Insights by Kantar’s Post

Kantar Marketing Trends 2025 | Safety first: Generative AI has to reassure marketers #MarketingTrends#Marketing #Marketing2025

Whether using GenAI to generate insights or for content asset creation, marketers need to know that the training data the models are based on are trustworthy, relevant, and reliable over time. Marketers need to make crucial data-led investment decisions, so they must be assured by their providers about data provenance!

Kantar Marketing Trends 2025 | Safety first: Generative AI has to reassure marketers This week Jane Ostler talks about how Generative AI brings opportunities and challenges for marketers. What do marketers need to think about in 2025 when using or considering Generative AI? Find out the answer and learn about our other 9 #MarketingTrends2025 to help you plan for next year’s marketing strategy https://loom.ly/UvN-pzc #MarketingTrends #Marketing #Marketing2025

Learn about the world of AI marketing tools with Martin Broadhurst FRSA at #MAICON24! Explore off-the-shelf solutions that can elevate your marketing, learn to choose the right tools for your needs, and avoid common pitfalls. Perfect for marketers aiming to boost ROI using AI! Learn more here: https://hubs.li/Q02DZdrc0

🧠 Are you using AI in your marketing? Join us on Thursday 10/10 1PM ET for a live demo of the NEW Media Shower Platform to see the best AI tools for marketers. RSVP now: https://buff.ly/3Ycqti1 #AIforMarketers #MarketingTools #AI #MarketingInnovation #Webinar #BetterMarketing #MediaShower

51% of marketers state they’re already using generative AI - while 22% are planning on adopting it soon. But where to start? In this free white paper from our partner Magnolia, you’ll learn all about how generative AI can help you and your content team produce better work faster. 📘 Interested in enhancing your marketing strategies with generative AI? Download our comprehensive white paper to discover practical insights and strategies. Click the link in the comments below to get your free copy!    #dxp #AI #realcollaboration #magnoliadxp 

A Practical Guide for Marketers Who Want to Use Gen AI (via Harvard Business Review): https://ow.ly/gYYC50Tvfcz #HarvardBusinessReview #smallbusiness #smallbiz #marketing #AImarketing #generativeAI

🎉 Today’s the day! Our webinar, “5 AI Tips Dealers & MSPs Can Use Today: Write Commands Like a Pro” is happening soon! Join Carey Scott for a session filled with actionable AI tips and tricks. 🔥 Let’s level up your marketing game together! #TodayIsTheDay #MarketingMastery #AIMarketing #Webinar #WebinarAlert #AI #EvolvedOffice #DigitalMarketing #EO4EO

Just finished “Generative AI for Digital Marketers” by Martin Waxman!  In the rise of generative AI, it's important for marketers and anyone in the advertising industry to learn how they can benefit from and leverage it responsibly.  Check it out:  https://lnkd.in/darVbzAp #artificialintelligenceforbusiness #digitalmarketing #generativeaitools.

Just finished Generative AI for Digital Marketers! Check it out: https://lnkd.in/gzSf_aFe #artificialintelligenceforbusiness #digitalmarketing #generativeaitools #letsconnect #connection #AItools