Connective3

Connective3 x Powerhouse 👊📸🤝 We’re so excited to share Connective3’s acquisition of creative content agency Powerhouse! Founded in 1999 Powerhouse operate out of their 14,000 sq ft studio in Leeds, and deliver standout photography and film at any scale for leading brands such as Iceland, Yorkshire Tea and SharkNinja. Connective3's CEO, Tim Grice says: “The acquisition is an amazing way for us to mark five years of trading, and we’re beyond excited to welcome the Powerhouse team to the group. The relationship will allow us to elevate our creativity and produce outstanding content at scale, offering clients from both sides the skills and experience to deliver world-class campaigns.” Watch this space for more news on this in the coming weeks!

Save the date for our next Digital Bites, Manchester! 💥 Our first Digital Bites of 2025 is happening on Thursday 20th March where you can join us for an afternoon of 10-minute talks, free pizza, and networking drinks. 🌟 What is Digital Bites? Digital Bites is our signature digital marketing event which we have been running since 2021. The event offers short, bite-sized talks packed with top digital marketing insights and fantastic opportunities to network with fellow marketers. We've previously welcomed incredible speakers from AO, Northern, DUSK.com, ISAWITFIRST.com, TikTok Shop, Absolute, Aira Digital, and of course Connective3. 🗓️ Thursday 20th March 📍 Everyman Cinema, Manchester 🎫 Free tickets, drinks & pizza - coming soon Want to join us on stage? Keep an eye out as our pitch to speak will be launching soon 🎤

Our top 2024 blogs from The Drum 🥁 Across this past year, our team has spoken to The Drum, The Drum Network about a range of topics such as digital PR, Black Friday, and social media. Here are just 3 of our favourite articles that our team has written this year: 👗 Read Charity Swales's article on fast fashion here - https://lnkd.in/efTjGQn2 🤖 Read Tom Lanaway's article on neurons and networks here - https://lnkd.in/efP5TMSy ♦️ Read Will Waldron's article on newsjacking here - https://lnkd.in/e7Kmq2Us #TheDrumNetwork

Two weeks ago we brought our Leeds, Manchester, and London teams together for a masquerade-themed Christmas party! 🎭 The evening consisted of a 3-course dinner, company awards, and dancing the night away 🕺 Take a look at our recap video to see what we got up to on the night!

Last Thursday we held our final All In of 2024! 🌟 Our teams in Manchester and Leeds came together for a festive celebration and each office enjoyed a delicious charcuterie board for lunch, followed by a business-wide presentation and secret santa to wrap-up the afternoon 🎅

Connective3 X Powerhouse Christmas Party 2024 🎄✨   Last Friday we welcomed our team to the Woodlands Hotel in Leeds for a masquerade theme party with drinks and a saxophonist on arrival, a 3 course meal, and of course plenty of dancing. During the night, we were thrilled to announce the winners of our annual volunteering scheme: 🌟 Lucy Selley, who will volunteer with the Crimea Tatar Foundation in New York, providing support to those on the frontlines 🌟 Charity Swales, who will volunteer with Hopeland Dog Sanctuary in Greece, assisting with the care and rescue of dogs We also held our annual awards ceremony during the night and want to give a massive congratulations to Paid Media Team Lead, Charlotte Louise Sharpe, for winning Employee of the Year 2024 🏆 🍾 A special thank you to Sophie Hayes, Leanne Taylor, and Alicia May Foulkes for organising such a great night! Wishing everyone a very Merry Christmas and a Happy New Year 🥳

Connective3 wrapped 2024! 🚀   As we wrap up 2024, we're reflecting on what has been an incredible year for C3 🎉   From winning 5 awards, organising 5 marketing events, travelling across the globe, welcoming 25 new starters, acquiring the brilliant team at Powerhouse and so much more, this year has certainly been one to remember.    A huge thank you to our amazing team for everything you've achieved across this year. Bring on 2025! 🌟

Utilising reactive PR to build links globally 🌎 At the International Search Summit in Barcelona, our International PR Manager, Eirini Theodoridou 💫, shared expert insights on how brands can harness reactive PR and tap into market trends to secure links in top-tier publications. During her session, Eirini highlighted standout examples such as the viral 'brat summer' phenomenon, and how Lyft effectively leveraged internal customer data for impactful reactive PR campaigns. Discover Eirini’s 3 key takeaways from her talk below ⬇️

✨ Four ways Google is diversifying from traditional search methods As search behaviour evolves, Google is adapting to meet users where they are. From the rise of visual content to the increasing importance of video search, it’s clear that the landscape is changing dramatically. 💡 But why does this matter? Updating your search strategies is crucial to help you stay visible and relevant in a fast-paced digital environment. 📣 We also spoke to William Levitt, our Paid Media Director, to gather his expert insight on how these changes are shaping the future of search. Check out Will's thoughts and a breakdown of each search feature in our sliders below 👇

Connective3 X BetterYou Ltd 🎉 We’re thrilled to announce that we will be working with BetterYou to deliver a joint content, social and paid media strategy to grow awareness within the vitamins and supplements market. 📣 Claire Stanley-Manock, Chief Strategy Officer says: “We are very excited to be helping BetterYou pivot their digital strategy to lean into a more retailer-focused approach. They have an amazing product, brand story and fresh look, and with our content, creative and social approach we’re really looking forward to helping them grow.” 🗞️ Read more - https://lnkd.in/eEkBaAxh