Ruben Rocha’s Post

Why does the toy industry struggle with true innovation? In my latest article, I explore the lack of newness in the toy industry. From endless "me-too" products to over-reliance on licensing, it’s clear that imitation is outpacing innovation—and it's time we ask why. The industry’s approach to product development needs to evolve. Instead of recycling ideas, we should focus on fostering genuine creativity and fresh concepts that resonate with today's consumers. I’d love to hear your thoughts—do you think the industry is stuck in a cycle of sameness? Or are there signs of change on the horizon? Read the full article here: https://lnkd.in/gsZdgCUh --------------------- 🔺 I am Thierry. 🔺Helping your toys or stationery company develop international sales. 🔺My team and I help you to source in China, Thailand, Vietnam, Indonesia and India.

In a recent examination of the Buzz Lightyear toy, it was noted that this product goes beyond the standard expectations typically associated with toys. Equipped with advanced features and capabilities, it promises an engaging experience for users. However, the toy's price point of $600 has raised eyebrows, prompting discussions regarding its value proposition in the current market. As consumers weigh the benefits against the cost, the question remains: does the innovative design justify the premium price? #BuzzLightyear #ToyIndustry #ConsumerTrends #Innovation ---------------------- Learn more here: https://lnkd.in/gVDkRPaR

EQG neon explorations: recharging creativity Just finished a quick R&D render featuring the new Mercedes EQG in a futuristic neon setting. These little explorations are a great way to keep my creativity and skills sharp between bigger projects. Experimenting with new ideas and techniques helps me keep the momentum and stay inspired. Plus, it’s just fun to play around with cool concepts. Keeping up with R&D isn’t just a side hustle—it’s crucial for my growth and innovation. By exploring new creative avenues, we can bring fresh perspectives and techniques to our work. #3drendering #cgi #MercedesEQG #VisualArt

⌛ ROADMAP. PART #1. "The development roadmap of our products is a long journey through mistakes, failures, and the constant improvement of a team united by a common mission". Past Steps:   1️⃣ PeekTime V.0.0. Update MVP. Our journey began with a small but ambitious step: we launched a minimum viable product (MVP). This was the foundation upon which we started building our future.  2️⃣ PeekTime V.0.1. Update Alpha. Version 0.1 showcased new features of #PeekTime for interacting with the city and integrating automated solutions, ensuring the best comfort in planning leisure activities.  This step strengthened our belief in the chosen path and our commitment to improvement.

Toys play a vital role in the early stages of childhood development, offering more than just entertainment—they help shape a child's physical, and emotional growth. Spin Master makes innovative toys like Hatchimals, and PAW Patrol to encourage kids to engage in problem-solving, teamwork, and hands-on exploration. These toys promote critical thinking. When children play with toys that inspire creativity and skill-building, like those from Spin Master, they not only have fun—they’re also developing lifelong abilities. Supporting play in these formative years is one of the best investments we can make in a child’s growth.

I’m pretty sure Lego would have some rights here 😎 My parents didn't scold me when I was a kid, because they knew there'd be a future for Lego, and now that vision is coming to life. LEGO isn't just about playing, it's also about designing and building new things. If you found this post very enlightening and would like to find out more, don't wait to follow our page Logistics Insiders #LEGO #Engineering #Innovation #ProblemSolving #FutureInnovators

LEGO : "Building the business, like its product, is an exercise in patience. Lego seems to have taken the long view on its business. New products account for half Lego's portfolio last year, according to Lex at the FT. Seeking innovation undoubtedly hurt the bottom line in the short term, but tend to boost long term profitability, growth and strengthen the brand. "Lego's operating profit margin fell by 1.7 per cent to (a still respectable) 26 per cent, as it spent more on stores, its supply chain and digital operations" Allocating resources between present and future is never ending challenge. Winners in their fields do that better than most. #lego #brandvalue #marketing #toybrands

Lego is reinventing its iconic brick sets and keeping the toy industry afloat by The toy industry is headed for its second consecutive annual sales decline, but it's got one thing propping it up — Lego.

Lego is reinventing its iconic brick sets and keeping the toy industry afloat by The toy industry is headed for its second consecutive annual sales decline, but it's got one thing propping it up — Lego.

Did you know that the iconic toy company LEGO was on the brink of bankruptcy in the early 2000s? In 2003, LEGO reported a record loss of $328 million. However, through a series of strategic changes including cost-cutting measures and focusing on their core products, the company was able to turn things around and become one of the most successful and beloved toy brands today. A true testament to resilience and adaptability in the business world! #BusinessTrivia #LEGO #Resilience"