Neil Schwartz’s Post

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President of SBRnet & Sports Market Analytics. Sports Fan Data Covering 19 Sports with 65 Categories

The NCAA Women's Basketball Tournament has completed its first two rounds, and the Sweet 16 is now set. Star players like Caitlin Clark, Angel Reese, and Paige Bueckers are expected to shine in the national spotlight and compete for the championship. Using data from SBRnet's Annual Study of Sports Fans, Bryce Hadley has analyzed some major trends in women's sports. One of the key takeaways from this analysis is that the 18-24 age group has shown the biggest increase in fan participation in women's sports. Specifically, in 2023, there was a 123.7% increase in 18-24-year-olds attending women's sporting events, which was the highest increase observed among any sport in our dataset. https://lnkd.in/geYYYMyy

Melissa Rodriguez

Market Research Professional | Fitness & Strength Coach

9mo

Great stats Neil Schwartz! Very timely for women’s history month. Looking forward to the upcoming games leading up to the championship.

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