Aavia reposted this
Organic growth is community-led!!!!!!!!!!!! Everyone wants organic growth but not everyone cares (or is curious) enough to genuinely earn it. This summer has been fun, fast, and feel-good at Aavia. But not without a lot of hard work and dedication to continuously meet people where they are, reach them with "taboo" topics that FYPs don't always like, and lead with transparency and education for members to finally feel safe with a type of product they haven't trusted in the past. We're only halfway through August, and @lutealgirl (aka Julia Pintar), has already reached 10M+ people on the internet this month. Special kudos to Julia who has been leading our content strategy exceptionally and brilliantly. Thank you for being the older sister that tens of thousands look up to every day, and making their voices heard so that our team can keep building the hormone health hub of all our dreams. Proud of our team for never skipping the 0-1 work. The rest will follow! Check out this reel's comments section for the feel-good energy: https://lnkd.in/gZ9ZK5v4