Presidio’s Post

QUESTION :- What defines customer loyalty in your eyes? Who do you consider a loyal customer? Share your insights in the comments below! 📢 What it takes to be a loyal customer? 🛍️ Customer loyalty is more than just repeat buying. It involves a combination of engagement, trust and continued value exchange. These days I have been contemplating on what loyalty really means for DTC brands as well as businesses. Does it only involve the frequency of purchases or does it go further than that to include how much the customers are engaged and referred by the brand, and even if they are willing to forgive them for things that don’t work out as planned? 👏 Well done Niwin Santhosh for your commitment in establishing data-driven KPIs for gauging customer loyalty. I'm excited to see the insights you uncover and the impact it will have on our understanding of loyalty in the DTC landscape. Count me in as one of your eager followers on this journey! #DTCinsights #customerloyalty #dtcbrands

"One brand, one customer" could be an anomaly. 5M+ shoppers across 150+ Shopify Plus brands reveal the (measurable) impact of signed-in shopping. Status 2024 benchmark report is now available: 👉 Insights on sign-in rates, AOV impact, ROI, and Revenue per Account 👉 How we measure results using last-touch attribution 👉 Benchmarks by category 👉 Much more... How does your current signed-in shopping experience compare? Download now & find out (link in comments) #ShopifyPlus #Ecommerc #Data

An overlooked touchpoint in the shopping experience is when a product goes out-of-stock. But when you look at the market trends and customer data it makes you ask "WHY though?" 1. Brands are seeing global shipping prices similar to covid levels. Some trade lane rates are up 140% since last mid-December. 2. We're seeing 97% decline in funding for brands. Causing them to self-fund their growth. 3. CAC this election + holiday season will be one for the books. As if 41% of revenue going to CAC isn't high enough (cc Taylor Holiday) 4. And yet, only 26% of brands on Shopify use a back-in-stock notification app (cc Jeremy Horowitz'). There's an opportunity in creating and designing new experiences for out-of-stock scenarios with customers. Ones that can help drive leverage for purchase orders and efficiency in customer acquisition. But most of the brands we talk to at Submarine need help in putting together a backorder or preorder strategy. So we're working with our agency partners to build a preorder playbook that helps brands on their mission to profitability. Alex Iversen of Bedford Lane has built some of the preorder experiences for our merchants such as Tony Bianco. In this snippet, we talk about how part of the strategy is deciding on how you should create a shopping journey that guides people to a PDP where a product is available for preorder. Chapter 1 of the playbook is loading...

Partners often ask "what do we need to build an integration?" The answer's simple... Mutual brands asking to integrate. It's the easiest way to prioritize what makes the roadmap. With 8M+ shoppers managing their orders from within Status and the best brands on Shopify banging down our door to integrate... Collaborating with OrderEditing was a no brainer. Now signed-in shoppers can edit order details and drive upsell from their account. While also seamlessly engaging with loyalty, credit, returns, tracking, etc. Excited for clients like Oh Polly, True Classic, and Rothy's to continue leading the charge on signed-in shopping. Huge thanks to Kiril Climson and Aaron Ballmer for bringing this to life. And to Hamish McKay for championing signed-in shopping. DM me to get setup or try Status free until 2025. #Shopify

In e-commerce, personalization is more than just making an impression; it also involves building deep relationships with your clients. You can enhance your customers’ online shopping experience and ultimately boost sales by utilizing customized features and personalized interactions informed by consumer insights. 🙋🏻♀️Question: Would you be willing to share personal information with an online store to receive more personalized recommendations? Schedule a free consultation with us to explore how personalized approaches can benefit your business. Visit us at www.thebullzeye.com #Digital2024 #Ecommerce #Personalization #CustomerExperience #ClientRelationships #BoostSales #ConsumerInsights #OnlineShopping #CustomFeatures #PersonalizedInteractions #CustomerEngagement

Problems with low conversion rates in e-commerce stores Are you struggling with low conversion rates in your e-commerce store? You're not alone! Many online retailers face this challenge. But, it's time to tackle it head-on! Common culprits behind low conversion rates include: 1. Poor user experience: Frustrating website navigation and design. 2. Lack of trust: Insufficient security measures and unclear product information. 3. High friction: Complicated checkout processes and unexpected costs. 4. Unclear value proposition: Failing to communicate the unique selling points. It's time to optimize your store for conversions! Let's connect and explore strategies to: Simplify navigation and improve user experience Build trust with your target audience Streamline the checkout process Highlight your unique value proposition Boost your conversion rates and take your e-commerce business to the next level! #EcommerceConversion #ConversionRateOptimization #EcommerceGrowth #OnlineSales #shopify #redbubble #etsy #shopifystore #digitalmarketing #dropshipping

Deck the carts! Ready to make the most of the festive season? Our latest blog shares essential tips for Woo and Shopify merchants to boost sales and enhance customer experience. From seasonal promotions to streamlined checkouts, discover how to optimise your site for holiday success. Read on: https://lnkd.in/eerVsxwg #ecommerce #WooCommerce #Shopify #festive

With the biggest shopping day of the year around the corner, here are 3 must-haves for your eCommerce website: 1️⃣ Lightning-fast loading speed 🚀 2️⃣ Mobile-first design 📱 3️⃣ Secure checkout process 🔒 At BeeIT, we’ve helped brands achieve 50%+ growth during holiday sales. 💡 Need advice? Let's talk and see how we can help you... maybe not exactly for tomorrow - but next Black Friday for sure! #blackfriday #ecommerce #growth

🤔 What are your brands’ superpowers? Are your shoppers being served by those powers, and will they be remembered beyond the sale? 💡 A value proposition is all about aligning your superpowers with your customers. Unbound Merino Co-founder Dan Demsky explains, “At its core, a value proposition is a promise you make to your customer post-purchase. You’re essentially saying, this purchase will outperform your expectations and solve the problem that needs solving.” 🙅♂️ It’s not always easy to nail your value proposition. After all, it has to be short, to the point, and crystallise why someone should shop with you over the sea of online and offline competitors out there. 📖 See the detailed article from Shopify for advice on how to write a value proposition, the different types, such as company, category, and product, and examples that really hit the mark. https://lnkd.in/efGuznAf 💡💡 Bonus tip: when you’re highlighting your brand’s superpowers, consider the role outstanding delivery experiences play. For ideas about how to make last-mile experiences the first thing customers remember, get in touch with Deliver In Person 👉 https://lnkd.in/dF4-97tY #LastMile #eCommerce #ValueProposition #CustomerExperience

🚀 Attention Shopify merchants! 🛍️ Dive into personalized shopping experiences with Ci Product Recommendations latest feature. Tailored product recommendations for both visitors and logged-in customers! 🎁 Elevate your customer journey and drive sales effortlessly. Exclusively on Shopify! Explore more: https://lnkd.in/eByqKSnq #Shopify #eCommerce #Personalization #CiProductRecommendation