Check out this post by our co-founder.
There is a paradox we have discovered at 1ntegrate while building our software automation/integration business this past year. We call it the 'Automation Invisibility Paradox'. It goes like this.... A well automated workflow or integration will be completely invisible to the customer - as it should be - if everything is working as expected. Hundreds of successful automation runs will be carried out over months with data syncing across the many platforms covered by system we have built. Hundreds of hours saved in previously manual tasks that are now automated. Until an error happens... An error or unexpected update in any one of the integrated platforms can cause a previously smooth automation to require some attention. That is why we fully monitor and proactively fix our automations, many times before the customer even notices. But...sometimes the customer DOES notice 😬. And overtime if you do not have a way of showcasing your automations when they are doing what is expected, it will feel to the customer like you only exist in their mind when something goes wrong. But what about the hundreds of times things went right? Un-fair! - as my nine-year-old likes to point out. To solve this problem, we built the '1ntegrate Value Portal'. https://app.1ntegrate.com It's a tool we created where our customers can log in to see the automations we built them. It describes the automation, which platforms are involved and most importantly how many times it was successfully run and ultimately how many hours of manual work it has saved them. It sends weekly notifications giving them a summary of how our automations performed with a link to come see for themselves. It's a reminder of the ROI our service provides and of why they wanted to automate these tasks in the first place. Look it’s working! The '1ntgegrate Value Portal' has become an important tool for our business and the value we provide our customers. Show-casing what was once invisible and taken for granted. Solving the 'Automation Invisibility Paradox'...for now. Lastly, we have made the 1ntegrate Value Portal available to any Automation or Integration professional who is faced with the same paradox and wants to make the value of their work obvious to their customer. Check it out for free at https://app.1ntegrate.com Here's to not being invisible! 🥂 #Automation #Innovation #Tech #BusinessEfficiency #AutomationPros #CustomerValue #BPM #1ntegrate