Your ad has 3 seconds to grab attention. What’s your hook?! A strong hook is the difference between a scroll and a click. It could be an eye-catching visual, a surprising stat, or a bold question. The key? Make it impossible to ignore. What’s your go-to for stopping the scroll?
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Why This Ad Just Works (I thought it was fake lolll)👀 First, it stopped my scroll👋🏼 Why? Because I thought they might have made a mistake with the ad. They are a furniture company.🤨 Yet the creative shows a guy doing hurdles. So I stayed on the video (hook rate 😌📈) just to check it out. The next part of the video is the guy doing the hurdles seamlessly🤩 Impressive. BUT what is more impressive is the copy - "Sleep your way to the top."💅 Simple but so effective. The CTA? "Sleep like a champion."👏🏼 It hooked me in. It made me want to learn more. Think outside the box with your creatives. Scratch that, think outside your niche😍 How can you be different?🤗 How can you stop the scroll?🙂↕️ How can you hold the viewer?🧐 Entice them to learn more.🤔 ✨BE CREATIVE✨
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Is your ad hook failing to stop the scroll? Your ad’s hook is everything! It’s the first impression, the one thing that can stop a scroll and grab attention. But here’s the catch: not all hooks work the same. The only way to find out what resonates is by testing. 🔥 Experiment with these: 1. Visually shocking hooks that make people pause. 2. Curiosity-driven statements that leave them wanting more. 3. Emotionally engaging stories that connect on a deeper level. The right hook can be the difference between success and failure. Don’t let a weak hook sink your ad. 🎯 What’s the best hook you’ve tested recently?
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The difference between a good ad and a mediocre ad is your HOOK. also your written hook! The first 4 sec is key! Here are the 3 rules to write the perfect hook: For product-aware customers, start with your 𝗽𝗿𝗼𝗱𝘂𝗰𝘁. If unaware but they have a desire, begin with that 𝗱𝗲𝘀𝗶𝗿𝗲. If they're unsure but have a problem, start with their 𝗽𝗿𝗼𝗯𝗹𝗲𝗺, translate it into a specific need. Apply this. Be prepared for astonishing results.
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1️⃣ Make Your Visuals Taller When you make your videos and images taller, it’s harder to scroll past them. This means they’re more likely to get people’s attention. 2️⃣ The First 2 Hours Matter The success of your post will be determined by the algorithm in the first 2 hours (mainly). So, focus on getting your likes and comments in the first 2 hours. 3️⃣ Hold back the value for 20 seconds Every post needs to provide value. But, make sure people have to read for 20 seconds before they get it. This will increase dwell time, boosting your post in the algorithm!
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🤯✍️ Ever spend hours crafting the perfect piece, only to wonder if it's even good enough? Welcome to the creative struggle! 😅 But hey, the best ideas come after a few revisions...right? #ContentMarketing #CreativeProcess #MarketingLife #ContentCreators #WritingStruggles #MarketingHumor
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1️⃣ Make Your Visuals Taller When you make your videos and images taller, it’s harder to scroll past them. This means they’re more likely to get people’s attention. 2️⃣ The First 2 Hours Matter The success of your post will be determined by the algorithm in the first 2 hours (mainly). So, focus on getting your likes and comments in the first 2 hours. 3️⃣ Hold back the value for 20 seconds Every post needs to provide value. But, make sure people have to read for 20 seconds before they get it. This will increase dwell time, boosting your post in the algorithm.
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1️⃣ Make Your Visuals Taller When you make your videos and images taller, it’s harder to scroll past them. This means they’re more likely to get people’s attention. 2️⃣ The First 2 Hours Matter The success of your post will be determined by the algorithm in the first 2 hours (mainly). So, focus on getting your likes and comments in the first 2 hours. 3️⃣ Hold back the value for 20 seconds Every post needs to provide value. But, make sure people have to read for 20 seconds before they get it. This will increase dwell time, boosting your post in the algorithm.
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The 3-Second Rule "Did you know? The first 3 seconds determine if a viewer stays! 🎯 Start with: ✔️ A question. ✔️ A bold statement. ✔️ An eye-catching visual." https://lnkd.in/gWay6mCA #YouTubeGrowth, #VideoMarketing, #ContentStrategy, #YouTubeTips #DigitalMarketing, #ContentCreators, #SocialMediaMarketing, #GrowthHacks, #VideoSEO, #AudienceEngagement
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Tip 13: Focus on the First 5 Seconds The first few seconds of your ad are crucial for capturing attention. Make them count with a strong hook.
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