Explori

Explori

Events Services

Croydon, London 2,723 followers

Explori helps organizers prove the value of their events using SaaS tools built for the events industry

About us

Explori is an audience listening platform. We help corporate event professionals, event organisers and conference venues understand their audiences and evolve their products to serve them better. At the heart of Explori is an online survey platform, tailored to each industry we serve, designed to make collecting expert quality research easy for any organisation. The Explori platform is simple and cost effective to scale, even across multi-national organisations serving audiences with many languages. Our web-based application is a unique portfolio benchmarking tool that drives powerful aggregated information to senior management helping the whole business to have a clearer view of the audience experience. But what really sets Explori apart is the industry leading benchmarking data we hold on the markets we serve, including the world’s most significant data set on event and exhibition performance, with over 3,000 trade shows, virtual events and conferences regularly contributing. This allows our clients and partners to understand their performance not only in the context of their own organisation, but also alongside their industry as a whole, providing a much greater degree of insight than can be achieved with industry neutral platforms. We partner with some of the worlds leading exhibition industry consultants to provide localised expertise and support from offices in the USA, Dubai, Hong Kong, Germany and Italy. Launched in 2011, Explori has rapidly grown to serve leading brands including ITE, Informa, Clarion Events, Comexposium, UBM and Messe Frankfurt. Our corporate and agency clients include Nesta, Opus and Intel. Our head office is in London, including our core research team and our in-house team of developers. Explori is the official research partner of UFI. We are members of ESSA, IAEE and IFES.

Website
http://www.explori.com
Industry
Events Services
Company size
11-50 employees
Headquarters
Croydon, London
Type
Privately Held
Founded
2011
Specialties
Research, Exhibitions and conferences, Benchmarking, Market research consultancy, Customer Experience, Quantitative Research, Guest Feedback, Data, Insights, Technology, Software, Platform, Event measurement, Event design, and Communication

Locations

  • Primary

    12th Floor, No 1 Croydon

    12-16, Addiscomb Road

    Croydon, London CR0 0XT, GB

    Get directions

Employees at Explori

Updates

  • 🚀 Introducing Maxbi, the Revolutionary Platform Transforming Exhibit Performance Measurement! The Explori team are excited to share some incredible news that will revolutionize the way corporate event professionals and marketers measure exhibit performance. We're proud to announce the official launch of our game-changing platform, Maxbi! 🔗 https://hubs.la/Q01X6qxZ0 Maxbi is designed specifically to tackle the challenges faced by exhibitors in measuring their trade show success. Be one of the first to see behind-the-scenes of our new intelligence platform by booking a tour with a team member today. #Maxbi #ExhibitPerformance #DataDrivenDecisions #TransformingExperiences #marketing #exhibitmarketing #eventprofs

  • See the Bigger Picture with Exhibit Program Dashboards 💡 As a marketing or exhibit manager, it’s crucial to have the complete story of your program performance, not just isolated data points that float around in silo. Why? Because having a holistic view allows you to make data-driven decisions, compare one exhibit to another and invest more intelligently. With Maxbi’s dashboards, you get a holistic view of your exhibit program with immediate insights into performance scores, success correlation and internal benchmarks. Why spend hours pulling all of your data together when you can have live, real-time insights at your fingertips? Take control of your event strategy—one dashboard at a time. #eventprofs #eventmeasurement #eventstrategy

  • New year, new... data? The new year is the perfect time to set #DataResolutions! What metrics will you focus on in 2025 to improve event analysis? From NPS and value for time, to ROO and purchasing impact, choosing the right data points helps you create more impactful and valuable events. Share your #DataResolutions in the comments, and let’s get ready for a data-powered year ahead!

  • 🎉 Celebrating the Season with Our Incredible Team! 🎉 Our annual holiday party was a wonderful way to wrap up the year with the people who make Explori thrive! From sharing stories to laughs and good cheer, it’s the energy, dedication, and camaraderie of our team that make all the difference. Here’s to the fantastic colleagues who bring our vision to life every day. Thank you for your hard work, innovation, and everything you do to make Explori what it is. Looking forward to an even brighter 2025 with all of you! Warmest wishes, The Explori Team #HappyHolidays #EventProfs #TeamExplori

    • No alternative text description for this image
    • No alternative text description for this image
    • No alternative text description for this image
    • No alternative text description for this image
    • No alternative text description for this image
      +4
  • Advancing Sustainability in Events Through Data 🌍 As sustainability takes center stage in event discussions, industry bodies like the Events Industry Council (EIC) are paving the way with frameworks to help organizers make greener choices. Yet, to truly measure impact and progress, event professionals need data that can both track resource use and gauge attendee sentiment on sustainable practices. At Explori, we believe that data-driven insights are essential for building a sustainable event strategy. By collecting data on everything from energy use to attendee feedback on eco-friendly initiatives, organizers can assess their current footprint, set clear goals, and demonstrate progress with transparency. Over time, this approach enables organizers to refine sustainability strategies, create more environmentally conscious events, and strengthen stakeholder trust. When it comes to sustainability, data isn't just a tool—it’s a path toward lasting change in the industry. #eventprofs #sustainability #eventmeasurement

