Kimberly Jane L.’s Post

The seismic shift in healthcare is here, and the real game changers are those embracing consumer-centric strategies. Retail, tech, and sports marketing sectors have paved the way, emphasizing the importance of customer experience. Patients are consumers too, craving convenience, transparency, and personalization. It's time for healthcare to revolutionize patient care by anticipating needs and customizing services. What if we treated patients like our best customers in other industries? What healthcare brands are doing this best? #healthcare #patientcare #consumercentric #innovation

Think about the primary way you listen to the voice of your customers — Most likely, you tried to listen through surveys. 💡 Across healthcare, there’s a focus to improve and enhance the customer and patient experience – but – the industry has been relying on outdated metrics 📉 and methodology. This checklist ✔️ highlights 5 ways to listen to the voice of your customers with practicality and innovation (not limited survey data) ⬇️ #UnsolicitedData #VoiceoftheCustomer #ListenAtScale #AIinHealthcare #Authenticx

In the pursuit of innovation, how do we balance consistency with customisation? Sandip Kumar, Executive Director and Chief Digital Officer at Gold Coast Hospital and Health Service, sheds light on the crucial balance in technology development. By leveraging modular structures, we can offer a stable, consistent framework while still catering to the unique needs and preferences of each user. 🛠️ Focus on developing modular structures that provide a consistent base across services, ensuring technology reliability. 🎨 Allow for customisation within these frameworks to offer users a tailored experience, enhancing user engagement and satisfaction. #Innovation #Customisation #TechStrategy #UserExperience #DigitalEdge

Harvard Business Review Analytics Services found that 60% of healthcare executives prioritize CX improvements. With rising consumer expectations, healthcare must leverage new tools or risk falling behind. Consumer satisfaction is crucial for engagement, better outcomes, and staying competitive.   Healthcare organizations need to adapt their technologies to meet evolving expectations. Deploying advanced, AI-powered digital CX solutions can be a game-changer.   To enhance member/patient engagement and satisfaction, organizations must tailor digital tools to specific needs, provide a human-centric element, and establish AI safeguards. Becky Watkins, SVP at ResultsCX, shares valuable insights on "The Digital Advantage: Augmenting the Healthcare Customer Experience." Click here: https://lnkd.in/eVrxs2n3 #Healthcare #CXMatters #CXSolutions #AICapabilities

Unlocking the potential of new technology isn't just about advancement; it's about enhancing the patient experience. As we pioneer innovations in healthcare, we're presented with a golden opportunity: to build a compelling case for why patients will be happier with your solutions than with outdated substitutes. It's about more than features and functions; it's about addressing pain points, improving outcomes, and ultimately, enriching lives. How might you harness the power of empathy, data, and user-centric design to craft experiences that exceed expectations? Together, we can help you redefine healthcare delivery, working towards every patient interaction not just being satisfactory but truly fulfilling. #HealthcareInnovation #PatientExperience #UserCentricity

As we pivot towards a healthcare landscape where the patient's voice leads the way, technology emerges as a key ally. Here are the forefront trends revolutionizing patient-centered care through innovation: 𝐓𝐞𝐥𝐞𝐡𝐞𝐚𝐥𝐭𝐡 & 𝐑𝐞𝐦𝐨𝐭𝐞 𝐌𝐨𝐧𝐢𝐭𝐨𝐫𝐢𝐧𝐠: Making healthcare accessible and continuous, beyond the confines of traditional settings. 𝐏𝐞𝐫𝐬𝐨𝐧𝐚𝐥 𝐇𝐞𝐚𝐥𝐭𝐡 𝐑𝐞𝐜𝐨𝐫𝐝𝐬 (𝐏𝐇𝐑𝐬): Empowering patients with the tools to manage their health data, fostering autonomy and informed decisions. 𝐀𝐈 & 𝐌𝐚𝐜𝐡𝐢𝐧𝐞 𝐋𝐞𝐚𝐫𝐧𝐢𝐧𝐠: Tailoring care with precision, these technologies leverage data to predict, personalize, and optimize treatment paths. 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐓𝐡𝐞𝐫𝐚𝐩𝐞𝐮𝐭𝐢𝐜𝐬 & 𝐀𝐩𝐩𝐬: Offering customizable support for chronic conditions and wellness, integrating seamlessly into patients' lives. 𝐕𝐑 & 𝐀𝐑: Enhancing patient education and therapy with immersive, interactive experiences that demystify complex health information. Technology's integration into healthcare is redefining what it means to be patient-centered. By bridging the gap between healthcare providers and patients, technology fosters a collaborative, informed, and empathetic care ecosystem. As we embrace these innovations, the path to a more personalized, accessible, and efficient healthcare system becomes clearer. #PatientCareInnovation #HealthcareTechnology #DigitalTransformationInHealth #FutureOfHealthcare #TechTrendsInMedicine

