Smiley Company

We’ve just wrapped up our third House of Smiley event in the French Alps, celebrating the end of the year with festive fun. In collaboration with Rise Festival and Numéro Netherlands, we hosted press and influencers for three unforgettable days filled with music, snow, and adventures at the biggest party on top of the world! Our guests were treated to a cosy, "smileyfied" chalet, styled with products from all our partners, including Mr Maria, Sackcloth & Ashes, MOSCHINO, Biancoperla Srl, Market Studios, Smiley Wines, Happy Soda, Maison Deux, and many more. #Smiley #HouseofSmiley #Numeronetherlands #Risefestival

This year, we’ve curated special gift guides showcasing our incredible partnerships with SUCK UK, Sackcloth & Ashes, Moleskine, Etam, Mr Maria Market Studios, and Smiley Wines 🎁 Whether you're shopping for a homebody, a world traveller, or a collector, Smiley has the perfect gift for you. Explore the joy of giving and spread some positivity this season with Smiley #smiley #wearealloriginal

Smiley | Sackcloth & Ashes: A Collaboration That Gives Back 🌟 Sackcloth & Ashes has donated hundreds of thousands of blankets to homeless shelters across the USA, driven by an inspiring mission: for every blanket sold, they donate one to someone in need. With a bold vision to donate 1 million blankets, founders Bob Dalton, Cody DeJardin, Jeremy Seick and their team are leading the way in combining business with purpose. We’re thrilled to launch the Smiley x Sackcloth & Ashes Bloom Collection, a partnership rooted in positivity and creativity. 🎨 US artist and author Morgan Harper Nichols designed four stunning blankets for this collection, blending floral designs with edgy, muted color palettes infused with Smiley’s iconic brightness. Her storytelling spirit shines through every detail of this collaboration. 🌍 These blankets are as kind to the planet as they are to people. Made with a blend of recycled fabrics, including acrylic, polyester, wool, and fibers sourced from donated clothing, factory scraps, and landfill materials, they embody sustainable craftsmanship. 👏 A huge thank you to Janet Martin, Gill MacKenzie, and the entire Smiley team for bringing this beautiful project to life. It’s a joy to collaborate with brands that spread positivity and make a real difference. ✨ The Bloom Collection is now available in the US, Canada, UK, Australia, and Italy. Explore it at sackclothandashes.com.

Another amazing partnership, which has been a pleasure to work on. There couldn't be a more important message around Christmas time.

🌟 The Choose Love Department Store is Open! 🌟 We’re thrilled to be a part of this inspiring initiative, supporting the launch of The Choose Love Department Store at 245 Regent Street. This year, more than ever, the power of community and solidarity shines bright. The store is a beautiful space dedicated to helping displaced communities worldwide—and we’re honoured that our Smiley x Choose Love collaboration will feature in-store, showcasing how partnerships can drive meaningful impact. This is an important part of our Matchmaker for Good initiative, whereby we champion creativity for the greater good, supporting the change-makers protecting our world. 📍 Visit the store: 🕙 Mon-Sat: 10am–8pm 🕛 Sunday: 12–6pm 💛You can make a difference this winter. Choose Love

Join us in supporting human rights with our exclusive collection created in collaboration with Choose Love. 100% of proceeds will be donated to Choose Love, helping raise awareness and create real change for displaced people around the world. Shop now and be part of the movement! https://lnkd.in/ezzujjy7 #smiley #wearealloriginals #chooselove

KUJTEN | Smiley, Our latest collaboration with Kujten is a capsule collection committed to maintaining the highest standards of luxury. This partnership combines the finest materials with exquisite craftsmanship and the iconic Smiley branding. The collection seamlessly blends functionality, fashion, and positivity. Elevate your wardrobe with this capsule collection from Kujten, infused with positivity. Designed to be cherished, this collection embodies both style and spirit. #smiley #kujten #wearealloriginals

Last week, we spotlighted the fundamental rights to family, home, freedom of thought, expression, and peaceful assembly. These essential freedoms protect our ability to live authentically and participate fully in society. Every purchase from our Choose Love|Smiley capsule collection helps raise awareness and creates a meaningful impact for displaced people worldwide. Shop now and make a difference! Watch the full films over at https://lnkd.in/gGejxAV #FreeSpeech #FreedomOfReligion #PeacefulAssembly #HumanRights #smileynews #Chooselove #UN #supportchooselove

Our weekly UNDHR wrap up 💛 this week we highlight the right to a fair trial, protection of privacy, freedom of movement, asylum from persecution, and the right to nationality. These fundamental rights protect our dignity and freedom globally. To purchase the limited edition Choose Love and Smiley, head to https://lnkd.in/ezzujjy7 100% of all profits go to Choose Love Written and directed by Dan Cadan Executive Producer: Nicolas Loufrani #FairTrial #RightToPrivacy #RefugeeRights #CitizenshipRights #smileynews #Chooselove #forourfamilyhuman #wearealloriginal #UN #supportchooselove

Expanding Smiles to Thailand! We’re excited to announce that Smiley has officially arrived in Thailand, the world-famous Land of Smiles! an exciting new chapter in our mission to spread joy, positivity, and connection far and wide. Join us as we celebrate with exclusive collaborations featuring iconic brands like Mr. Maria and Market, alongside curated collections from Smiley. Be sure to visit our brand-new pop-up store at EM Lifestyle, 1F, Bangkok, where you’ll find a vibrant dose of happiness waiting to be explored! #smiley #thailand