24 Days of Yoto is BACK for the 4th year running! We’re counting down to Christmas with free audio goodies in the Yoto App (like an advent calendar, but for ears 👂) 🎄 Find it in the Yoto App → Tap on the Discovery tab → Scroll to “24 Days of Yoto” → Revisit every day for a new surprise → Listen whenever, wherever until 6th January 2025 🎁 What to expect: → Seasonal soundtracks → Holiday stories → Festive soundscapes → Exclusive snippets ❄️ Make it screen-free Add any of these festive freebies to a Make Your Own Card faster than you can say “Rudolph” 🎶 Listen anywhere Enjoy 24 Days of Yoto, even without a Yoto Player. Just install the Yoto App and stream from your phone or connect to a speaker wherever you are!
Yoto
Consumer Electronics
London, England 9,760 followers
Inspiring audio for life's greatest adventure. Childhood.
About us
Official Audio Partner of World Book Day. Yoto is an interactive audio platform for kids. We make carefully connected audio players that kids control without using a screen. And we have a catalogue of audio that inspires creative play and learning.
- Website
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http://yotoplay.com
External link for Yoto
- Industry
- Consumer Electronics
- Company size
- 51-200 employees
- Headquarters
- London, England
- Type
- Privately Held
- Founded
- 2015
- Specialties
- Hardware, Screenless Technology, Technology for Kids, Preschool, Montessori inspired product, Edtech, Content, Learning and Development, Education, Parenting, StoryTelling, Empowering Children, and Audiotime
Locations
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Primary
Kemp House
152-160 City Road
London, England EC1V 2NX, GB
Employees at Yoto
Updates
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HUGE news from London! Our very own Executive Producer and host of Yoto Daily, Jake Harris, has just been crowned Best Presenter/Host at the AudioUK Production Awards! This is a massive accolade, as Jake was up against some of the greatest talents in the British audio scene—an ENORMOUS and well-deserved win. The judges said, "Jake showcases his incredible talent for connecting with young audiences with well-paced narration, thoughtful scripting, and a variety of engaging segments. The podcast is fun, educational, and interactive, featuring games, poetry, and personal shoutouts that make children feel heard and valued." Let’s hear it for Jake in the comments!
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One iconic album, five collectible cards. If you’re a fan of timeless hits and all-out style, well… this one’s for you. Welcome to Yoto, Elton! “Diamonds” is The Ultimate Greatest Hits Collection - an ideal intro to a whole world of pop perfection for Tiny Dancers, singers, and musicians all over! As well as the original “Diamonds” card, we’ve also released four different editions of collectible, numbered versions too. Universal Music Group
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Check out the launch of Creators. Original audio by independent creators, brought to you by Yoto.
Creators launch on Yoto I am delighted to say that today is the day we launch Creators on Yoto, with 32 titles from 24 independent creators being released on the Yoto Store! https://lnkd.in/eA3DJ64S For the last 18 months we have been nurturing new creative talent on our community site, Yoto Space, and giving creators an Open Mic to share their original audio in Yoto format - all free to access for families around the world to enjoy. We’ve been blown away by the creativity there, and knew we needed to find a way to bring this to more families. The Creators pilot takes that next step, and audio makers can now publish their content on printed Yoto Cards, sold on the Yoto Store, or even sold through a Creator’s own channels. It’s like ‘Etsy for kids audio’ and we’re really excited about how it can help us find and support the talent of tomorrow, and bring fresh new voices to Yoto families everywhere. How it works? Anyone can apply to become a creator, their work needs to meet our standards to be considered, and creators pay up front for manufacture of printed cards, then earning a royalty when they make a sale. Ambitious and talented Creators can bring new audiences to Yoto, and increase the breadth of content available to all families on Yoto. And although I probably shouldn’t have favourites, I urge you to check out these from the launch Creators: - The Cat-tastrophe! is back from winning the first audio contest on Yoto Space, an interactive story now with 49 endings, new easter eggs moments and is in both English and Spanish. https://lnkd.in/eE7-qy9i - Painting Dreamy Landscapes - Starry Night is a painting workshop card that comes with its own downloadable guide, and takes you on a visit to an observatory for a night sky viewing evening. https://lnkd.in/e-E_4Qvp - The Book of Arralan is a collection of 4 seasons of stories from the Creator Morwenna Rose, who has a very interesting story you can read about on her profile page. https://lnkd.in/eauqEhNQ
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This week, we’re celebrating a huge milestone here at Yoto. As some of you may already know, we’re officially available in Target stores nationwide (that’s over 1,900 locations!) 🎯🇺🇸🛒 Yoto might have started in the UK, but we have an amazing community of listeners across the pond. We’ve partnered with Target to make it easier than ever for families to buy Yoto Players, Yoto Minis, Accessories and select Yoto Cards, wherever they are. Find us in the Kids Electronics aisle in a Target near you!