Happy Friday everyone! In today's coffee chat, Elizabeth Stephen and I talk about how the healthcare industry lags behind others when it comes to adoption of digital channels by patients. Despite making huge gains over the last few years, the digital experience is still fractured and communications to patients are not at all focused on the patient experience, so stands to reason that patients just haven't adopted digital channels. Let us know your views in the comments #digitaladoption #ccm #cxm #customerexperience #digitalcommunications #CX #patientcommunications

As we pivot towards a healthcare landscape where the patient's voice leads the way, technology emerges as a key ally. Here are the forefront trends revolutionizing patient-centered care through innovation: 𝐓𝐞𝐥𝐞𝐡𝐞𝐚𝐥𝐭𝐡 & 𝐑𝐞𝐦𝐨𝐭𝐞 𝐌𝐨𝐧𝐢𝐭𝐨𝐫𝐢𝐧𝐠: Making healthcare accessible and continuous, beyond the confines of traditional settings. 𝐏𝐞𝐫𝐬𝐨𝐧𝐚𝐥 𝐇𝐞𝐚𝐥𝐭𝐡 𝐑𝐞𝐜𝐨𝐫𝐝𝐬 (𝐏𝐇𝐑𝐬): Empowering patients with the tools to manage their health data, fostering autonomy and informed decisions. 𝐀𝐈 & 𝐌𝐚𝐜𝐡𝐢𝐧𝐞 𝐋𝐞𝐚𝐫𝐧𝐢𝐧𝐠: Tailoring care with precision, these technologies leverage data to predict, personalize, and optimize treatment paths. 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐓𝐡𝐞𝐫𝐚𝐩𝐞𝐮𝐭𝐢𝐜𝐬 & 𝐀𝐩𝐩𝐬: Offering customizable support for chronic conditions and wellness, integrating seamlessly into patients' lives. 𝐕𝐑 & 𝐀𝐑: Enhancing patient education and therapy with immersive, interactive experiences that demystify complex health information. Technology's integration into healthcare is redefining what it means to be patient-centered. By bridging the gap between healthcare providers and patients, technology fosters a collaborative, informed, and empathetic care ecosystem. As we embrace these innovations, the path to a more personalized, accessible, and efficient healthcare system becomes clearer. #PatientCareInnovation #HealthcareTechnology  #DigitalTransformationInHealth #FutureOfHealthcare #TechTrendsInMedicine

Our 10-part series on how pharma teams build trust with HCPs through their digital content and platforms? 🥂 Part 5 of 10 - Ensure your digital platforms are designed to work on all devices, without compromising your customer experience. Download our latest whitepaper for more detail: https://lnkd.in/g6ZsC5nm #hcpengagement #buildingtrust #uxdesign #responsivedesign

Healthcare Tech Voice of Customer (VoC) Benefits to GTM Strategy: VoC insights play a pivotal role in healthcare tech by ensuring that products and services are tailored to meet the needs and preferences of patients, healthcare providers, and other stakeholders. They are essential for developing patient-centric solutions, improving usability, informing decision-making, driving innovation, and building trust and loyalty among users. 🌟Patient-Centric Solutions: VoC insights provide valuable feedback directly from patients, enabling healthcare tech companies to develop solutions that are patient-centered, improving user experience and engagement. 🌟Enhanced Usability: By understanding the challenges and pain points faced by users, healthcare tech companies can design more intuitive and user-friendly platforms, ultimately improving efficiency and reducing errors in clinical workflows. 🌟Informed Decision-Making: VoC insights provide actionable data that can inform strategic decisions about product development, feature prioritization, and resource allocation, ensuring that investments align with the most pressing needs of users. 🌟Driving Innovation: By listening to customer feedback, healthcare tech companies can identify emerging trends and unmet needs in the market, driving innovation and staying ahead of the curve in a rapidly evolving industry. 🌟Building Trust and Loyalty: Demonstrating a commitment to listening and responding to customer feedback fosters trust and loyalty among users, ultimately leading to stronger relationships and increased adoption of healthcare tech solutions. #healthcaretech #hit #innovation #voiceofcustomer #gtmstrategy Evolvere Strategy Solutions