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The SDR Model Isn’t Dead, It’s Broken. | SDR Transformation Firm For Growing Software Companies | 100s of SDR Trained, Creating Over $100M in ARR

In sales, timing is more important than tactics. You can be the best cold caller, but if your offer isn’t a priority.. you won’t get the meeting. Instead of fine tuning your message, invest that time into understanding what’s happening within your prospect’s org. Where are investment dollars already flowing? What’s on fire? What are the execs monitoring daily? Figuring this out will get you much farther than a perfect permission based opener. How do you manage the timing of your outreach? #sales #sdr

Jordan Parham

Mid-Market HCM Consultant

4mo

Different triggers for different industries but one that's fairly unanimous is change in the C-Suite, which is quite easy to monitor (i.e. LinkedIn, Google Alerts, etc).

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