We may not be fashionistas, but we do know how to spot a trend when it hits our data dashboards 👀 The UGG craze is back in full force but this year, it’s all about the evolving styles. Check out what’s heating up in search trends: 🥿 Ugg Slippers Women – 1,184,125 searches this month, up 105% in just 30 days ✨ Ugg Tasman Slippers Women – 281,193 searches this month, up 41% 👠 Platform Uggs – 71,080 searches this month, up 71% 🌟 Ugg Goldenstar – 24,264 searches this month, up 84% Oh, and for those looking to save a buck, there’s also a growing trend in searches for “Ugg Dupes,” “Off Brand Uggs,” and even “Fake Uggs.” Trends may come and go, but it looks like cozy is here to stay!
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Women's Fashion domains - 500 risers and fallers in organic search. Following the presentation last week at HIVE MCR I have just run this sector through a Core Update check. 500 domains are available for you now in a sortable, filterable list. (Link is below.) As I mentioned in the event, the top 20 hasn't really changed much but it's the risers and fallers, the new players and hidden champions that are the most interesting. By working with a curated set of keywords - what people are searching for - we expose the real 'high street'. #ukfashion #ukretail #searchmarketing
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Per John Dick's What We're Seeing: "Ironically, from the early days of COVID – 'Why would anyone need makeup when they never leave the house?' – to the economic headwinds that followed, conventional wisdom foretold of doom for the beauty industry. Conventional wisdom is stupid. There are a lot of reasons why..." Read and subscribe to the WWS here: https://lnkd.in/e_iMWnmv #CivicScience #insights #data #trends #intelligence #marketresearch #mrx #consumerbehavior #consumerinsights #consumerintelligence
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Beyond Data: The Human Story Behind Every Purchase: Our relationship with clothing often starts in childhood, shaping how we see and feel about what we wear. From favorite outfits and playful dress-up moments to the frustration of imposed uniforms or the yearning for dream clothes, these early experiences often leave a deep imprint on our personality. As professionals, it’s our privilege—and responsibility—to recognize how these memories influence purchasing decisions. When a client shares these intimate stories, they grant us access to their "inner garden," offering an opportunity to help it flourish. Understanding customers goes far beyond data analysis. While patterns and insights help us curate better assortments, our true duty is to see each client as a unique individual—not just a statistic. By honoring their personal journey, we can create experiences that truly add life to their lives. Photo by Bruno Nascimento on Unsplash #CustomerExperience #EmpathyInBusiness #PersonalizedCare
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Own your wardrobe like never before. This is how you build your core wardrobe—every piece is designed by you, for you. Step into a new shopping era, link in bio @emeraldblack #TimelessStyle #SustainableFashion #FeminineStyle #WardrobeEssentials #SmartCasual #CapsuleWardrobe
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Before we close our (virtual) doors for the holidays, the team here at The Interline have put together two closing messages for the year 🗓️ 🎄 First, we went back through our 2024 archives, identified the most popular stories from each month, and took a refreshed look back at them with the benefit of late-24 hindsight: https://lnkd.in/eZRWAm4U Second, we took a much quicker glance at the major pillars that have defined fashion's relationship with technology in 2024, and shared our best wishes with our loyal - and growing! - audience for the coming year 🎇 https://lnkd.in/eSwNhbDT From me, I'd like to thank everyone who reads The Interline, as well as all our contributors, core team members, and partners, for bookmarking us and engaging with our content for another year. Our primary yardstick for success has always been whether we create content worth reading, and I think we've done that again this year. We plan to do it again in 2025. #fashiontechnology
Happy Holidays 2024 From The Interline
https://www.theinterline.com
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10 trends to know about
10 trends to know about
https://4frer.online
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💡FORESIGHTS & THOUGHTS 💡 💬This Week / 30.04.2024 - Bumble fights the fatigue with a rebrand, the Woolmark company takes to the skies to reframe the luxury experience, and how happiness is becoming a political issue worth fighting for. ‘Foresights & Thoughts’ is a newsletter bringing you digestible insights on fashion trends, innovations in design, socio-economic shifts, the consumer and cultural catalysts. By simplifying the discovery process you can stay up-to-date with this condensed edit to inspire your week. 👍Like 📣Share 📝Comment #creativestrategy #trendforecasting #futureforesights #consumerinsights #fashiontrends #dataanalysis #storytelling #linkedinlearning #socialmedia #contentstrategy #fashionbusiness #fashioncareer #luxuryfashion #africanfashion #bumble #datingapps #generationz #genz #sustainablefabric #metaversefashionweek #lagosfashionweek #radicaloptimism #happiness
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Exploring Generational Style through #Socks: A Fashion Odyssey Have you ever thought about how a simple pair of socks could tell a story of generational identity? From the bold patterns favored by #GenZ to the classic styles cherished by #Millennials, socks have become an unexpected badge of cultural expression. In recent years, the way we wear socks has evolved into a statement of individuality and generational belonging. Gen Z, known for their love of boldness and flair, often opts for socks that are rolled up or feature vibrant, eye-catching designs. They’re not just accessories,they're a proclamation of youth and modern trends. On the other hand, Millennials tend to appreciate functionality blended with style, favoring socks that are practical yet fashionable. This often translates to subtler colors and designs that fit seamlessly into a professional wardrobe. But why does this matter? As the retail world continues to adapt, understanding these preferences can help brands better cater to their diverse consumer bases. It’s fascinating to see how preferences in something as simple as socks can reflect deeper cultural and generational shifts. #FashionTrends #GenerationalStyle #SocksAsStatement #YouthFashion
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You might have heard about our Consumer Archetypes Survey, a quantified analysis of our qualitative consumer research that helps you understand your consumer, both on a global scale and at a local level. As part of this series, we’re exploring each archetype’s unique set of values and preferences. Today, we’re looking at Superlatives: those consumers that seek premium products as a reflection of their aspirations for quality and exclusivity. What drives a Superlative in their beauty purchase? The appeal lies in the perception of superior craftsmanship, quality, unique features, and the status symbol that aligns with the Superlative’s refined lifestyle. Want to know where these premium-loving consumers are in the world? Read our full Consumer Archetypes Survey, available exclusively on BEAUTYSTREAMS Premium: https://lnkd.in/eS86CM5v. #BEAUTYSTREAMS #BeautyBusiness #BeautyIndustry #BeautyTrends #ConsumerResearch #ConsumerInsights #BeautyConsumers #ConsumerArchetypes #Superlatives
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Touch of Whit Portfolio Item: Connecting with consumers through a series of qualitative and quantitative methods to fully understand who the modern woman of today is and, ultimately, what drives her clothing and shopping needs. #consumerinsights #apparel #trends
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2moThose UGG Tasman slippers look sooooo comfy and so slick 😎