towards GTM: What Changed in 2024? https://lnkd.in/ecdJ_MuT The latest 2024 Gartner Magic Quadrant reports together with a set of International ABM Industry Reports reveal a seismic shift in Account-Based Marketing (ABM). Discover the top 3 game-changing trends that will revolutionize your ABM in 2025: - The AI-powered shift that's transforming ABM forever - The surprising platform that's becoming the go-to destination for targeted B2B influencer marketing - The global budget-busting statistic that will make you rethink your ABM spend in International markets #ABM #GTM #Gartner
Weekly ABM/ABX Insights - The Great ABM Shift: What Changed in 2024?
nextgenabm.io
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Thrilled to share our latest article on Copy.ai's blog: "The AI Revolution in Account-Based Marketing: Are You Ready?" With real-world examples and actionable insights, this article dives into how AI can transform your GTM strategies. ➡ Smarter account research and prospecting ➡ Hyper-personalization at scale ➡ Streamlined campaign execution with measurable results 👉 Read it here: The AI Revolution in Account-Based Marketing https://lnkd.in/gPGvNcXW 👉 Subscribe to our Blog for more insights like this! https://lnkd.in/gsjRtHEZ #ABM #AIB2B #GTMStrategy #MarketingInnovation #SalesEnablement
The AI Revolution in Account-Based Marketing: Are You Ready? | Copy.ai
copy.ai
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🛑 ABM vs. Demand Gen? It's Time to Retire the Debate! 🛑 New research just revealed that 67% of marketing leaders are embracing ABM, with 47% merging Demand Gen and ABM into a single, powerful GTM revenue strategy. Discover the shocking truth about balancing these two strategies tailoring to your organization's unique needs! Read our latest insights: https://lnkd.in/g6CE3M2g Subscribe on LinkedIn https://lnkd.in/gcmuS6F4 What's your take on ABM and Demand Gen convergence? Share your thoughts! #ABM #DemandGen #AccountBasedMarketing #B2BMarketing #GoToMarketStrategy #MarketingConvergence
Weekly ABM/ABX Insights -ABM vs. Demand Gen: Is it time to retire this debate?
nextgenabm.io
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🚨 Don't Enter 2025 Blind: The Ultimate Year-End Audit Checklist for B2B Revenue Marketers 🚨 As 2024 wraps up, now’s the time for revenue marketers to take action. Don’t miss out on uncovering key opportunities for growth in 2025! ✅ Optimize your tech stack ✅ Ensure data segmentation is on point ✅ Align campaigns with your GTM strategy Check out the full checklist to ensure you hit the ground running in 2025! https://lnkd.in/gVy6Mj6e 🔥 #B2BMarketing #RevenueMarketing #2025Goals #MarketingStrategy
Don't Enter 2025 Blind: The Ultimate Year-End Audit Checklist for Revenue Marketers
nextgenabm.io
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💡 Is your database a growth accelerator or a roadblock? Discover how a resilient, unified database can transform your B2B sales and marketing efforts. Our latest newsletter dives into the latest trends and innovations from ZoomInfo, HG Insights, Exclaimer, and share thoughts from NextGenABM on consolidating and activating B2B data effectively. 🆕 https://lnkd.in/gEMEctym Subscribe on LinkedIn https://lnkd.in/gcmuS6F4 🧠 #B2BData #MarketingStrategy #DataDriven #ABM #DemandGen
Weekly ABM/ABX Insights - Is Your Marketing Database ABM Ready?
nextgenabm.io
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How can we work smarter, not harder, to ensure every digital advertising engagement is targeted, relevant, and impactful in today's complex landscape of account-based strategies and technologies? This week, we explore the power of ABM and AI in digital ads emerging channels like programmatic ads and Connected TV. Plus, I'm sharing a practical guide to large-scale personalization in digital advertising using 6Sense! Check out the full article and guide here: https://lnkd.in/g4-rycH6 What account-based strategies and personalization tactics have driven success in your B2B digital advertising efforts? #AccountBasedMarketing #B2BDigitalAdvertising #AIinMarketing #MarketingInnovation #B2BMarketing #Personalization
Weekly ABM/ABX Insights - Work Smarter, Not Harder, in B2B Digital Ads with Programmatic & CTV?
nextgenabm.io
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💬 Imagine an AI that’s your buyer’s personal agent, screening vendors and recommending options, all on their behalf. In this edition of ABM/ABX Insights, we explore how conversational AI is taking B2B marketing to the next level, creating real-time, human-like personalized connections that boost conversions. From automating interactions to transforming data, the potential is limitless. Ready to dive into the next frontier? https://lnkd.in/gkATry7n #ABM #ABX #ConversationalAI #B2BInnovation #FutureOfMarketing #CustomerExperience
Weekly ABM/ABX Insights - Conversational AI Meets Revenue Marketing
nextgenabm.io