EGR Global Europe Awards Shortlists Announced! We’re thrilled to see that Soft2Bet and our brands have been shortlisted for the EGR Europe Awards 2025 across several key categories: 🏆 Soft2Bet: European ESG Initiative of the Year European Software Supplier 🏆 CampoBet: The Nordics & Baltics - Operator of the Year 🏆 Betinia: The Nordics & Baltics - Rising Star 🏆 QuickCasino: The Nordics & Baltics - Rising Star The Nordics & Baltics - Operator of the Year These nominations recognise the hard work and creativity behind our projects. A huge thanks to our teams and partners for pushing boundaries and making this possible. Here’s to what’s next! 🚀 #Soft2Bet #Awards #EGR #EGRGlobal #EGRAwards #shortlist
Soft2Bet
IT System Custom Software Development
B2B Software Solution for iGaming: Casino, Sportsbook, Payments, Affiliate Platform and more! Soft2Bet - Win with us!
About us
Soft2Bet is a leading iGaming turnkey solutions provider that delivers high-quality products and services for online gambling operators. The company is known for its Motivational Engineering Gaming Application (MEGA), proven to enhance retention and engagement. Soft2Bet has deployed numerous successful iGaming brands and holds 11+ global licences.
- Website
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https://www.soft2bet.com/
External link for Soft2Bet
- Industry
- IT System Custom Software Development
- Company size
- 1,001-5,000 employees
- Headquarters
- Santa Venera
- Type
- Privately Held
- Founded
- 2016
- Specialties
- Online Casinos Operations, Affliates and Marketing, and Online Sportsbook Operations
Locations
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Primary
Santa Venera, MT
Employees at Soft2Bet
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Martin Collins
Chief Business Development Officer @ Soft2bet
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Ben Scobie-Trumper
Helping operators massively improve NGR, ARPU and screen time via MEGA (the best gamification tools in the industry) and regulated turnkey solutions
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Denis Z.
Executive Product Management | UX/UI Expert | 20+ years of experience in iGaming | AI/ML | BigData | FinTech | MarTech | Security etc.
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David Yatom
General Counsel & Gaming Industry Expert | Driving Legal Strategy for Online Gaming | Open to Networking
Updates
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“Our competitors are Netflix and TikTok.” Soft2Bet’s Martin Collins dives into the challenges and opportunities of launching in the US iGaming market. From redefining player experiences to navigating a fiercely competitive landscape, Martin explains why unique UX/UI is the only way forward. 📖 Read the full article for insights on Soft2Bet’s strategy and vision for the US market. https://lnkd.in/epkp7yG2 #Soft2Bet #Netflix #TikTok #UX #UI #USmarket
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Don’t be the one left wondering, “What if?” Discover how MEGA is reshaping the iGaming experience with engagement tools that boost retention, increase LTV, and drive success. 📍 Join us at ICE Barcelona and book your workshop spot here: soft2bet.com/mega #Soft2Bet #MEGA #BecomeMEGA Ross Main
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🏁 Start your engines! At Quickcasino, loyalty transforms into an exciting and rewarding adventure. Inspired by their passion for rally racing, players can earn loyalty points and customize their rally cars. Here’s how it works: ▪️Play your favorite games to earn loyalty points. ▪️Build your rally car, one piece at a time. ▪️Unlock exciting levels tailored to your unique style of play. It’s all about keeping the experience fresh, engaging, and worth returning for. 🏎 Stay tuned as we reveal more about what makes our brand truly special! #Soft2Bet #Quickcasino #B2B
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How do you keep players engaged in a world of short attention spans and rising expectations? Gamification, when done right, transforms player experiences, drives deeper engagement, and delivers measurable results. Here are three key takeaways from Martin Collins and the panel’s webinar: ✅ Know your audience: Data-driven insights let you tailor the experience to player preferences and habits. ✅ Keep it seamless: Gamification elements like missions and rewards should integrate naturally into the gameplay without breaking the flow. ✅ Make it smart: Personalised challenges and rewards always outperform one-size-fits-all incentives. 📍 Join us at ICE Barcelona and book your workshop spot here: soft2bet.com/mega 📍 Watch the complete webinar here: https://lnkd.in/dY8uPwQK #Soft2Bet #SBC #SBCWebinars #MEGA #BECOMEMEGA #ICE
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When you see what MEGA can do, you’ll be hunting us down to say thank you, just like Martin Collins. #Soft2Bet #BecomeMEGA #MEGA #gamification Alex C.
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We’re proud to have been recognised as Romania's Best iGaming Solutions Provider at the 12th Reunion of Gambling Professionals, and our brand Don.ro was also named the Best New Launch of 2024 🇷🇴 The results speak for themselves: 1️⃣ Performance marketing drove 120% growth. 2️⃣ Improved CRM strategies doubled player retention rates. 3️⃣ Tailored solutions continue to resonate with players. This recognition underscores our dedication to delivering unforgettable gaming experiences. Romania is just the start, and we’re excited to keep driving innovation and raising industry standards. Read the full story here: https://lnkd.in/dJi6-JRk #Soft2Bet #Romania #gamification #strategies #BestiGamingSolutions #BestNewLaunch
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🚀 Leading with Vision at Soft2Bet We’re proud to announce that Uri Poliavich, Founder & CEO of Soft2Bet, has been shortlisted for Executive of the Year at the Global Gaming Awards Europe, Middle East, and Africa 2025. This recognition highlights Uri’s dedication to driving innovation and his impact on shaping the future of iGaming. None of this would be possible without the incredible talent and commitment of the Soft2Bet team, who bring our shared vision to life every day. Read more about the shortlist here: https://lnkd.in/dEjxHQCb #Soft2Bet #GlobalGamingAwards2025 #GlobalGamingAwards #shortlist #Executiveoftheyear
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Get ready to discover how Soft2Bet is transforming the iGaming industry! Ben Scobie-Trumper, Senior Sales Manager, dives into the innovative tools and strategies driving player engagement and operator success. Don’t miss it! #Soft2Bet #MEGA #BECOMEMEGA #Sigma
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🎄 Soft2Bet Introduces the New Christmas Engine 🎄 Our new engine, powered by MEGA, is here to bring holiday cheer to players and measurable results to operators. This innovative tool combines festive fun with performance-driven features such as: 🎁 Skill-based gameplay where players guide Santa through snowy slopes to collect gifts 💡 Daily free attempts and dynamic maps to keep the experience fresh and engaging 🎮 Flexible integration with casino and sportsbook rewards This new addition reflects our commitment to creating tools that excite players while helping operators meet their growth goals. #Soft2Bet #newengine #engine #BecomeMEGA #MEGA