  • Unpacking Exhibit Success: Maxbi’s Seven Data Pillars Exhibit performance is more than just counting leads. To truly understand success, you need a framework that captures every critical aspect of your program. That’s where Maxbi’s seven data pillars come in —delivering a holistic view of exhibit health and enabling strategic decisions backed by actionable insights. 1️⃣ Event Details: This pillar sets the stage. Understand how factors like event size, industry, location, and attendee demographics shape your exhibit’s potential. These insights give context to your outcomes and help prioritize future events. 2️⃣ Exhibit Characteristics: From size and layout to design and accessibility, your specific participation influences how attendees interact with your brand. Whether it's a booth or other sponsorship elements, Maxbi analyzes these attributes to uncover how participation characteristics impact exhibit performance. 3️⃣ Budget Insights: Exhibiting requires investment—booth costs, travel, sponsorship and more. By aligning spending with outcomes, this pillar helps you determine performance metrics and identify where costs can be optimized without compromising results. 4️⃣ Strategic Execution: Preparation matters. This pillar examines how planning timelines, staff training and material readiness contribute to exhibit outcomes. Early preparation can translate to smoother execution and higher success rates. 5️⃣ Strategic Objectives: Every exhibit has goals. Maxbi tracks how well you meet your specific objectives - whether they be sales, marketing or strategic - and quantifies your results. These insights ensure your exhibits align with broader business objectives. 6️⃣ Experience and Sentiment: Your booth staff are on the front lines of attendee engagement. Gathering their feedback provides valuable data, offering a unique perspective on employee sentiment around the event itself. 7️⃣ Lead and Meeting Data: Lead generation is often the headline metric, but Maxbi dives deeper, assessing how lead volume and meeting quality connect with your overall objectives. It’s not just about hitting targets—it’s about creating meaningful connections. Why These Pillars Matter? Together, these pillars offer a comprehensive view of exhibit performance, bridging the gap between isolated metrics and actionable insights. They enable: ➡️Smarter resource allocation. ➡️Data-driven decision-making. ➡️Strategic improvements that elevate future exhibits. Stop relying on fragmented metrics. Maxbi’s seven data pillars let you see the big picture and drive meaningful success for your exhibits. Are you ready to elevate your exhibit strategy? Let’s start a conversation. #EventProfs #ExhibitData #EventInsights

    • No alternative text description for this image
  • Did you know Explori offers a flexible four-tier service system to fit the unique needs of every event? Whether you’re looking for complete autonomy or hands-on support from our experts, there’s an option tailored for you. From full self-service tools to in-depth consultancy packages, this system ensures you get the right level of insights and support to measure your event's success effectively. Which tier suits your goals? Explore the details here: https://hubs.la/Q02ZYjh50 #EventProfs #EventMeasurement

    Understanding Explori’s four-tier service system: Which level is right for your event?

    Understanding Explori’s four-tier service system: Which level is right for your event?

    explori.com

  • 🦃 Warm Thanksgiving Wishes from Explori 🦃 This Thanksgiving we’re taking a moment to reflect on what we’re most grateful for: Our incredible clients, partners and team members who are driving positive change for the industry every day. Thank you for your trust, collaboration and commitment to making events extraordinary... in a tangible way, of course! As we celebrate this season of gratitude, we wish you and your loved ones a holiday filled with joy, connection, and cherished moments. From all of us at Explori, Happy Thanksgiving!

  • For event organizers, understanding what makes your event resonate with audiences can be challenging. That’s where our bespoke research services come in. From uncovering attendee motivations to identifying areas for program optimization, our dedicated team of research specialists applies proven quantitative and qualitative methods to tailor insights specifically to your event’s needs. Every project is unique, but the goal remains the same: to empower you with data-driven insights that support strategic decisions and demonstrate event impact. Curious about how our custom research solutions could benefit your event? Learn more here: https://lnkd.in/ejAyJ-VT #eventprofs #eventmeasurement #datainsights

    Bespoke Research at Explori

    Bespoke Research at Explori

    explori.com

  • Imagine spending less time sifting through feedback and more time making data-driven decisions! 💡 As event professionals, we know the importance of attendee feedback, but manually sorting and analyzing responses can be overwhelming. That’s where Explori’s new AI-powered text analysis tool makes all the difference—it’s built to turn open-ended responses into clear, actionable insights without hours of manual work. With this tool: ✅ Get precise feedback categorization to see trends at a glance ✅ Benchmark your results against industry standards to measure impact ✅ Make strategic improvements based on real-time data AI in event measurement isn’t just a trend—it’s a powerful shift toward more informed, impactful events. #eventprofs #AI #eventmeasurement #eventinsights

Similar pages