LinkedIn Design

I had the opportunity to organize LinkedIn Design’s annual Design Awards event, where we celebrated and recognized 30+ talented teammates, and shared some fun team highlights. It was a great way to wrap up the year and recognize the incredible work happening across our team. Plus, helping my boss live out his dream by setting up a Hot Ones challenge was definitely a win. Thank you Michelle (Minotti) Rorie & Xochitl Cordova for your creative ideas and partnership, and Annette Filice & Benjamin Saluti for the beautiful deck design.

Everyone's been asking me when we're hiring: the time is now! Check out this Staff UXR role in my org, reporting to the incredible Aryel Cianflone: https://lnkd.in/eNeVqUuf I cannot wait to find someone amazing to bring into LinkedIn! Come join my team!

Our UXR org structure is a little different at LinkedIn… A little over a year ago, we completely changed the structure of UXR at LinkedIn. We established a Marketplaces Team to do deep on top company initiatives (it's now 2 teams!), and my team, Foundations UXR, to look across all LinkedIn products & teams, to ensure LinkedIn works better for more members of the global workforce. 2024 has been amazing. 🎯Within Foundations UXR we have 3 different workstreams: UXR Programs: Partnering with Design & Research to increase confidence during the Design phase.  UX Measurement: Defining quality and equipping teams with insights to confidently improve LinkedIn experiences. Horizontal Research: Identifying key opportunities for trust, equity, and global growth. 🚀 Highlights of what we’ve accomplished: 1️⃣ Launched net-new AI-driven Insights Repository, Designer-led research program, and an in-product member satisfaction survey 2️⃣  Improved member safety & trust through our research on political speech, verification, and account abuse. 3️⃣ Ensured the right priorities for every market & audience through our updated approach to global research and new definition of UX quality and benchmarking methodology. 💬 What do you think? Now that we’re past the storming phase, I’d love to hear about any other Foundations-like research teams out there or folks considering similar workstreams or teams? I’d love to chat! Pictured: the whole amazing UXR team at Linkedin! #UXR #linkedindesign #uxmeasurement #trustresearch #globalUXR #researchprograms

Recently, we had an opportunity to host a group of ~20 students from University of California, Berkeley interested in learning more about Design at LinkedIn in our San Francisco office. We even had a surprise drop in from Ryan Roslansky. Thanks for stopping in and saying hi, you made our day! Special thanks to the panelists Yarin Mera, Magaly Green, David Mai, and Andrea Lee. You were all so genuine and passionate about sharing tips about breaking into the Design industry and teaching the students about what we do as Product Designers, UX Researchers, and Design Program Managers. Lastly, thank you to Thien-Kim Dang for reaching out to me to get this organized. Here were some of the most insightful takeaways from the panel: 1) None of us on the panel started with the intention of studying or going directly into Design. We all fell into it through various paths, but fell in love with the human-centered aspects and the potential to drive impact by helping people directly. The journey is not always linear, and what you study as a student doesn't define your career! 🧑🎓 2) The most important skills in being a good designer extend beyond creating designs. The panel highlighted important soft skills like critical thinking, problem solving, collaboration, communication, flexibility, dealing with ambiguity, and being proactive. These skills are essential for succeeding in the workplace and excelling in your career. 🧑🎨 3) Don't let perfection get in the way of starting, especially with your portfolio and job applications. Quality over quantity is key – having 1-2 strong case studies is enough to start applying. Since job openings at top companies can close within days or even a week, applying promptly is crucial. While referrals are valuable, don't let the lack of one stop you from applying. 🧑💻 Best of luck to all of you starting in pathway into design. You've got this! 🙌 #linkedinlife #linkedindesign #studentsoflinkedin #design

So excited to announce our 2025 content design internship program! Bring your strong writing skills and interest in writing for products and spend your summer in California. (Yep, it's paid!)

Embracing our creative spirit across our offices with a lineup of crafty, Fall inspired activities - pumpkin painting, succulent arrangements, mod podge dried florals, fall landscapes, and more! #LinkedInDesign

Keri Maijala has so much wisdom to share. Here are 3 quick insights: 💡 Being a leader at her level (Senior Manager and above) is all about understanding business goals and strategically aligning your team to meet them. It sounds simple, but Keri notes that it's in fact a challenging task at a big company with multiple lines of business. 💡 A quick way to check in with yourself about whether you're ready to step into a people management role is to reflect on whether you like collecting gold stars or giving them out. Keri notes that there isn't a lot of personal glory in being a people manager; it's all about lifting your reports and your team up. 💡 Keri advocates for growing your career in a curiosity-led way. However, she's practical about it—if your passions aren't marketable, it's OK for them to be just hobbies too. Find the next thing you care about that's also marketable and channel that into a career instead. Check out the whole conversation for so much more gold!

Last week, we hosted a group of 40 students from University of California, Davis at our San Francisco office at LinkedIn to learn more about the Design organization and what we do in our day-to-day. It was a fun way for us to give back to the broader design community and share the impact our fields have within a large company. Special thanks to James Y., Cristie Huang, David Mai, and Andrea Lee for being on the panel and representing Product Design, UXR, and Design Program Management. Additional kudos goes to Samantha Mah for reaching out and partnering with me to make this happen! #linkedinlife #linkedindesign #studentsoflinkedin #ucdavis #userexperiencedesign #productdesign

🔊 LinkedIn's Product Design Intern applications just opened for Summer 2025! 🔊 We had a really talented intern Jessica Chou in the Growth team this Summer and it was such a great experience. She shared her vision on networking for GenZ and it was really inspiring for the team. Jess had an amazing mentor Diane Da Young Park who made this lovely goodbye illustration for Jess 🩷 So grateful to have had Jess with us and for this program! We will have another Intern in my team next year, so please spread the word and let people know to apply here: https://smrtr.io/nBvGS

It’s critical to get outside your bubble when designing for a global audience. I just returned from a fantastic trip to Taiwan… touring TSMC, discussing the future of AI at ITRI, talking with faculty at National Taiwan University, and getting a download on the tech landscape from startup leaders and at Google and Dentsu. Best of all, I got a small snapshot into the lovely people and culture of Taiwan - friendly, open, resilient, and so hardworking. I loved visiting the night market (well, stinky tofu not so much), biking through old Taipei, learning to make soup dumplings and bubble tea, and countless incredible meals and conversations with colleagues and new friends from around the world. And of course, I got a crash course in semi conductors. I had no idea that the chips of most of the major tech we all use come from one major company in Taiwan - TSMC. Beyond fascinating to talk with them, see their campus, and learn more about the history of the company and disruptive business model. Many thanks to the incredible trip organizers and all the new friends who welcomed us and shared so openly.