Rachel Silva’s Post

I've been doing LinkedIn all wrong! Now I know the secret sauce to engagement: 🌟 As I sing my song, I get closer to the moon. 🚀 I've realised that 'influencers' are getting huge amounts of engagement on LinkedIn from posting meaningless homilies. 🌟 Seize the wheat and the waterfall will flow. 🚿 Thousands and thousands of likes follow these little pearls of 'wisdom'. 🌟 Listen for the wind of the unicorn - it will bring an above-inflation pay rise. 🦄 🌬 Multitudes of adoring comments that go like this: 'You are AMAZING!! This has changed my life!!!!!' 🌟 In the ripples of a puddle, your career will be fulfilled. ☔ It's the way forward. How better to help people while building my own personal brand? 🌟 When Alex Hunter posts, the angels they do trumpet. 👼 I need to up my game. Please repost. This is going to transform people's life-journey. #communications #opentowork

Hello! I’m Shayla, a social media professional with 2+ years of experience in helping businesses create meaningful connections online. From crafting scroll-stopping content to building strategies that foster audience trust and growth, I specialize in bringing brands to life on platforms like Instagram, TikTok, Facebook, Pinterest, and YouTube—and even through email and SMS. My mission? To help business owners like you build a strong, consistent brand presence and create content that truly resonates with your audience. Social media isn’t just about likes and shares—it’s about telling your brand story, building trust, and driving real results. If you’re looking to level up your brand’s socials, this is your sign to connect! 👉 What’s your biggest social media challenge? #socialmedia #socialmediamanager #smallbusiness #opentowork

I reached out to 15+ influencers for a campaign and only 4 got back to me. 🫠 For full transparency, it was a paid campaign for a sexual wellness brand so I understand the hesitancy in wanting to take on a project on this topic (by the way, I only reached out to those that fit the bill, not folks who were way out of the niche). However, I think responding and letting people know that they wouldn't be comfortable with/won't move forward is much better than ghosting. Only because... if I ever source for another brand/niche, guess who I won't be going to? 😬 Communication is everything, I totally welcome rejections!! I even appreciated receiving an email letting me know they wouldn’t be able to! Every connection is worth it and I will always think of you when sourcing for another opportunity. Anyone else have any thoughts? 💭 P.S. I did end up filling this campaign already! But I welcome anyone for new connections or future campaigns. :)

#letsparty 🎉🎉 #socialsaturday Join us for #LinkedInSocialSaturday and connect with professionals in your industry. Let's build meaningful connections and share experiences All you have to do is: ✍️ comment, like and repost this for others to see ... ✍️ Comment below that you are #opentoconnect #opentowork or #hiring ✍️ introduce your self and engage with people in the comment section. ✍️ go ahead and connect also do not hesitate to accept connections requests as soon as possible. let the party begin 🥳🥳🥳🥳connect with me I will do same. #mentalhealth #letsconnect #counselling #jobseekers #recruiters #freelancers #contractors #hiring #hiringmanagers #influencers #writters #entrepreneurs #socialsaturday #socialsaturdaysquad

I'm still on the lookout for my next role in marketing and social media, and while I'm here, I wanted to share a recent marketing win that reminds me why I love what I do. At one of my last roles, I led an influencer campaign that reached over 3.5 million people on Instagram and brought in 63,000 new TikTok followers, all in 21 days and with a budget of $0. Yes, you read that right: zero dollars. It was a testament to the power of strategic planning, strong relationships, and creativity. Here are three tips I learned from this campaign: 1. Form actual relationships with influencers: - Don't just throw money at influencers and expect a result. - Treat your influencers like partners, not just "marketing tools." - Build genuine connections and align your goals with theirs. This leads to more authentic content and better engagement. - Long-term relationships with influencers and content creators will make all the difference. 2. Be budget-smart: - Never underestimate the power of non-monetary incentives. - Access to your product, spotlighting their stories, or collaboration opportunities can go a long way in creating meaningful partnerships that don’t strain your budget. 3. Drive impact: - Set clear goals, but stay adaptable. - We adjusted our messaging and content approach to not just boost vanity metrics, but drive to the company's bottom line. These are the moments that fuel my passion for creative, high-impact marketing. If you're looking for someone who thrives on innovative solutions and growth-focused strategies, let’s connect. And if you know of a place where I might be a great fit, I’d be grateful for a referral! #DigitalMarketing #SocialMediaManager #JobSearch #OpenToWork #InfluencerMarketing

Ok Jay Thapar, we see you 👀 THIS is why RISER | The Video led AI Career Matchmaking App was created - to allow each and every one of you to showcase your AUTHENTIC self to progress your career🌟 Edited or unedited, formal or informal, direct to camera or voiceover, from your sofa or on the move. If your video feels right for you, then it’s right for you 👏 This is an unreal example of dialling your video up to 11 🔥. To any companies looking for a Senior PR & Influencer Specialist, head over to RISER to match with Jay 🤝 #CareerGrowth #RiserApp #JobSearch #Networking #VideoFirst #CareerAdvice #FutureOfWork #Ambition #Relationships #AuthenticSelf #BeYou #PR #influencer #Marketing

I noticed most people feel anxious when entering a new environment due to the sense of the unknown and unfamiliar. They migh feel hard to get closed and start the communication. Here is a good advice for those just entering a new workplace: Don’t overshare in the beginning, observing the group dynamics is crucial. Pay attention to how people get along with each other and identify who the key influencers or alpha individuals are in the group. Understanding how to interact with these key figures can help you avoid unintentional offences and survive in the group. Understanding and analyzing this information is important not only in the workplace but also in our social lives. If you want a new career path, try the link below. It will auto-generate more than 10+ most relevant jobs that MATCH with you! >> https://lnkd.in/g5iVSUUt

The saying if you love what you do you’ll never work a day again is garbage. It’s still work. Yep.. even if you love it. You can still get burnt out. Yep, even if you love it. You can still be exhausted, work hard, have good and bad days. Yep.. even if you love it. Loving your job makes it much easier to feel the passion It makes it easier to give it your all It makes it easier to sell, to market, to contribute. It makes it easier to work harder But it’s still WORK. Humans are not (yet) robots and still need breaks. Can we stop with this influencer fluff. Hustle 24/7, barely work, or find a work/life harmony like most try to. Your choice. But it’s still work 🤷♀️ Be a good human. #worklifeharmony #work #jobs #influencers

"Welcome to the new LinkedIn! 🚀 # No more jobs, just wisdom will flow! 💡 # No more content, only drama will show! 🎭 # Forget job posts, dance videos will glow! 💃 # And don't expect knowledge, it's just photos, you know! 📸 Yes, folks, this is LinkedIn now—where creators serve Insta reels and influencers take over job feeds. Who needs a job when you can just vibe with the content? 😎 #NewLinkedIn #CreatorEconomy #LinkedInReels #jobs #influencer #creators #hr #hiring #content

LinkedIn strategy... Have you thought about it much? The thing is, LinkedIn posts have a very long life. And it doesn't need to be original content. Just see below, me resharing a post from company page about a published press release. Somehow LinkedIn still serves it. LinkedIn is just a channel, but important for any B2B business. Imagine if your employees engaged with your content 😉 ps yeah, I'm probably not going to make it as an influencer but do cracking integrated campaigns and strategy. #linkedinmarketing #socialmedia #marketingstrategy #opentowork