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"Görmenin Ötesinde: Dijital Dünyada Kapsayıcı İçerikler Üreten Influencer"

During the red carpet interviews at the Pantene 50th Awards Ceremony, Tankut Turnaoğlu, Chairman of the Board of P&G Turkey, Central Asia, and the Middle East, stated, “Ensuring this broadcast is accessible, meaning that visually impaired and hearing impaired individuals can follow what’s happening in the broadcast.” The terms "visually impaired" and "hearing impaired" used in this statement not only fail to align with socially sensitive language but have also been officially replaced by the term "disabled" under the Turkish Disability Act enacted in 2005. Continued use of such terminology may undermine individuals' dignity and hinder their equal participation in society. As representatives of an international company like P&G in Turkey, it is our right to expect greater attention to societal sensitivities and legal regulations. The language used on such platforms is particularly important for raising awareness and promoting inclusivity. As an influencer, I propose taking a step towards adopting accurate terminology to foster a more respectful and inclusive society. Procter & Gamble

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