LinkedIn as a Research Reference: LinkedIn is a good research resource. The “open group” feature of LinkedIn is helpful for gaining potential-customer insights, especially when a brand’s business is highly related to some field of professional expertise. Open groups offer a place where you can find professional discussions which are focused on certain topics. The drawback of the open group feature is that a brand cannot actually join conversations as a company account. Marketers instead have to use their own personal LinkedIn accounts to join these relevant conversations.
About us
Torque social media marketing focuses on interacting with user communities—people with realated interests and problems to solve. Brands can build trust by listening and providing useful information.
- Website
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http://torque.digital/2015/01/20/the-power-of-social-media-interaction
External link for Torque Social Media Engagement
- Industry
- Advertising Services
- Headquarters
- Chicago