Spectro Cloud’s Post

People love to say the "agency model" is broken. That companies will increasingly rely on internal teams, sole practitioners, or AI for creative services. And, that's probably true. But, as we close out 2024 (Wide Eye having had a strong year), I’d argue the best agencies aren’t about the MODEL at all—they’re entirely about the PEOPLE who work there. The right team, supported by a strong culture, can deliver creative solutions that no individual or AI algorithm alone can replicate. At their best, agencies are effectively teams of experts. They bring strategy, creativity, and collaboration to solve complex problems and drive meaningful results. They do the deep, long-term thinking so that busy internal teams can imagine and follow through on what's possible. So while some may see the agency model as outdated, I'm a sappy, true believer in the value of highly seasoned creative teams of HUMANS who together make each other stronger. The challenges of 2025 will demand bold ideas, adaptability, and collaboration—and I’d bet on the right, people-focused agency every time.

I'd like to thank everyone who's reached out with the good ole' 'work anniversary congratulations'! One facet of LinkedIn I've always enjoyed when it comes to watching friends and industry peers advance through their careers. For me, it's always a time to do a little reflection. So yes, I just hit the 3 year mark with Hawx, so thought I'd share a little about the last 3 years. 🔊 Immense gratitude for Matthew Mehr Scott Wilson and Jonathan Gleave for inviting me on this rocket ship of a ride and entrusting in me to bring value to Hawx and creating a role that empowers me to experience the multiple facets of operations, sales and everything in between! 🔊 The value of our people. It goes without saying that an organization is only as good as the people you have in the "trenches". Everyday it's a pleasure working along side amazing people who bring fresh perspectives, new ideas and who are willing to challenge the status quo. 🔊 D2D! I know there's a lot of opinions on D2D, what I can attest is that it works. Put the right people in place, supported by strong leadership in the field, with a focus on doing what's right, taking care of the customer, taking care of employees and embracing the dynamics it brings. Amazing things can happen! 🔊 The power of technology & data. An aspect of coming to Hawx I was excited about, was exploring how to do some things different. It's been so rewarding to lean into technology and data to see/watch how data can simply drive better decision making and also elevate the employee and customer experience. Embrace it! 🔊 And last, I love our annual "themes"...it brings our teams together and keeps things "fresh"! 2022: Prove Them Wrong ✅ 2023: Level Up ✅ 2024: Become ✅ - setting the tone, establishing the culture and making it happen! Amazing company, colleagues and industry. Let's keep it rolling!

Cheers to 10 years of excellence! 🎉 From humble beginnings to where we are today, we're incredibly grateful for every moment and every individual who has contributed to our success. Share your favorite Strolid memory or story in the comments below, and let's celebrate together! 🥳 #10yearanniversary #GetStrolid #StrongProcessSolidResults #CustomerExperience #BetterCommunication #LeadAddiction #SellMoreCars#ServiceMoreCars #MakeHappyCustomers #CarSales #automotivebdc #ServiceBDC #Automotive

"🎉 A Heartfelt Thank You! 🎉 We are beyond thrilled to receive such amazing feedback from our valued customers! 💬👏 A big shoutout to Gehan Gamal for their dedication and excellence in service. 💪✨ Your kind words inspire us to keep raising the bar and delivering the best experiences every day! 💼❤️ Stay tuned for more updates and stories from #TeamKEF! 💻🌟 #CustomerFeedback #Teamwork #KEFSuccessStory"

🏆Congratulations Vijeta on your 2-year anniversary with us! Your dedication & hard work has never gone unnoticed & is truly appreciated. Here’s to many more years of success together! ✨🥳 #voxxymedia #voxxymediaindia #voxxyteam #appreciationpost #influencermarketing #influencermarketingagency

🚀 Building Firacard from My "Garage"! 🚀 Exciting news, everyone! For the past few months, I’ve been pouring weekends and spare hours into building Firacard, a platform that lets teams, friends, and families create thoughtful group greeting cards—all from my “garage” (okay, it’s my home office 😅). Firacard is already bringing joy across 15 countries, with around 400 users each month, from corporate teams celebrating colleagues to friends sending love across distances. It’s amazing to see this idea grow in our own little way! 🌍💌 💡 How You Can Support: If you’ve tried Firacard, I’d love your feedback on what would make it even better. Haven’t tried it yet? Let’s get you started! Whether it's a work anniversary, a farewell, or just to make someone’s day, Firacard’s got your back. PS: I'm still working as a Digital Experience & CRO Specialist, so if you need expertise in those areas, let’s connect! 🙌 Thank you all for your incredible support! - link in the comment.

Kudos to Nehal, our Bright Brainer of the Month! 🥳 Your hard work and uplifting energy make a big difference. We’re so grateful to have you! 💖 #BrightBrainBuzz #BrainyCreatives #Digitalmarketing #BrightBrainBoost #socialmediamarketingagency #ContentMarketing #SparkYourBrand #BrightBrainTech #InnovatewithBrightBrain

✅Congratulations to the entire FIXIT SA team! Receiving the "Pioneer of Digitalization" award is a remarkable achievement. Your innovation and dedication to technological advancement are an inspiration to the entire industry. May this success motivate you to continue your groundbreaking work. We look forward to your next innovative projects! 👏 #DigitalTransformation #Innovation #TechAwards #Industry40

Very early on, I realised that true success isn’t about the awards, the applause, or the recognition. It’s about the difference we make, the lives we touch, and the legacy we leave behind. It’s easy to get swept up in the rush of achieving milestones, but I’ve learned that the real reward comes from creating something meaningful, something that outlasts us. We’re all in this together, and the true measure of success is how we uplift others, spark change, and inspire hope. As we move forward, let’s focus on building brands that speak to our hearts. Brands that aren’t just about selling, but about making a difference. Brands that reflect our beliefs, empower others, and leave a mark on the world. 𝐒𝐨 𝐦𝐲 𝐪𝐮𝐞𝐬𝐭𝐢𝐨𝐧 𝐭𝐨 𝐲𝐨𝐮 𝐢𝐬: Tell me, how can we show up for others, and in doing so, inspire the next generation to do the same? Let’s make each moment count and build a better tomorrow, one step at a time. Brand Mender #MakeAnImpact #PurposeDrivenBrands #LegacyOfChange #InspireTomorrow #YouthEmpowerment

Listen/Watch if you are in senior leadership or HR. Lynn's approach to creating the best work environment and culture for leadership and team members is fundamental; #truth #honesty #experience #integrity #equality, but with a fresh approach; #disruptstatusquo #challenge #rootcause #risetogether