Zivame

As we approach 2025, fresh trends are poised to shape our designs and collections. Here’s an overview of the biggest trends for Spring Summer! Fabric & Texture Detailing - As seen with the Pantone Colour of 2025, Mocha Mousse, visual comfort as a trend is on the rise for 2025. Plushies, furry accessories, and fabrics such as velvet and satin are about to flood your wardrobes. Embracing Femininity - While unisex came home to a thunderous applause, it is time to rest those baggy silhouettes. Celebrate feminine softness with flowy silhouettes and elements such as florals, embroidery, pop colours, lace, that allow you to showcase your individualism. A Connection with Nature - At Zivame we’re starting 2025 with a moodboard titled Imaginary Garden. One of fashion’s biggest trends - to connect with nature through AI - comes through with elements such as Digitised Green, botanical prints, and comfort forward garments. Transitional Clothing - One style, multiple solutions is the new mantra for the new year. Silhouettes and fabrics that are fluid (in terms of garment and looks), easy to wear and move seamlessly from one occasion to another are here to stay. Think slip-on bras that go from home to cafe to office with an addition of a layer. Everyday Fashion - As we continue to romanticise our days, here comes fashion that lends joy in the everyday. With special fabrics, laces, embroidered patches, new hues, trinkets and bows, an elevated basics line helps you do just that. As we move to a new year, these new trends help reset the clock, and usher in freshness in ideas and design. #Zivame #Trends2025 #LingerieBrand

Today, we celebrated the heart and soul of Zivame, our incredible retail employees!  From helping customers find their perfect fit to ensuring every experience is special, our retail team makes it all happen. This Retail Employee Day, we came together to honour their dedication, passion, and hard work. Here’s a glimpse of the celebration, filled with smiles, gratitude, and a whole lot of cheer. Thank you to our retail heroes for always going the extra mile. You make Zivame what it is! #Zivame #REDDay #RetailEmployeeDay 

The Museum of Boobs came alive in the heart of Mumbai as a captivating 24-hour art exhibit, featuring stunning installations inspired by the diverse shapes of breast profiles. This one-of-a-kind event blended art, innovation, and education to celebrate individuality and diversity like never before. This wasn’t just an event; it was a movement. Through creativity and dialogue, we broke taboos, raised awareness, and embraced the art of celebrating you—just the way you are. Check out the highlights and join us in reimagining what it takes to create lingerie that not only fits but also empowers. #Zivame #ZivameMuseumOfBoobs #BrandCampaign #Event

There’s a world of boobs out there - each one unique and special. But even today, most makers of bras don’t think beyond sizes. Our new campaign “The Museum of Boobs” challenges this narrative, urging women to recognize and understand their unique breast profiles as an essential step in achieving their perfect fit. This initiative is more than a campaign—it’s an artful celebration, an experience that brings people together to honor the diversity of breasts and the uniqueness of every body. It embodies a promise of Zivame’s dedication to pushing boundaries in design to craft intimate wear that seamlessly combines comfort, functionality, and an appreciation for every woman’s unique shape. #Zivame #TheMuseumofBoobs #BrandCampaign

Since joining us in 2019 as Store Manager at Brigade Orion, Bengaluru, Reshma has been a powerhouse, driving record-breaking sales and leading her team through challenges with outstanding results. In 2021, she took on the management of Mantri Mall, followed by overseeing two stores in Delhi’s Lajpat Nagar in 2022. By 2023, Reshma’s success led to her promotion to Cluster Manager, overseeing multiple stores across North India. Now in 2024, Reshma leads 15 stores across Delhi and Punjab, managing a team of 42. Here's to celebrating her incredible journey and continued success! #Zivame #EmployeeSpotlight 

Introducing #LoveInAction – Zivame's Breast Cancer Awareness Campaign with Manipal Hospitals This October, let’s take a stand for the women who brighten our lives. Show up for the women you care about by encouraging them to prioritize their health, starting with a breast cancer screening. Research shows that women spend 25% more of their lives in poor health compared to men, often putting the needs of others before their own. That’s why it’s our responsibility – as their family, partners, and friends – to ensure their health doesn’t take a backseat. In partnership with Manipal Hospitals (MHEPL), we’re offering breast cancer screenings at a significantly reduced cost, along with an exclusive 20% discount on any additional tests recommended by specialists. Let’s make sure the women in our lives are healthy and thriving. #LoveInAction – because taking care of them is the best way to show you care. Click here to know more: https://lnkd.in/giiKACjx #Zivame #BreastCancerAwarenessMonth

This year, we set aside the checklists and raised a toast to all we've accomplished! From lightning-fast milestones to thoughtful, mindful progress, we’ve seen it all. The collaborative efforts across teams have sparked new opportunities and fueled our growth. This cross-team synergy has paved the way for new horizons, and tonight, we celebrate not just our successes, but the bonds that helped us get there. With awards for teams, groups and individual performances, the air was crackling with jubilation! A stand-up act by comedian Ravi Rao, followed by cocktails and culinary delights set the mood for the evening. #Zivame #AnnualParty #GLF #Celebration #Awards 

The old adage - time and tide wait for none is also true when it comes to trends. As we embark on a new fashion season, we're taking a look at some of the recent trends that shot through our algorithms, splashed across our screens and ultimately took our wardrobes by fresh surprise!  A mix of timelessness and nostalgia, manifested in modern lines, cuts and silhouettes championed by new-age innovation, these are trends that are still making news, week after week. #Zivame #Trends #FallFashion 

Since joining Zivame as a Fit Advisor in May 2018, Rathna Honey M has charted an inspirational journey of growth. Right from the beginning, Rathna stood out for her exceptional and consistent performance, receiving accolades such as the All-Rounder Award and Best Employee of the Year Award along with a Pan India Performer status. In 2019, Rathna was promoted to a Senior Fit Advisor role. Her continued excellence was recognised with the Top Regional Performer Award, a whopping three times over the year! In the year 2020, the day that stands out in her memory is when she was cheered on by our then CEO, as she accepted the role of Assistant Store Manager. By 2022, Rathna had risen up the ranks to be Store Manager, where she took up the responsibility to train Store Managers and Fit Advisors, across the country! More accolades followed; her expertise and dedication saw her named as the Best Store Manager! Rathna’s Zivame journey has been one full of persistence and perseverance. A powerhouse of energy, innovation and work ethic, she shines bright for being a true champion of our core values. #Zivame #EmployeeSpotlight #ProfessionalJourney #Retail

As the festive season approaches, the hustle and bustle of celebrations and family gatherings take the spotlight. From sprucing up homes to selecting the perfect gifts, planning festive feasts, and gearing up for weddings, the end of the year is truly a whirlwind of social engagements for us desis. But amidst all the preparation, intimate wear shopping often takes a backseat. This year, Zivame's Grand Lingerie Festival is here to ensure you’re fully prepared! Whether it's Durga Pujo or Diwali, the year-end parties, bridal trousseau shopping, family slumber parties, or romantic escapes, we've got festive and celebratory intimates for every occasion. Make Zivame’s Grand Lingerie Festival your go-to for all things festive fashion and discover intimate wear designed for all your needs, moods and occasions.  Make Zivame your Festive Fashion Ka First Stop. Sale is live! #Zivame #GrandLingerieFestival #FestiveFashionKaFirstStop