Ignition

Season's Greetings from Ignition! As 2024 draws to a close, we’re taking a moment to reflect on what has been a busy, exciting, and rewarding year. This year, we’ve partnered with incredible businesses, welcomed new clients, and celebrated the launch of our brand new sister brand, ezeni! None of this would have been possible without the hard work and dedication of the entire Ignition team, who are all looking forward to a well-deserved festive break. To our clients, suppliers, and partners: thank you for being a part of our journey this year. We wish you all a joyful and restful holiday season, and we can’t wait to hit the ground running for what promises to be an even busier and more exciting 2025! Here’s to new opportunities, continued growth, and shared successes. See you in the New Year! #SeasonsGreetings #TheIgnitionDifference #CreativeAgency #Ezeni #2025Goals

Check out ezeni's new teaser for the upcoming #LeadBy episodes airing on Monday 2nd December 👇

At Ignition, we are passionate about all things automotive. However, it’s maybe a little less known fact that we don’t just ‘do’ cars, motorbikes, ATVs and boats! Our clients have included L’Oréal, the Radisson Hotel Group, the BBC, and even the Macallan whisky distillery. However, a year ago, we received an email from Puig, the Spanish headquartered fashion and fragrance company whose famous brands include Paco Rabanne, Jean Paul Gaultier and Charlotte Tilbury – requesting our help in creating an e-learning course to support and reinforce their Ethical Code. As always, our Ignition account management team were quick to react in connecting and establishing a relationship with the client. Working closely with the Puig compliance team, we started the storyboard and design process, liaising over the months to define exactly the right look and feel to bring this complex and business critical topic to life in an engaging way, yet all in accordance with Puig’s strict visual identity guidelines. The result? An immersive and accessible course built around real-world scenarios to help learners across Puig’s global network consider how they might handle a range of potential ethical dilemmas. We’re very proud of the final product and excited to see where this partnership takes us next. #CreativeAgency #TheIgnitionDifference #ComplianceTraining #FragranceAndFashion  

Exciting Collaboration Alert! Ignition are thrilled to announce our partnership with Alexandra Wood Ltd! Alexandra Wood is the brilliant mind behind the bespoke men’s tailoring business that blends elegance with individuality and is the first female Savile Row tailor to design, tailor, and offer style expertise to busy professionals. Alex has successfully run her own business for over 17 years and has been recognised by the likes of GQ, Esquire, and Forbes. She’s now looking for collaborations and partnerships to help grow her brand even further. After participating in the #LeadBy podcast from our sister brand, ezeni, Alex decided to utilise Ignition’s skills to create her own podcast. She was impressed by the quality of our equipment and production, as well as the relaxed, approachable atmosphere we pride ourselves on – perfectly aligned with our ‘We Are Human’ values. Alex is also gearing up for the release of her new book and focusing on brand awareness as part of her ambitious growth plans over the next 18 months. Her preference for authenticity over formality aligns beautifully with her own brand ethos and mirrors Ignition's collaborative, client-focused approach. We are delighted to support Alex as she embarks on this exciting new journey, and we can't wait to help her bring her creative vision to life. #Partnerships #PodcastProduction #ClientFocus #TheIgnitionDifference #CreativeAgency

On Friday the 8th of November we will mark the passing and celebrate the life of our Founder, Peter Forsyth. As a mark of respect for the Forsyth family, all our offices will be closed from 12 noon (GMT) and will reopen on Monday, November 11th. 

Season 2 of ezeni's #LeadBy podcast is out now! Check out the details below 👇

Last month, we dropped into Everything Electric at Farnborough in the UK, where Richard, one of our content creators, checked out the latest advancements from groundbreaking EV models to cutting-edge charging technology and innovative energy solutions. Ignition always supports team members in widening their knowledge through industry insights, ensuring they stay up to date with the rapid developments in the EV space, and attending key events such as Everything Electric is invaluable. These experiences enrich the team's expertise, enabling our subject matter experts and content creators to deliver highly informed, carefully curated insights for our client partners in the mobility and technology sectors. #CreativeAgency #AutomotiveIndustry #Innovation #EverythingElectric #Ignition #TheIgnitionDifference

Celebrating 20 Years of Partnership with Jason. Dawe! For two decades, Jason has been a loyal freelance associate at Ignition, bringing his deep industry knowledge and powerful storytelling to each and every project that we work on together. His vast experience, particularly in the automotive and L&D sectors, has played an integral part in what we call the ‘Ignition Difference’. Jason’s unrivalled ability to create compelling narratives and connect with audiences is remarkable, and we are truly grateful for his continued dedication and collaboration over the years. Thank you, Jason, for everything you’ve done over the past 20 years. Here's to many more successful years together! #Milestone #Freelancer #Storytelling #CreativeAgency #TheIgnitionDifference

Just over a week to go until the C&IT Awards! The countdown is on as Ignition eagerly awaits the results of C&IT’s Automotive Event of the Year Award! Our nomination, for the unforgettable GR Yaris launch in collaboration with Toyota Motor Europe, reflects the creativity and dedication that went into making this event a true success. As we inch closer to the big day, we couldn’t be prouder of our team and partners! Stay tuned for the results and best of luck to all the finalists! #AutomotiveEvents #GRYaris #CITAwards2024 #TheIgnitionDifference

It is with great sadness that we announce the passing of Peter Forsyth, our founder, at the age of 94. Peter was the first of three generations to have worked in our business, his son Rob and grandson Richard too, and without the foundations he put in place, Ignition would simply not be the company it is today. In 1979, Peter launched Ignition and built it from the ground up. Peter’s commitment to the company and the people within it has shaped Ignition into the incredible business we are proud to be part of. We are forever grateful for his contribution and the opportunities he created for all of us. Thank you, Peter. You will be missed, but your legacy lives on in the company and the community you built.