THEOBROMA FOODS PRIVATE LIMITED

Senior Manager - Activation & Local Store Marketing (LSM) 🎉 Exciting Opportunity Alert! Join Theobroma – India’s Largest Premium Bakery Brand! 🍰 We’re looking for a passionate and driven individual to take on the role of Sr. Manager – Activation and Local Store Marketing (LSM) at Theobroma, where your creativity and expertise will help elevate our brand across the country! About Us: Established in 2004, Theobroma has grown from a family-run business to India’s largest premium bakery brand, now professionally managed with ICICI Venture as an investor. With over 200+ retail outlets in 30+ cities, we pride ourselves on delivering exceptional products, honest pricing, and warm service. Our wide range includes brownies, pastries, desserts, cookies, sandwiches, and more, all crafted in our central kitchens and sold through our outlets and online platforms. What You'll Do: Drive BTL Marketing: Collaborate with the CMO to spearhead below-the-line marketing efforts to build brand awareness, drive footfalls, and boost online orders. Event Management: Lead brand participation in city-specific and multi-city events to enhance visibility. Strategic Alliances: Forge partnerships with corporates, residential complexes, educational institutions, and other brands to create impactful in-store activation opportunities. Local Store Marketing: Support our operations/sales teams with targeted marketing initiatives to increase store visibility and customer engagement. In-Store Marketing: Oversee the execution of festive décor, activations, and display solutions to create memorable in-store experiences. Agency & Vendor Management: Manage relationships with activation agencies, creative partners, and vendors to ensure high-quality execution. Administrative Duties: Handle KPI reporting, budget utilization, and coordinate with internal departments for seamless project execution. Who We're Looking For: Experience: 7-8 years in Consumer Activation/BTL marketing in B2C sectors like F&B, QSR, Retail, FMCG, or Media. Skills: Strong project management, brand building, and activation skills, with a hands-on approach to execution. Personality: Self-driven, proactive, and conscientious, with the ability to thrive in a dynamic environment and work collaboratively with cross-functional teams. Ready to make your mark with us? Apply now and become a part of a brand that’s synonymous with quality, innovation, and excellence in India’s bakery industry! #Theobroma #Marketing #LSM #BTLMarketing #BrandManagement #FoodsandBeverages #RetailMarketing #MumbaiCorporateJobs

Senior Manager - Brand Management   🚀 Join Our Team at Theobroma - India’s Largest Premium Bakery Brand! 🍰 We're excited to announce an opportunity to be part of a brand that has redefined the bakery and patisserie landscape in India. If you’re passionate about marketing, brand management, and driving impactful campaigns, this could be the perfect role for you! 🔎 Position: Senior Manager - Brand Management 📍 Location: Mumbai 💼 Type: Full-Time, Individual Contributor Role 👤 Reporting To: CMO (Chief Marketing Officer) About Theobroma: Theobroma, established in 2004, has grown from a family-run company to India’s largest premium bakery and patisserie brand with over 100 self-managed retail outlets across Mumbai, Pune, Delhi NCR, Hyderabad, and Bengaluru. We pride ourselves on our exceptional products, honest pricing, and warm service. Our wide product range includes everything from brownies and pastries to sandwiches, breads, and beverages. Key Responsibilities: Lead regional marketing initiatives to build brand awareness, drive footfalls, and enhance customer engagement across multiple cities. Design and execute region-specific marketing campaigns, working closely with operations teams, area managers, and city heads. Manage local vendor and agency relationships, ensuring high-quality execution of marketing activities at optimal costs. Coordinate with mall teams for branding opportunities and manage in-store marketing efforts to ensure impactful visibility and execution of new launches. Conduct market visits for competition mapping and analysis and collaborate on branding PPTs for reference in store launches. Oversee reports, KPI tracking, budget utilization, and financial management for marketing activities. Who We’re Looking For: Education & Experience: Graduate/Post-Graduate in Marketing/Communications with 5-7 years of experience in brand management and marketing, particularly in FMCG, Retail, or F&B sectors. Skills: Strong project management, in-market execution, and communication skills. Proficiency in MS Office is essential. Personality: Self-driven, proactive, and able to work effectively in a dynamic environment with multiple cross-functional teams. Why Join Us? Be part of a brand that’s synonymous with quality and innovation in India’s bakery industry. Work in a collaborative environment where your ideas can make a real impact. #JoinOurTeam #Theobroma #MumbaiCorporateJobs #ContentMarketing #BrandManagement #No1PatisserieBrand #FoodandBeverages Opportunity to grow your career with one of India’s most admired bakery brands. Ready to make your mark with us? Apply now or share this post with someone who might be the perfect fit!

Senior Manager - Brand Management   🚀 Join Our Team at Theobroma - India’s Largest Premium Bakery Brand! 🍰 We're excited to announce an opportunity to be part of a brand that has redefined the bakery and patisserie landscape in India. If you’re passionate about marketing, brand management, and driving impactful campaigns, this could be the perfect role for you! 🔎 Position: Senior Manager - Brand Management 📍 Location: Mumbai 💼 Type: Full-Time, Individual Contributor Role 👤 Reporting To: CMO (Chief Marketing Officer) About Theobroma: Theobroma, established in 2004, has grown from a family-run company to India’s largest premium bakery and patisserie brand with over 100 self-managed retail outlets across Mumbai, Pune, Delhi NCR, Hyderabad, and Bengaluru. We pride ourselves on our exceptional products, honest pricing, and warm service. Our wide product range includes everything from brownies and pastries to sandwiches, breads, and beverages. Key Responsibilities: Lead regional marketing initiatives to build brand awareness, drive footfalls, and enhance customer engagement across multiple cities. Design and execute region-specific marketing campaigns, working closely with operations teams, area managers, and city heads. Manage local vendor and agency relationships, ensuring high-quality execution of marketing activities at optimal costs. Coordinate with mall teams for branding opportunities and manage in-store marketing efforts to ensure impactful visibility and execution of new launches. Conduct market visits for competition mapping and analysis and collaborate on branding PPTs for reference in store launches. Oversee reports, KPI tracking, budget utilization, and financial management for marketing activities. Who We’re Looking For: Education & Experience: Graduate/Post-Graduate in Marketing/Communications with 5-7 years of experience in brand management and marketing, particularly in FMCG, Retail, or F&B sectors. Skills: Strong project management, in-market execution, and communication skills. Proficiency in MS Office is essential. Personality: Self-driven, proactive, and able to work effectively in a dynamic environment with multiple cross-functional teams. Why Join Us? Be part of a brand that’s synonymous with quality and innovation in India’s bakery industry. Work in a collaborative environment where your ideas can make a real impact. #JoinOurTeam #Theobroma #MumbaiCorporateJobs #ContentMarketing #BrandManagement #No1PatisserieBrand #FoodandBeverages Opportunity to grow your career with one of India’s most admired bakery brands. Ready to make your mark with us? Apply now or share this post with someone who might be the perfect fit!