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The Spice Girls Yoto Card is here! Featuring 14 of their greatest hits, including “Spice Up Your Life”, “Stop” and “Wannabe” - it’s pure pop perfection! Sharing music is a great way for parents to connect with their kids. And we’re so happy to play even a small part in that. Our Founders, Ben and Filip started out in the digital music industry - and way back in the early days, they pictured Yoto as a way of introducing kids to great music. We’re sure this new Spice Girls card will be the soundtrack to many family dance parties. Thank you as ever to our wonderful partners at Universal Music Group. Link to card in comments.
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YotoFest 2024: Big Ideas, for Little Ears As a company that is fully hybrid, it’s a special thing when we all come together. So imagine our delight last week when 135 Yotopians, including colleagues from US, France, Canada, Romania and the Netherlands 🌍, descended on Amersham, Bucks for our biggest ever YotoFest: our annual, all-company get together. In the past, YotoFest has been a one-day gathering of company sharing and team building, with the odd overnight glamping stay thrown in for good measure ⛺. But this year, with huge 2025 plans to discuss, we made our biggest ever investment and took everyone away for a 3 day, 2 night residential trip. Our aims for YotoFest 2024 were the following: 🙌Foster a sense of belonging and togetherness 🧠Gain a united understanding of where we are / where we want to go 🫶Spend intentional time together, making the most of international colleagues visiting 🤝Foster more effective working relationships 🎉And of course, celebrate, have fun and make new connections Everyone donned their Yoto branded beanie hats (we should sell these, no?!) and worked hard to maximise the time through various sessions. There were: 💡Hackathon presentations - the ideas were not only business-worthy, but hugely entertaining. Previous years’ Hackathon ideas did come to fruition (Adventure Jackets, anyone?) so watch this space as we work to bring the 2024 winning ideas to life. 📈Company presentations - fast & light round-robin updates from our Management team. 👥Team breakouts - focussed time with colleagues to review and plan. 🛣️ Presenting some incredible customer journey work we have done with Heirloom - ensuring we never lose sight of the customer being at the heart of everything we do. 🧑🍳Team building - a fun, creative, and of course competitive(!) MasterChef task with Exec Chef, Author and TV & Radio Presenter Theo A Michaels 🎉We ‘dressed to impress’ for an evening of celebrations. Sketched By Siena joined us for live sketching, we shared laughter and stories over dinner, and we celebrated our long servers with prize giving - 10 of the Yoto team celebrated their 5 year Yoto-versary in 2024 🧡 💃We partied into the night with a Silent Disco, and an LED Beer Pong table! 👋Finally, we blew away the cobwebs with a bracing countryside walk and cross-functional brainstorms, before wearily waving goodbye and making our way home. 🙏We acknowledged it was a big ask for people to spend time away from their homes, partners, children, pets, routine etc - and that it was maybe even a bit nerve wracking to those who joined recently or who haven’t met many of the team, but the smiles as everyone was leaving told us it was all worth it. Tonnes of value came as a result of relationships formed and strengthened, ideas exchanged and learnings shared 🥰. There is a certain magic 🪄 that is created when we get together, and there was so much to celebrate and be proud of - as well some exciting plans ahead to get energised about 🌟
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Big news! Yoto Player (3rd Generation) has won a prestigious Gold International Design Excellence Award in the Children’s Products category from Industrial Designers Society of America (IDSA). We’re thrilled to be recognised alongside industry leaders who continuously push the boundaries of design excellence and creativity. Thank you as always to our visionary partners at Pentagram, who share our excitement of revolutionising the future of play through high-quality audio experiences. Curious why the judges consider Yoto a winner? Learn more about our win here; https://lnkd.in/eCjKcY22
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Yoto in The Sunday Times today!
Great profile on the front page of The Sunday Times business section today on our Harry Potter launch. I had a great chat with Oliver Gill who wrote the piece- thanks! Full article here (paywall): https://lnkd.in/eC34-dbN
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Yoto reposted this
Beyond excited to be bringing the magic of HARRY POTTER (I had to shout) to Yoto! Years in the making, our team has worked tirelessly to create these incredibly special Yoto Cards for all to enjoy with English, French and Spanish versions of all 7 books simultaneously released. Thanks to the team at Pottermore Publishing and all at Yoto for bringing Harry Potter to the millions of kids that have access to Yoto around the world. Take a look... US: https://lnkd.in/egNgkdBz UK: https://lnkd.in/ePYr9YVr EU: https://lnkd.in/eHXA9Zcu Canada: https://lnkd.in/ev2Jw7VN Australia: https://lnkd.in/ekTs7_EH