Go to market faster with no-cost, user-friendly marketing resources
Go to market faster with no-cost, user-friendly marketing resources Take your marketing campaigns further withcampaigns in a box(CiaB), collections of ready-made, high-quality marketing assets designed to deepen customer engagement, simplify your marketing efforts,and win customers. Microsoft offers both new and refreshed co-branded campaigns for the following solution areas: Data & AI (Azure), Modern Work, Business Applications, Digital & App Innovation (Azure), Infrastructure (Azure), and Security. Get started today by visiting thePartner Marketing Center,where you'll find resources such as execution guides, customizable nurture tactics, and more. Create interest in AI adoption among audiences. As AI technology grabs headlines and captures imaginations, use this campaign to illustrate your audiences' unique opportunity to harness the power of AI to deliver value faster. Learn more about the campaign: Era of AI:Show audiences how to take advantage of the potential of AI to drive business value and showcase the value in Microsoft AI solutions delivered and tailored by your organization Data & AI (Azure) Use one of the Data & AI campaigns to demonstrate how your customers can win customers with AI-enabled differentiation. Show how they can transform their businesses with generative AI, a unified data estate, and solutions like Microsoft Fabric, Microsoft Power BI, and Azure Databricks. Campaigns include: Innovate with the Azure AI Platform:Help your customers understand the potential of generative AI solutions to differentiate themselves in the market, and inspire them to build GenAI solutions with Azure AI Platform. Unify Your Intelligent Data and Analytics Platform (ENT):Show enterprise audiences how unifying data and analytics on an open foundation can help streamline data transformation and business intelligence. Unify Your Intelligent Data and Analytics Platform (SMB):Create awareness and urgency for SMBs to adopt Microsoft Fabric as the AI-powered, unified data platform that will suit their analytics needs. Modern Work Access the Modern Work campaign to help SMBs understand how they can effectively transform their businesses with AI capabilities. Learn more about the campaign: Microsoft 365 Copilot SMB:Increase your audience's understanding of the larger potential of Microsoft 365 Copilot and how AI capabilities can help accelerate growth and transform operations. Business Applications Nurture interest with customers ready to modernize and transform their business operations with these BizApps go-to-market resources. Campaigns include: Migrate and Modernize Your ERP with Microsoft Dynamics 365:Position yourself as the right partner to modernize or replace your customers' legacy on-premises ERP systems with a Copilot-powered ERP. Business Central for SMB:Offer customers Microsoft Dynamics 365, a comprehensive business management solution that connects finance, sales, service, and operations teams with a single application to boost productivity and improve decision-making. Digital & App Innovation (Azure) Position yourself as the strategic AI partner of choice and empower your customers to grow their businesses by helping them build new AI applications faster and gain agility with intelligent experiences. Campaigns include: Build and Modernize AI Apps:Help customers building new AI-infused applications and modernizing their application estate take advantage of the Azure AI application platform. Accelerate Developer Productivity:Engage decision-makers responsible for productive development and position your organization as uniquely suited to help customers take advantage of the power of AI-assisted development tools like GitHub Copilot and the Microsoft developer platform to innovate and deliver faster. Infrastructure (Azure) Work with your customers to transform their digital operations and help them tap into the cloud to expand capabilities and boost their return on investment. Campaigns include: Migrate VMware Workloads to Azure:Help partners capitalize on the partnership between VMware and Microsoft so they can migrate VMware workloads to Azure in an efficient and cost-effective manner. Migrate and Secure Windows Server and SQL Server to Azure (ENT):Showcase the high return on investment (ROI) of using an adaptive cloud purpose-built for AI workloads, and help customers understand the value of migrating to Azure at their own pace. Security Demonstrate the power of unified security solutions offered by Microsoft and help customers understand the importance of robust cybersecurity in today's tech landscape. Campaigns include: Defend Against Cybersecurity Threats:Increase your audience's understanding of the powerful, AI-driven Microsoft unified security platform, which integrates Microsoft Sentinel, Defender XDR, Security Exposure Management, Security Copilot, and Microsoft Threat Intelligence. Data Security: Show customers how Microsoft Purview can help fortify data security in a world facing increasing cybersecurity threatsNonprofit Security Solutions digital event series
Join us for our digital event on January 15th focused on Security Solutions designed specifically for nonprofit-focused partners. This event will provide you with the knowledge and tools to better assist your customers in securing their digital environments while unlocking incremental service revenue opportunities. Topics Introduction to Microsoft Security Service Edge (SSE) - Private Access and Internet Access. Strategies to protect any identity and secure access to any resource with multi-cloud identity and network access solutions. Unified identity and network access management to safeguard your digital assets. How will this event benefit your customers? By attending this event, you'll be equipped with the latest knowledge and strategies to help your customers: Implement robust security measures tailored to their unique needs. Navigate the complexities of identity governance and global secure access. Enhance their overall security posture and protect their valuable data. Register now for this exceptional opportunity to enhance your expertise and support your customers in achieving their security goals. January 15, 8:00 am – 9:30 am (GMT-08:00) |Register here January 15, 9:00 am – 10:30 am (GMT +11:00) |Register herePartner Case Study | Check Point
Check Point, a cybersecurity pioneer and decorated Microsoft partner Headquartered in Tel Aviv, Israel, Check Point Software Technologies Ltd. continuously pioneers cybersecurity technology. With more than 3,500 security experts, a world-acclaimed research and intelligence unit, and a broad ecosystem of business and technology partners, Check Point protects more than 100,000 organizations in 88 countries. Check Point has been a Microsoft partner since the mid-1990s and has been recognized for numerous achievements, including Most Prolific Integration Partner at the Microsoft Security 20/20 awards and a Partner of the Year distinction at the 2020 Microsoft US Partner Awards. Check Point’s solutions, such as itsCloudGuard Network Security,are available in the Azure Marketplace. Beating expectations with big webinar turnouts and more marketplace page visits For the past two years, Check Point has regularly met with a Marketplace Rewards engagement manager, who has collaborated with Check Point on partner benefits, such as Azure Marketplace listing optimizations, social promotions, and a spot in a Microsoft internal commercial marketplace newsletter. This has created opportunities for engagement with hundreds of Microsoft sellers, which has driven dozens of co-sell opportunities. Check Point is currently targeting double-digit year-over-year growth of its pay-as-you-go offerings, as well as increasing awareness of its offerings for enterprise customers looking to tap into the Microsoft Azure consumption commitment. After a successful initial webinar in February 2020 and in the next month passing the threshold of $5 million in billed sales, Check Point was invited to co-present with two Azure experts from Microsoft. The result was impressive: 972 people registered for the webinar, and 578 attended live. Continue reading here **Explore all case studiesorsubmit your own**Partner Blog | Unlocking growth: leveraging Microsoft tools for growing your migration practice
For partners focused on building their migration practice, Microsoft offers a unique opportunity to grow their business with a robust suite of resources and offers designed to streamline migration processes, enhance operational efficiency, and drive growth. In this blog, we discuss how you can best use these assets to enhance your services and drive success.NIS2 Trainings May 2- 9, 2024
The Network and Information Systems Directive 2 (NIS2) represents the European Union's latest stride in bolstering cybersecurity across Member States, coming into effect in October 2024. As digital threats evolve, NIS2 represents a unique opportunity to help customers improve their cybersecurity posture now.
