Dotdigital

📯 Calling all you super dedicated, can’t-switch-off, workaholics (people who already used all of their annual leave and are still here due to contractual obligation and nothing more). Take five to read December’s The Target Marketer, where we review this year's Christmas ads and discuss how marketers can tap into these techniques even without the budget. Amongst all the festive cheer, we discuss: 🐙 How octopuses are the closest thing to aliens we know about 💃 Is Sophie Ellis-Bextor the new Bublé?  🍛 How many types of Bhuna does one man need? (IYKYK) Read now > #TheTargetMarketer #LinkedInNewsletter #December

What will marketing look like in 2025? 🤔 Join our Chief Marketing Officer, Juliette Aiken, as she shares her expert insights on the key trends and predictions that will shape the marketing landscape in the coming years. Discover how advancements in AI, the rise of personalization, and the evolution of social media will redefine business strategies. Read the full blog to stay ahead of the curve: https://lnkd.in/e9gkdVc3 #MarketingTrends #2025Predictions #FutureofMarketing

Race to success with AI-powered SMS campaigns! Discover how Goodwood doubled weekend ticket sales by leveraging WinstonAI for targeted and relevant SMS marketing. Read the full case study to see how they overcame challenges and unlocked success: https://lnkd.in/e-drxyA3

Today on the blog we're sharing key insights from this year's record-breaking Black Friday Cyber Monday weekend. We analyzed: 📨 The numbers 🤖 The impact of AI 🌱 The importance of sustainable marketing Read now > https://lnkd.in/ga5QpDad #BFCM #BlackFriday #Marketing #Dotdigital 

Our Chief Product and Technology Officer, Steve Shaw, recently spoke to Business Reporter on the importance of innovation to drive growth. All too often businesses struggle to unify their customer data, Steve discusses where businesses need to focus and how our tech is helping them deliver better customer experiences. Watch now >

Discover how Marshalls Garden grew its revenue by 61% to £1.7 million with our targeted segmentation, tailored product recommendations, and customer engagement tools. Dive into the full case study here: https://lnkd.in/eN4kjgK2 #Dotdigital #Marketing

Discover how Mountain Warehouse embraced WinstonAI to boost their email performance! 🚀 ✅ Open rates of 40%+ since using WinstonAI ✅ Unleashed creativity & compelling content ✅ Time-saving & improved engagement Read the full case study here - https://lnkd.in/eeGsAhkq

Inspiring Conversations at SHErm Vol. 2 in Japan 🌟 The Dotdigital Japan team proudly wrapped up the year with the second session of the SHErm Female Community Event, featuring powerful discussions and uplifting stories from women in the ecommerce industry. With the theme, “What was the most challenging and most rewarding story looking back on this year,” participants delved into heartfelt conversations, sharing triumphs, lessons learned, and strategies for navigating workplace challenges. This initiative, created by the Dotdigital team, is dedicated to empowering women in the industry by creating a supportive space to exchange knowledge, spark inspiration, and build meaningful relationships. A big thank you to everyone who participated, we look forward to seeing this community thrive and grow even more in the year ahead! #Dotdigital #SHErm #Empowerment #Community #Ecommerce #WomenInBusiness

Discover how The Royal Ballet School transformed its email marketing approach and achieved stunning results in our latest case study! 🩰 ✅ 40% increase in open rates ✅ 3,000% increase in conversion rates ✅ Automated, personalized product recommendations Read it here > https://lnkd.in/eg8HvFFJ #Dotdigital #SuccessStory #Marketing 

… and breathe. Another BFCM period completed! A big well done to all of you marketers, it was a busy one. A special shoutout to our Dotdigital Developers, Engineers, Support Staff, and everyone who made it a success. We’re super proud to have supported our customers through a record-breaking BFCM weekend and to have done all that whilst being carbon-neutral. 🌱 👀 Swipe for some numbers > #BFCM #BlackFriday #CyberMonday #Dotdigital